Google Ads Pixel by Nabu
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Reviews (462)
The app works perfectly fine and the setup is very easy to do. Important to know is, that the conversion value can be measured with of without shipping costs, which is great. What I was missing is the setting if the conversion value is measured with or without taxes. By default, the taxes are not included (net prize) in the conversion value.
Also very good is, that multiple ad accounts can be added. A further optimization could be when also Manager Accounts can be added. Initially we had the plan to set up the conversion tracking in the manager account and share it with the sub-accounts, which could be very helpful for global companies with having multiple country specific shops.