Google & YouTube

Hi - unfortunately, this doesn't seem to be a problem with the app. We are properly syncing all of your products across your India market, and all Data and attributes are coming through, as well as domain claiming and shop settings all syncing as expected. Since you are reviewing the app, and the app is working in all aspects, I'm not able to address your lack of sales, but it is not due to any issues or failures of the app syncing. My only suggestion would be to follow the recommendations in Merchant Center to increase your store quality rating. It does say you could add Return Costs to your store, since you're missing that value. The app syncs your Shipping Settings but it does not sync your return policy from Shopify, so right now you have a 0-day return window and no defined return costs. You should probably add your return policy to Merchant Center where it says "Set Up Your Return Service" in red.

You could also look into running ad campaigns, but that is not my area of expertise. If you do notice an issue with the app please use the Contact Support link in the app navigation to send us a ticket, but there doesn't seem to be any bugs that I can fix for you right now.

Hi! Good news! If all you're doing is conversions, you only need to set up that conversion tracking. You don't need to link to Merchant Center or even Ads if you aren't using those tools. There should be no need for you to set up a YouTube channel just to track website conversion data. We do provide all these options should you want to add on GA4, or Merchant Center, or YouTube, or Local Ads, but it is definitely not a requirement to click through every program onboarding if all you want is to turn Conversion Tags on. You don't even need install custom code (the app does that tagging for you), and you definitely don't need to create custom events - you can use the defaults in the settings and that works for 95% of our users.
Sorry that wasn't clear and you connected every program we provide!

Hi! Thanks for the suggestion. We initially built the app to use the default Shopify ID export format for two reasons: 1) It would cover the most merchant use cases since very few customize their Shopify IDs past the default product_variant format and 2) Due to how Google treats every variant as its own product, we needed a consistent way to transform Shopify Products into Google variant offers, and this was a guaranteed unique product format that would match across systems. We have investigated allowing merchants to select an export format, but ultimately this may cause more problems with products merging in Google if they aren't selecting a unique identifier. For example, Shopify does not validate or enforce your SKU to be unique across your store, so this could cause major problems when we kept updating the price of your TV based on the duplicated SKU of your pencil. Additionally, this would imply that changing the product ID option in Shopify would update the products in Google, which isn't the case -- once a Product ID is set in Google, it is unable to be changed.

Sorry this app won't be able to help you with your current Product IDs - we do have a lot of merchants ending up doing a one time switch to the new product ID formats since it tends to integrate better overall using the default Shopify Product IDs, but I understand it would not work in your case.

Hello - we will utilize Shopify's Global ID format on product exporting, since they give a unique product and variant ID for EVERY product in your database, and it will be unique across the entire ecosystem. Since "SKU" field in Shopify is not required, and can be duplicated, it would cause issues in Google if we tried to use that as our unique identifier on products, since some products would be missing it, and others would be duplicated.

If you need SKU to persist into Google, we'd recommend adding those values to the Google MPN field in Shopify > Products > Metafields > Google MPN. This would let you see this field in Google Merchant Center by adding the MPN Column in the all products view.

Here is a handy bulk editor link to use:
https://admin.shopify.com/store/_______your_store_name_without_the_myshopifycom_part______/bulk/product_variant?resource_name=ProductVariant&edit=sku%2Cmetafields.mm-google-shopping.mpn

Hi, sorry this makes the app unusable for you. We decided to make the availability "In Stock" when you click "Continue selling when out of stock" because on your Shopify website, this shows up as purchasable to customers. This behavior ensures what we show on Google matches the purchase behavior website. Not all websites show Backorder status as able to add to cart like you can set up on your store, and other stores may set it up that this backorder status simply shows as In Stock to a customer, so in those cases, us setting the status as Backorder and not In Stock could cause confusion for a customer clicking through the product but not able to check out, as well as negative experiences on ad campaigns.
Basically, a merchant on Shopify settings "Continue to Sell" may mean the product is "In Stock", or "Backordered but Add to Cart" and we don't know. So we chose to go with the safest situation of "It's buyable, click this product" which ends up being In Stock in our database.

If you could contact our support team, I'd like to understand the implications of this a bit more. It obviously seems important to you so I'd like to determine how important it is what we start including "Backorder" instead of in Stock when quantity is 0 but "continue to Sell" is selected.