Reviews (129)

Overall rating
4.5
Counts per rating level
  • 86% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 9% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate the app for its seamless integration with Shopify, GA4, and other platforms, providing detailed analytics and real-time insights. They praise its intuitive design for easy setup and accurate data tracking, essential for effective marketing strategies. The support team is noted for their responsive and expert assistance. Particularly beneficial for subscription models, it accurately differentiates between first-time and renewal orders, and offers valuable educational ...

January 31, 2025

Two of our Shopify stores were using Littledata, but one of them has been experiencing ongoing issues with Facebook CAPI and Pixel, where Littledata fails to pass the fbc and fbp parameters to our Facebook Pixel. Despite seeking support for over two weeks and reaching out multiple times, the support team repeatedly assured us that the issue had been resolved or would be fixed soon. However, the ...

Hangersforless
Australia
About 2 months using the app
Littledata replied February 13, 2025

Hi there,

I'm sorry to hear your experience hasn't been the best.

We're always making an effort to understand what went wrong, and we'd be happy to jump on a call and see ...

August 26, 2024

Absolutely terrible customer service. Reached out to them 6 hours ago and still have not heard anything back. Their app broke our site and they will not respond.

Revo Sunglasses
United States
About 2 years using the app
Littledata replied September 5, 2024

Thank you for voicing your concerns. Littledata values all of its customers deeply, and your store is no exception.
While our support team took a longer than usual time to ...

May 1, 2024

Littledata did entirely fix the missing transactions issue for us. However, whilst doing that, it completely skewed the attribution of our CPC & Organic traffic - something we couldn’t accept as it made our Ads reporting even worse, which was the whole reason we installed.

I am understanding of apps not always working perfectly but when I reached out to the support team, they totally gaslit me - ...

Boori UK
United Kingdom
About 1 month using the app
May 15, 2019

Not much value in this app. Free trial does not provide much data/functionality. We've had problems for months getting everything to sync - still doesn't work. Customer service is condescending. Waste of money and more importantly, time.

Jackie's Chocolate
United States
11 months using the app
Littledata replied May 23, 2019

Sorry, you didn’t have a positive experience with our app. We've tried a few times to reach you to understand the problem but this is the first time we've heard from you ...

Edited May 26, 2022

Absolutely zero value in this app the native shopify integration is absolutely fine. It messes up all your connections later down on road.

Cali Tiger
Australia
7 months using the app
Littledata replied August 16, 2022

Hi, Bianca here - Head of Customer Support - we appreciate your feedback and we apologise for your experience.

Unfortunately what you were expecting - advice on campaign ...

July 19, 2023

Their customer service basically doesn't understand any technology, I asked them to help me install google purchase events, but they basically couldn't provide any help. I wasted almost a month on this app and got nothing. Sales fell sharply. It is not recommended to use this app, it is a huge trap

Vivid Light Bars
China
2 months using the app
Littledata replied August 1, 2023

Hi there,

Thank you for sharing your feedback!

I can see several conversations have been open between your store and our team, but unfortunately our initiatives to jump on a ...

November 23, 2023

Be careful. I've had a very bad experience with Littledata Tracking (GA4).
Zero benefit. Money wasted as if they were the ones who invented GPT or the whole internet in general. Their goal is to take money, not to help you make money

EcoTinySteps
Georgia
2 months using the app
Littledata replied December 12, 2023

Hi there,

We appreciate every review and try to improve our service for all our customers.
Our team tried to contact you regarding your experience as well as offer a refund ...

May 2, 2021

I have spent well over 30 hours trying to connect my store > recharge > google analytics and google ads using this app and I was unsuccessful. The support staff refused to help. It's an unnecessary app and was sold on marketing claims made on their website. It all sounds good but reality is, it simply did not work. Had the support staff taken a small chunk out of their day to help me with the ...

Vita Crate
United States
About 2 months using the app
Littledata replied May 3, 2021

Hi! Jared here — Head of Customer Success. Thanks for taking time to provide some feedback!

While we’re always always happy to dig in and troubleshoot any issues that may ...

January 27, 2021

First. I advise all users to review the events sent in real time - the application works incorrectly.
Support, as it responds over time, you wait and receive information that it works great, and buy enterprise.
The application also has errors in the panel.
Besides, you spend an hour showing through screenshots that something is wrong and littledata writes that it's great and you know go to ...

guguplanet
Poland
15 days using the app
Littledata replied February 24, 2021

Hi there, thank you for taking the time to leave a review! We want everyone to have the best possible experience of Littledata, so we were sorry to hear that you continued to ...

July 4, 2023

Don’t bother! Find something else!! The littledata app isn't tracking the events well. Some days it misses 100% of the events, some days it counts double. The biggest issue is that it is attributing the ads incorrectly. Sales generated by one ad is attributed to a totally different ad. The support is slow and useless. I'm seeking help with events on FB but they're tell me how to fix it in google ...

Vege Label
United States
6 days using the app
Littledata replied August 1, 2023

Hi there,

Thank you for sharing your feedback!

Our support team has been trying to get to the bottom of the issues that you reported and we'd really like to assist in getting ...