SMS Marketing

SMS Marketing

by Winback

SMS+MMS Marketing for Abandoned Carts, Followups, & Campaigns

5.0 of 5 stars(70 reviews)

SMS Marketing on Autopilot

Automatically recover abandoned checkouts with SMS + MMS. Automatically send followup texts to drive post-purchase upsells.

SMS Marketing Made Easy

Once you install the app, you're literally ready to go. No other setup required. Use our message templates right out of the box!

SMS Marketing Compliance

Fully TCPA compliant SMS and MMS marketing for abandoned carts, post-purchase follow-up messages, and campaign blasts

About SMS Marketing

SMS for abandoned carts

SMS and MMS texts are the most effective way to recover abandoned checkouts. We know because we've built apps that have done abandoned cart recovery through email and FB Messenger. SMS is by far the best in terms of open rates and recovery rates.

According to Mobile Xco, SMS messages have a 209% higher response rate than phone, email, or Facebook.

SMS for post-purchase upsells

Winback sequences are a powerful way to turn customers into repeat customers. It's our signature feature and VERY effective. Send a follow-up text after they've had a couple days to receive the product. Then follow-up again 30 days and 90 days later to let them know you miss them. Just like abandoned carts, the 2nd and 3rd messages will not get sent if they came back to purchase.

SMS for browser abandonment

Our mobile popup triggers when a shopper browses a product page but hasn't added to cart yet. With 2 taps, the shopper will get your abandoned cart sequence about the item they were looking at if they did not purchase the product.

Proof it works

Unlike other SMS apps, we give you insights into each message you send out. Our logs show you each person that was texted and what action they took. We link back to your Shopify CRM so you can see each customer's journey.


Plans start at $14/month. And go up in $15 increments for every 1000 additional messages. Usage-based pricing is also available

International SMS

All countries are supported. But please note that customers in countries other than the US and Canada have an extra cost that can be up to 10X higher due to international carriers being more expensive.

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 30-day free trial

Free 30-day trial


  • 1000 messages

  • Abandoned cart automation

  • Winback automation for post-purchase followup

  • Mobile popup for browser abandonment


$15 for each add'l 1000 messages

  • 1000 messages/month

  • Abandoned cart automation

  • Winback automation for post-purchase followup

  • Mobile popup for browser abandonment

  • Campaigns

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews


This app has been a game changer for my store! Generated an extra 20 sales and $1232 in extra revenue in my free trial period! I cannot say enough good things about this app. Joe has been a great help and is always giving personable recommendations to help improve your store's sales! Great app!

The Sunflower Pendant

Seeing some really great results with this app and the conversion rate is a lot higher when compared to traditional email marketing. Joe was really helpful and jumped on a call with me to go through the app and how we can maximise ROI for my store.

Developer reply

May 26, 2020

Thanks for your review! Glad to see the sales coming in. I put in some message credits in your account if you wanted to try out the campaigns to US customers that we discussed :)

The Artisans Gifting Company Quilting Fabric, Notions, Yarn Crafts and Handmade Gifts

I used the app to increase my sales and it worked very well. I find that my people are generally more responsive to messages than emails. So far I have pretty much doubled my sales. I send out a message to my customers whenever I have a new product that they might like or new promotions. The support has been wonderful with providing tips for me.

Developer reply

May 25, 2020

We love hearing comments like "doubled my sales"! SMS marketing is very effective, as you're finding out.

Thank you for sharing your experience with our app. Merchants like you are the reason we built this app!