Marsello: Loyalty, Email, SMS

Marsello: Loyalty, Email, SMS

Pricing
From $60/month. Free trial available.
Highlights
Works with the latest themes
Rating
4.0 (164)
Developer
Marsello

Everything you need to engage and retain your customers. Loyalty program, email, SMS, and more.

Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more.

Marsello helps you grow your customer database and increase repeat purchases with a loyalty program and marketing add-ons that work seamlessly with your Shopify eCommerce and POS systems. Launch a fully branded loyalty program with customizable points-earning options, rewards, and VIP tiers, then put your loyalty data to work with behavior-driven email marketing, SMS campaigns, social media scheduling, and more. more
  • Launch a fully branded loyalty program that drives repeat sales
  • Grow customer engagement with email marketing, SMS campaigns, and automations
  • Add a branded customer portal to your store to drive loyalty program engagement
  • Track the impact of your loyalty and marketing with omnichannel reporting
  • Seamlessly integrate loyalty into your POS & eCommerce systems
Highlights
Works with the latest themes

Languages

English

Works with

  • Shopify POS
  • Checkout
  • Shopify Flow
  • Cin7
  • Heartland Retail
  • Klaviyo
  • Lightspeed Retail
  • Lightspeed Hospitality
  • Meta

Pricing

Loyalty Launch

$60 / month

From $60/month per site connected. Visit our pricing page to view add-ons.

  • Points-based loyalty program
  • Customer referrals (Basic)
  • Branded customer portal
  • Apple & Google Wallet
  • Loyalty automations (Basic)
  • RFM segmentation
  • Customer feedback surveys
  • Analytics & reporting

14-day free trial

Loyalty Accelerate

$120 / month

From $120/month per site connected. Visit our pricing page to view add-ons.

  • Everything in Launch +
  • VIP tiers
  • Custom earn options
  • Advanced reward conditions
  • Points promotions
  • Product & collection sync
  • Loyalty program-enhancing integrations
  • API access

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (164)

Overall rating
4
Counts per rating level
  • 77% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 4% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 12% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly interface and seamless Shopify integration, enhancing functionality and efficiency. The loyalty rewards program is favored, boosting revenue through features like email campaigns and a VIP points system. Customizable options allow for tailored marketing efforts, and the responsive customer support is highly valued. Its comprehensive design offers an all-in-one solution for managing loyalty programs and automating marketing.

November 17, 2025

I have been with them for almost 10 years (since they were known as COLLECT loyalty). Highly professional team - and Roz and Vicky I have worked with are really great!

Via Artists
Australia
Almost 3 years using the app
Marsello replied November 23, 2025

Thanks for the wonderful feedback! We truly appreciate your long-standing partnership and look forward to continuing to work together.

- Roz, Vicky & the wider Marsello team.

July 16, 2024

The loyalty rewards program we offer through this app is highly valued by our customers, especially frequent shoppers. Recently, I needed help on short notice to make a special promotion work. John from the customer support team stepped up and took care of everything promptly, much to my relief. I highly recommend this application.

PlayingCardDecks.com
United States
Over 6 years using the app
June 12, 2024

I was an early adopter of this app on the free plan. They decided to do away with that plan and are asking a min of $1,500 a year to unlock my data (that's a pretty big jump from free!)

It's unfortunate that an app that's supposed to help me build loyalty with my customers would treat their loyal users with such disrespect! I am scared to trust them again even if I did start paying. I don't know how to get my data out so I can keep my promises to my customers.

Something to Cherish®
United States
Almost 6 years using the app

Support

App support provided by Marsello.

Developer

Marsello

4 Bond Street, Level 4, Wellington, WGN, 6011, NZ

Launched

May 29, 2017

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