Overall rating
Counts per rating level
  • 87% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this loyalty and marketing app for its user-friendly interface and seamless integration with Shopify POS. Key features such as an email campaign editor, customer segmentation, and multi-site reporting are highly valued. Merchants commend the automated email flows, VIP points system, and unique coupon code generation for boosting sales and customer spending. The customer service is praised for its promptness and helpfulness. Regular updates based on merchant feedback demonstrate a commitment to continuous improvement. Some merchants report significant returns on investment, indicating the app's potential for revenue growth.

March 28, 2024

We were with MARSELLO for a few years and then suddenly we had been charged hundreds more as they charge per customer with their new pricing structure. It is a complete scam and not worth it.

United Kingdom
Almost 7 years using the app
December 4, 2023

We've been loyal customer with Marsello for over 5 years. We initially singed up for their unlimited plan for $199/month. Out of no where, during the busy black Friday season, they paused our account demanding over $3,000+/mo. The recent change took our store from $199 per month to $3,000+ per month with no benefits. I signed up for unlimited contacts and unlimited emails from the beginning. The price suggested is outrageous as there are many other alternatives available for better prices. This is a shame given our continued business relationship for almost 5 years. It is crazy Marsello would do this to a loyal customer and demand us to pay 15x what we have been paying. I am hugely disappointed. It is extremely frustrating that I have such little time to make changes to a 5 year system, especially with the busy holiday season. Would never recommend this to anyone.

Dope Slimes LLC
United States
Over 5 years using the app
February 15, 2024

i don't know but if i don't see good loyalty, he wont

Trumpster Haven
United States
About 1 month using the app
December 1, 2023

Price hike is insanity for small online shops. $125/month being the smallest loyalty option after having been on a free plan for years is way too high.

The Golden Stitch Prop Shoppe
United States
Over 5 years using the app
February 24, 2024

Nice and cool

United Arab Emirates
About 7 hours using the app
September 26, 2023

I've been with Marsello for a few years now and they are constantly looking for ways to improve and add new features. Their support team is amazing with prompt replies. I love that I can integrate our loyalty program with email all in one app! Highly recommend them instead of working with a few separate apps.

Hong Kong SAR
Almost 4 years using the app
September 6, 2023

Marsello - hands down THE best app - 5/5 communication and incredible value for money compared to competitors they offer many more bells and whistles, any suggestions we've made over the years they have implemented extremely fast. Best loyalty/ email marketing / social app in 1. Well done

Earth to Life
Over 3 years using the app
September 16, 2023

Email, Loyalty Rewards & SMS Marketing all in one! Great Customer service! I highly recommend Marsello!

Jimberly's Boutique
United States
Almost 6 years using the app
October 13, 2023

$100+ a month....what? LOL. Bye Marsello! You were great when you were great. I'm not sure what the heck warrants 9.99 to $130/month but I'll gladly find another rewards program for my customers.

Dose Bath Co.
United States
Over 5 years using the app
Edited July 5, 2023

In some ways, Marsello is great, but I am regularly surprised by the absence of features that I would consider to be standard, especially given the hefty price tag that Marsello comes with.

- There is no way to offer bonus loyalty points for the purchase of a specified product. Read that again.
- The email campaign editor can't pull live data from Shopify. If you want to feature products in an email, you'll be spending a lot of time copy-pasting data from your Shopify store into Marsello. If you're coming from the native Shopify email tool, it'll feel like a significant downgrade.
- Due to limitations in how Shopify performs discounts, something as simple as a reward that offers 100% off of a specified product is not possible. Instead, Marsello performs an order discount with a hard-coded value, which results in unexpected tax calculations and the need to revise discounts in Marsello whenever product prices change in Shopify. While this is largely a Shopify problem, Marsello has not kept up with the latest changes on Shopify's end, such as the option to combine discounts.

Positives worth acknowledging:
- Support is quick to respond to my requests (I am in GMT-3).
- The default customer segments are useable and easy to understand.
- Custom segmenting is intuitive.
- Multi-site reporting is well-done.

Water'n'Wine Truro
About 2 years using the app