Optimize your marketing
Gain insights into customer behavior with apps

Personalize the buying journey by better understanding your customers.

Apps that integrate with Shopify’s web pixel APIs help you tap into customer behavior data from across your marketing stack—without you needing to write a single line of code. Information about your customers is collected securely and helps you make data-informed marketing decisions to improve customer acquisition cost (CAC) and customer lifetime value (LTV).

Understand their journey

Gather reliable data about how customers interact with your marketing and online store with apps that offer tracking across multiple marketing platforms.

4.5 out of 5 stars 149 total reviews Free to install
Add server-side conversion tracking to improve data accuracy
4.7 out of 5 stars 294 total reviews $749 one-time charge
Get expert-validated tracking with enhanced integrations
4.4 out of 5 stars 298 total reviews Free plan available
Get accurate attribution, increase ROAS & LTV.

Map buyer experiences

Maximize conversions and get fewer abandoned carts when you understand what visitors are doing on your store—every click of the way.

4.7 out of 5 stars 1368 total reviews Free plan available
Improve conversions with Lucky Orange’s checkout analytics
4.9 out of 5 stars 51 total reviews Free plan available
Get visual real time insights into what happens in your store
Built for Shopify
5.0 out of 5 stars 18 total reviews Free plan available
Send web push recover abandoned cart, checkouts and more.
5.0 out of 5 stars 8 total reviews Free plan available
Easily install Google Analytics 4 and never miss data

Customize every touchpoint

Optimize each customer engagement using apps that offer accurate event tracking and attribution—from the first ad they click all the way through to checkout.

3.3 out of 5 stars 560 total reviews Free plan available
Drive traffic and sales with email, SMS, and automation
4.7 out of 5 stars 3382 total reviews Free to install
Reach 750M+ Snapchat users and grow your business
4.5 out of 5 stars 159 total reviews Free to install
From Zero to A-class with pixel tracking and email marketing
4.5 out of 5 stars 96 total reviews Free trial available
Manage affiliates & influencers to acquire new customers

Boost your AOV

Increase your average order value and get added visibility into your customers’ post-purchase behavior when you use these apps to do your upselling and cross-selling.

4.9 out of 5 stars 5230 total reviews Free plan available
Quickly Deploy Upsell Funnels, Increase AOV & Conversion Rates
5.0 out of 5 stars 2 total reviews Free trial available
Upsell recommended products via carousel on your cart page
4.7 out of 5 stars 60 total reviews Free plan available
Boost profit with price test, shipping test, and theme AB test

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