Klaviyo: Email Marketing & SMS

Mailchimp is for sending emails. Klaviyo is for making money.

We've automated all of our autoresponders and abandoned cart emails to Klaviyo and are very happy with the results. Their tools are very powerful and their support is top notch.

UPDATE: Several people from the Klaviyo team has reached out to me after posting this review. I have had a meeting with someone from the UX team, and they have promised to prioritise this feature for Q4 2022. I have also given some additional feedback regarding the email builder, and hope it will work better soon :)

I'll update my score as soon as it has been implemented

Original review:

Klaviyo awesome for its segmenting, automation and data capabilities, but the editor is far below what one can expect from an expensive enterprise tool like this. It can do practically anything in terms of segmentation and so on.

More specifically, there is no way to add the compare at price in the native product blocks. The field is easily accessible through Shopify's API. I consider it to be basic functionality for any tool like this, and I first suggested they need to add it when we signed up 8 months ago. Then a few more times after that. Even dragging myself through the consistent 30minutes+ waiting time in the chat.

There are great people working there. The sales person we signed with is probably the best seller I have ever encountered in my entire professional life. The onboarding guy we got was lovely and competent as well. Yet... my only option to make them fix this very simple and critical thing, seems to be to rattle the cage as hard as I can from all directions.

Displaying a price without a reference point is practically pointless when running a sale to get rid of excess inventory. "Awesome gloves, $40" gives zero incentive to click a product in a newsletter compared to "Awesome gloves, $40 (down from $95)".

We made the switch mainly to reduce mental friction of sending more and better newsletters and flows, as well as better segmenting. But this tiny and seemingly insignificant lack of feature makes it all in vain. Fix it.

This app is awesome! Very professional, if you have an eCommerce website, this app is a must have!

Excellent app for the last 2 years but this business of limiting emails hinders the performance of growing stores. They just don't seem to get it you will be resending your emails to the same people who only engage but never buy. After 10+ years of doing this, you need to hit the fresh inbound emails more frequently. I am leaning towards moving on if this hinders my business growth. It seems there are better options now than from 2+ years ago being on Shopify.

I have previously been a big fan of Klaviyo, but this year it has been impossible to get tickets solved. Most of the time there is no reply or a useless macro reply.

Awesome customer support. Wendy is a great resource!

First of all, the level of personal support you get from these guys is second to none. Ed and his team are fast to respond to any questions you may have.
Klaviyo is an essential tool for all shop owners. The ease of use when putting together an email campaign, or building out your list of customers and contacts is extremely user friendly.
I highly recommend Klaviyo! 5/5 all the way!

Just getting started with the new store but love the support. Team is knowledgable and helpful with walking me through since I'm not so technical. Thanks guys!

WENDY WAS WONDERFUL!!!!

We love Klaviyo so far. We are very new to email marketing and it has been very easy to use and the feedback from our customers has been great! I would highly recommend this app to anyone with a Shopify Store.