Route ‑ Shipping Protection

Route ‑ Shipping Protection

by RouteApp LLC

Fuel Growth with Order Protection, Package Tracking & More

3.9 of 5 stars(183 reviews)

Modern Package Tracking

Build trust and loyalty with Visual Tracking™ that shows shoppers where packages are in real time for the ultimate transparency.

Premium Order Protection

Reduce loss, boost your bottom line, and increase customer loyalty with best-in-class order protection.

Intuitive Engagement Tools

Encourage additional purchases by engaging your customers when buying intent is the highest.

About Route ‑ Shipping Protection

About Route

Route is the premier post-purchase experience solution for online retailers. Brands across the globe leverage Route to decrease costs, boost revenue and improve customer experience.

Best part? It’s free.

What is Route?

Route’s unique suite of products gives Shopify merchants unprecedented control over their entire post-purchase flow. Best-in-class brands leverage Route for order protection, real-time package tracking and modern customer communication and reengagement tools—all without coding or development skills needed.

  • Package tracking - Email, App, SMSOrder protection - Full suite of coverage options
  • Order resolution - One-click claim filing and reorders
  • Automated support - Instant resolutions and refunds
  • Customer reengagement - Promotional content

Route’s streamlined installation process makes it possible to get up and running on Shopify or Shopify+ in minutes.

Why you'll love Route

Our unique suite of products gives you unprecedented control over the entire post-purchase flow, which allows you to reap the benefits of a truly optimized and effective delivery experience.

  • We make it easy for you and your customers to protect their orders.
  • Order protection increases customer confidence at a pivotal point in the purchase process and encourages checkout.
  • Route covers the cost of all lost, stolen or broken items that have been insured which protects your bottom line.
  • Automate support and instant resolutions to keep your customers happy and build trust in your brand. *Route repurchases products directly from your site resulting in additional revenue.
  • Visual Tracking boosts transparency during delivery and decreases “where’s my order?” calls and emails.
  • Visual Tracking puts your brand front and center during delivery, drastically boosting brand impressions and overall awareness.
  • Engagement tools allow you to organically promote additional products during delivery and increase customer lifetime value.

What Route will do for your business

Decrease customer support costs

  • Unprecedented transparency during delivery, order protection, and effortless claim resolutions drastically reduce your customer support burden.

Increase margins and boost revenue

  • Order protection ensures every sale counts, by reducing shipping loss. Plus, with decreased support costs and additional purchases, you’ll take more revenue home.

Improve customer experience

  • Protected orders, real-time package tracking and improved communication all lead to a best-in-class experience that delights shoppers and brings them back time and time again.

See the app in action

Explore how the app works in an example store.

View example store

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3.9 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    73% of ratings are 5 stars
  • 4 of 5 stars
    7% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    4% of ratings are 2 stars
  • 1 of 5 stars
    15% of ratings are 1 stars

Most recent reviews

United Apparel Liquidators

Loved it at first, but I do not like the new way they handle claims and refunds. We got the app to take some of the burden off of our small team when it came to filing claims. Now they have made more work for us on the reporting end. Looking for alternatives.


We had some initial bugs implementing Route, but customer support and partnerships teams have been very amenable to my suggestions for improvement, and finding creative solutions that fit our brand ethos and website user experience. We're really happy to have Route as a trusted partner, and our customers feel like the service is amazing. We pay for full coverage so it's a little pricey but worth it for peace of mind. I will say that the customer paying for Route at checkout was problematic from the start, which is why we went with full service.

Developer reply

February 25, 2021

Hi there,

Thank you for your positive review! We're so pleased that our implementation, support, and partnership teams were able to work with you on solutions and features that best fit your brand and user experience.

We likewise feel very lucky to be partnering with you, and we are glad that the full coverage option is bringing peace of mind to both you and your customers.

Should you run into any future snags with your current Route setup, feel free to reach out to us at We would be more than happy to support and accommodate however possible!

Hope you are staying safe and healthy,

Jordan, Customer Service

Tack Wholesale

This app has been amazing! It has removed a lot of customer service issues off of my team by offering insurance on the package. Route handles the customers claim and allows my team to focus on sales and shipping!

Developer reply

February 19, 2021

Hi there,

Thanks so much for your glowing review! We are so happy to hear your team and customers are enjoying the ease and peace of mind Route brings, especially as it allows you to focus on sales and shipping.

Should you run into any future questions, please feel free to reach out to us at and we'd be happy to support however we can.

We feel very lucky to work with merchants like yourself, and we look forward to continuing the partnership!

All the best,

Jordan, Customer Service