Tolstoy: Shoppable Video & UGC
Featured images gallery
Create shoppable videos, UGC reels, AI ads & Shop App content for storefront, TikTok Shop, and Meta.
Tolstoy helps brands turn product content, social posts, and UGC into shoppable videos, reels, video galleries, AI ads, and Shop App content. Import from TikTok, Instagram, Pinterest, YouTube, Meta Ads, Dropbox, Google Drive, iCloud, websites, UGC Search, HeyGen, Higgsfield, and more. Tag products, bulk publish to PDPs, collections, Shop, TikTok Shop, email, SMS, and Meta Ads, then track performance with analytics.
- Shoppable videos, UGC reels, and video galleries for product pages
- Import from TikTok, Instagram, YouTube, Pinterest, Drive, Dropbox, iCloud
- Bulk publish to storefront, Shop App, TikTok Shop, email, SMS, and Meta Ads
- Create AI UGC, product videos, lifestyle images, packshots, and ads
- Tag products and track video, ad, and shopper performance analytics
- Popular with stores like yours
- Based in United States
Languages
English and Japanese
Works with
- Checkout
- Meta Ads, Klaviyo
- Shop App, TikTok Shop
- Shoppable videos, AI ads
- TikTok, Instagram Reels
- UGC, Product videos
- Yotpo, Okendo, Loox
Categories
Video management
Display options
Analytics
Pricing
Choose the plan that best fits your business.
Tolstoy Free
Free
Features
- Publish videos to Shop App
- Publish shoppable videos to TikTok Shop
- Generate starter AI images and videos
- Add AI Shopper search to your store
- Enable AI sales agents and try-on
- Import videos from social and cloud
Shoppable Plus
$19 / month
Monthly usage: 5,000 billable impressions. Extra impressions are $10 per 1,000.
Features
- Everything in Tolstoy Free
- Unlimited shoppable videos
- AI widgets and landing pages
- Analytics and A/B testing
- Feeds, stories, carousels & tiles
- SEO/LLM-ready video experiences
- In-house support and AI strategy help
14-day free trial
Bundle Plus
$39 / month
Monthly usage: 5,000 impressions, 2,550 Studio tokens, and 3,000 Shopper tokens.
Features
- Save 32% vs separate Plus plans
- Shoppable Videos + Studio + Shopper
- Create PDP, organic, and paid content
- Bulk-generate with custom templates
- Build AI widgets and landing pages
- Recreate competitor ads with AdSpy
- Automate performance analysis
- Support and AI strategy help
14-day free trial
Bundle Pro
$199 / month
Monthly usage: 20,000 impressions, 15,840 Studio tokens, and 17,000 Shopper tokens.
Features
- Save 33% vs separate Pro plans
- Higher limits for teams that scale
- Create PDP, organic, and paid content
- Bulk-generate with custom templates
- Build AI widgets and landing pages
- Recreate competitor ads with AdSpy
- Automate performance analysis
- Priority support and AI strategy help
14-day free trial
All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options
Reviews (235)
Earl was super helpful and efficient in resolving the fix. Frankly the UI on Tolstoy is not very straightforward and changes so often so gets confusing really quickly but their support team is very helpful and makes it so easy to work with.
TO BE HONEST, for my use it is a massive waste of time in its current version. It has great comprehension to state back to you what you want but there is a disconnect in carrying out said instructions (even basic ones) that it understood. Waste so much time trying to do correction after correction even one instruction at a time as more than one instruction makes things even worse. ALso support had a video call with me trying to help and was going to get back to me soon with a comparison how they fared in trying their hand at what was frustrating me.... she NEVER got back to me. I had 7,500 tokens up my sleeve to try use before i cancelled so i gave it one more shot... and once again tearing my hair out. SO...better i cancel and lose the 7,500 tokens than my sanity.
Overall- a bad experience.
We've been using Tolstoy for some time now and have seen positive results since launch. It's a great way for customers to better visualise and connect with our products online. The team at Tolstoy is always responsive, open to feedback, and committed to improving the platform. A great partner to work with!
Support
App support provided by Tolstoy.
Resources
Launched
December 2, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .
View customer data:
Sensitive data, device and activity data
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Sensitive data
Email address
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Device and activity data
Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie
View staff and contributor data:
Store owner, blog contributors
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Store owner
Name, email address, phone number, physical address
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Blog contributors
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, store analytics, Online Store, custom data, Shopify admin
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Edit customers
Browsing behavior, customer data
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Edit products
Inventory, products, collections
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View orders
All order history for the last 60 days, returns, shipping information
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Edit store analytics
Web pixels
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Edit Online Store
Online Store pages, Online Store script tags, theme
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View custom data
Metaobjects
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Edit Shopify admin
Files
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View other data
Payment terms
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