Littledata ‑ Google Analytics

Littledata ‑ Google Analytics

by Littledata

Smart analytics app with Facebook Ads & ReCharge connections

4.6 of 5 stars(12 reviews)

Automated tracking

With a smart analytics audit, fixes and alerts, our little app does the work of an entire team of data geeks.

Marketing data

Accurate data about marketing campaigns, from Google and Facebook Ads to social channels like Instagram and Twitter.

Subscription analytics

ReCharge integration to seamlessly track first-time payments and recurring transactions in Google Analytics.

About Littledata ‑ Google Analytics

Overwhelmed by big data? Say hello to a better way.

The Littledata app fixes your data collection and automates reporting, so you can focus on the little data that makes the biggest difference - to traffic, conversions and revenue.

Why Littledata?

Shopify is an awesome ecommerce platform, but its native reporting has some serious issues - and Google Analytics can be complicated to set up correctly. After years in the field as consultants, we built Littledata to automate the complicated parts of ecommerce analytics.

Accurate data for reliable tracking

  • Streamlined and automatic - all you need is a Google Analytics account and a drive to succeed
  • Core features like our Audit tool let you automatically fix your Google Analytics setup for accurate tracking
  • Enhanced Ecommerce support for details such as Click Through Rate and Add-to-Cart Rate for individual products, plus any desired details such as vouchers/discount codes or product categories
  • Seamless integration with other Shopify apps, including ReCharge for subscription analytics, Refersion for affiliate marketing, and CartHook for one-page checkout and upsells

Ecommerce analytics for a competitive advantage

  • Get a complete picture of your online business by connecting marketing channels with customer revenue and product performance
  • Monitor key metrics such as First Click, Conversion Rate, Bounce Rate, Average Order Value, Revenue per Customer - all automatically filtered and explained to help you focus on actionable insights
  • Access industry Benchmarks to see how your site compares locally and globally, including stats on revenue, conversions, bounce rates and site performance
  • Improve marketing ROI with accurate campaign tagging and Facebook Ads cost import

Intelligent insights for higher revenue

  • Enterprise-level analytics at a fraction of the cost for medium- and large-sized stores (and smaller shops on the growth path!)
  • Smart reporting that scales with your business, including a personalised dashboard and automated report packs
  • Activate the 'Shopify report pack' to see when are users most likely to buy, conversion rate by marketing channel, and much more
  • Sell to your ideal customers with Buyer Personas automatically generated from your marketing channel data (Paid Search, Organic Search, Email, Referral and Social)

Set up in less than 5 minutes and start making data-driven decisions that lead to measurable growth!

Questions? We're always here to help, and higher-tier plans include a dedicated account manager.

Integrates with

  • Google Analytics,
  • ReCharge,
  • Refersion,
  • Carthook

Media gallery


Pricing 14-day free trial

See all pricing options
Basic plan


  • Google Analytics audit

  • Unlimited integrations

  • Custom dashboard, benchmarks and buyer personas

  • Two report packs

  • Up to 500 orders per month

Standard plan


  • Three report packs

  • Facebook Ads cost import

  • Phone support

  • Up to 2,500 orders per month

Pro plan


See pricing details for info on Enterprise plans

  • Five report packs

  • Dedicated account manager

  • Up to 10,000 orders per month

  • Upgrade to an Enterprise plan for unlimited features

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.6 of 5 stars
Based on 12 reviews

  • 5 of 5 stars
    83% of ratings are 5 stars
  • 4 of 5 stars
    8% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    8% of ratings are 1 stars

Most recent reviews

Run Gum

I always knew that Google Analytics was important, but I also knew that it was not always set up perfectly. Littledata helps my Google Analytics work properly which gives me accurate data to make the decisions off.

Also - The Team at Littledata is A++++++++.

Karmameju Skincare

As I have now received clarification from Bianca at LittleData in regards to uninstalling and removing code, I am changing my review of this app.

Shoeteria Online

I highly recommend this app. Straightforward install and great support. The app allows us a much broader GA integration than we would have been able to accomplish on our own.