Hextom AI Translate & Currency

I am using this app since 2022. Very happy with the support. They are honest if there is a bug and kept me updated on the developments of the issue I had.

The app is easy to use and the AI fucntion does what it needs to do. I used other apps in the past that often created a lot of bugs etc.

I’ve been using Hextom’s multi-language translation app on Shopify for almost a year, and it has been a great experience. The app is powerful, easy to use, and comes with clear tutorials. Its automation features save a lot of time and effort. While there are occasionally needs that the current features don’t fully cover, the customer support team is always quick to respond. They not only help troubleshoot issues but also escalate them to their engineers for fast resolution when necessary. Overall, it’s a reliable tool that I plan to keep using.

Unfortunately, our experience with Hextom has been very disappointing for the following reasons:

1. Support System: In 2025, every serious SaaS uses a proper helpdesk with ticket numbers, categories, and agent assignment/shift handover. Hextom still does not — issues get lost or repeated endlessly, and we only hear “on the roadmap.” This is something that can be set up in one day.

2. Selector Issues: We have explained the selector problem multiple times, but it is still not solved. The mobile and desktop selector must be responsive and properly integrated into the header. Instead, it sits in the menu, breaking layouts and causing major UX problems.

3. Translation & URLs: Autopilot/AI translation breaks URLs by automatically translating them. Even if we fix manually, the system overwrites again. There is no “exclude” checkbox to lock values, which is a very basic feature.

4. Translation Styles: We were told translation style implementation exists, but no clear documentation or options are provided. For e-commerce, we need to choose between styles like “direct,” “title,” or “detailed.”

5. Inconsistent Languages: On live sessions (via heatmaps & recordings), some parts remain in English while others show Spanish or other languages incorrectly. This happens even after translations are applied. We confirmed this from real IPs, not just /es URLs.

6. Redirection Logic: The system only checks browser language, not IP. As a result, a customer in France using Chrome in English is shown the wrong version, causing serious localization and conversion issues.