Littledata ‑ Customer Tracking

Littledata ‑ Customer Tracking

Pricing
Free to install. Free trial available.
Highlights
Works with the latest themes
Rating
4.4 (117)
Developer
Littledata

Server-side tracking to Google, Meta and Klaviyo boosts performance with more customers and revenue

Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same flows by identifying opted-in customers for targeting. For Google, get a tracking upgrade over Google & YouTube Channel, and Enhanced Conversions.

Littledata pioneered server-side tracking for Shopify, connecting first-party customer data into Google Analytics, Google Ads, Meta Ads (Facebook and Instagram), TikTok, Pinterest and Klaviyo. Reliably linking revenue to marketing channels boosts marketing attribution and fuels higher performing campaigns. For Klaviyo, get more revenue from the same flows by identifying opted-in customers for targeting. For Google, get a tracking upgrade over Google & YouTube Channel, and Enhanced Conversions. more
  • Double revenue from abandoned cart flows in Klaviyo with better flow triggers
  • Enhanced Conversions for customer matching in Google Ads
  • No more dumb ads: target full-funnel events sent via Conversions API (CAPI)
  • Power up Google Analytics (GA4), tracking checkout steps and recurring orders
  • Built for data experts - making it ridiculously easy to get accurate data
Highlights
Works with the latest themes

Languages

English

Works with

Shopify Flow, Checkout, Recharge, Klaviyo, Google Analytics, Meta Ads, TikTok, Checkout

Categories

Customer behavior

Event tracking, Segmentation, Page views, Lifetime value (LTV)

Marketing and sales

Checkout analytics, Purchase tracking, Funnel analysis, UTM tracking, Abandoned carts, Pixel tracking

Visuals and reports

Multi-store reports, Data export, GDPR compliance

Targeting

Audience segments, Lookalike audiences, Custom audiences, Demographic, Device, Event-based, Location-based, Product category, Retargeting

Performance analytics

Performance tracking, Ad spend, Engagement metrics, ROI analysis, Conversion tracking, Cost per acquisition, Demographic analysis, UTM attribution, Traffic source

Pricing

Flex

Free to install

$0.25 per Shopify order tracked

  • $0.25 per Shopify order tracked
  • Accurate tracking of customer events
  • Email and chat support
  • 30-day free trial included

Standard

$99 / month

or $950/year and save 20%

$0.10 per order over 1,500 orders

  • Up to 1,500 orders/month
  • Accurate tracking of customer events
  • Marketing attribution boost
  • Email and chat support

30-day free trial

Pro

$249 / month

or $2,390/year and save 20%

$0.03 per order over 8,000 orders

  • Up to 8,000 orders/month
  • Accurate tracking of customer events
  • Marketing attribution boost
  • Private webinars
  • Priority support

30-day free trial

Plus

$600 / month

or $5,760/year and save 20%

$0.03 per order over 50,000 orders

  • Up to 50,000 orders/month
  • Managed onboarding
  • Analytics training
  • Multiple country stores
  • Guaranteed uptime
  • Headless tracking

30-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (117)

Overall rating
4.4
Counts per rating level
  • 85% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 9% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly value this app for its precise data integration between Google Analytics and Shopify, enhancing data accuracy and consistency crucial for analysis. It's particularly effective for e-commerce and subscription model tracking, integrating well with apps like ReCharge. The support team, including members like Cornelia and Claudiu, is noted for their responsiveness and expertise. Setup is straightforward, with helpful tutorials for transitioning to Google Analytics 4, and the app includes custom reporting features that assist in informed decision-making. It also keeps businesses compliant with regulatory and technical updates, such as GA4 and cookie policies.

August 26, 2024

Absolutely terrible customer service. Reached out to them 6 hours ago and still have not heard anything back. Their app broke our site and they will not respond.

Revo Sunglasses
United States
About 2 years using the app
Littledata replied September 5, 2024

Thank you for voicing your concerns. Littledata values all of its customers deeply, and your store is no exception.
While our support team took a longer than usual time to reply, we got back to you as soon as our team was available and explained the unfortunate situation.

We apologise for the inconveniences caused by this experience. We take this as a lesson and we are committed to providing excellent customer service. Don’t hesitate to reach out to help@littledata.io if you have any questions.

July 27, 2024

Great product. Cornelia has been walking us through step by step to make sure everything is turned on or off and working properly. Now that everything is about blocking and not tracking it makes it hard for businesses to gather information to make informed decisions on spend. Littledata really helps fill in those missing pieces to give us a cleared picture of customers, trends, and opportunities

DODOcase
United States
About 1 month using the app
July 22, 2024

Good product, Great support. Cornelia is always helpful, even when she is very busy. When she has to research a problem, she follows through and gets answers. I have had the same experience with other support personnel as well. Lastly, it is refreshing to talk to a someone offering support that can actually answer technical questions!

icemadeclear
United States
3 months using the app

Support

Littledata can answer any questions you have about Littledata ‑ Customer Tracking.

Developer

Littledata

Oxford House, 12 - 20 Oxford Street, Newbury, ENG, RG14 1JB, GB

Launched

January 9, 2017 · Changelog

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