B2B/Wholesale ‑ Custom Pricing

B2B/Wholesale ‑ Custom Pricing

by BSS Commerce

Discounted or Custom Pricing B2B/Wholesale per customer tag

5.0 of 5 stars(1 review)

Wholesale & VIP Price Section

Discounted/Custom Price is applied only to specific B2B or Wholesale customers, signed-in, tagged, and not show to anyone else.

EASY Configuration

We build the app for non-tech-savvy merchants to setup in a minute. NO THEME CODE Modification, NO DUPLICATE VARIANTS. Script-tag using

Compatibility with Themes

Even better, the compatibility between the app and theme is carefully checked in advance to ensure that features run flawlessly.

About B2B/Wholesale ‑ Custom Pricing

1. Why B2B/Wholesale Custom/Discounted Pricing matter?

  • Offer Wholesalers, Retailers, VIP Membership discounted pricing store-wide, or just specify a certain Collection, Product, Product Tags,...
  • Quickly and easily offer exclusive pricing to signed-in, tagged customers right in your Shopify store
  • No need for you to create a second B2B Shopify store. You can sell a product with different prices for different customer groups
  • Custom Prices are ONLY shown to selected customers/tags

2. Sell faster with a DISCOUNTED/Custom Pricing strategy based on Customer Tags or a specific customer(s). How?

Classify customers with customer tags

In the Customers, add tags based on customers' characteristics, for example, "wholesalers", "B2B", "membership", "retailer", "VIP", "dealer", etc.

Set up different pricing rules for those groups

Then, it is time to make use of the B2B Discounted/Custom Pricing app, which allows:

  • Create different DISCOUNTED Pricing rules at a time.
  • Apply the rule for logged-in/non-logged-in/specific customers or tags
  • Apply for all products/specific products/specific collections or tags
  • Set a fixed amount or decrease a fixed amount/percentage of the prices
  • Pre-calculate the product prices shown in the storefront for chosen customers
  • Detailed pricing grid
  • Sophisticated filters for pricing

3. Why should you use our app rather than others?

FREE theme setup and NO THEME CODE modification, ONE TIME Setup

Work well on most of the themes without failure. We always carefully check the app's compatibility and the theme before having it installed for your business.

Moreover, we use the Script Tag Technique rather than modify any theme's code. Even when you uninstall the app, no leftover code is found!


Back then, you might need to replicate all products to set up different wholesale prices, which hurts your SEO juice for sure. You can now forget about that old method. You need to create the products once and set up different prices as wished.

Absolute compatibility with AJAX Carts!

Our app is guaranteed to compatible with AJAX carts in Supply, Narrative, Boundless, Brooklyn, and Pop themes.

Works with expert merchant support from B2B Team

Enjoy all features, and drop us a line at sales@bsscommerce.com when you need help. We guarantee a response to your question within 6 hours. Most tickets receive a response within minutes!

Continuous feature updates soon

  • Quantity Break (a few weeks)
  • B2B Registration Form
  • Customer Auto Tags
  • Manual order from Admin
  • B2B/Wholesale order form ...

Feel free to test the Demo Store. DEMO STORE PASSWORD: 123

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 14-day free trial

Essential Plan


  • Unlimited Discount Customers & Products

  • Specific Customer's Tags

  • Specific Product's Tags

  • Premium Support

  • One-click installation

Free Forever


  • For Development Stores

  • For Stores under Shopify Free Trial

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews


I've installed this app, the app works well and their customer support is also great the resolved issues in a quick time.

Developer reply

October 23, 2020

This very first feedback is very meaningful to the whole team. Thank you very much!