Microsoft Advertising

Microsoft Advertising

by Microsoft

Grow sales with Product Ads on the Microsoft Search Network.

1.3 of 5 stars(6 reviews)

Reach New Shoppers

Expand your reach. The Microsoft Search Network reaches 116 million unique searchers in the US each month.

Easy, Intuitive Set up

Connect your Shopify account with an existing or new Microsoft Advertising account, to streamline the set-up and optimization of campaigns.

Measure Your Success

Easily measure the success of your campaigns with performance reports and make updates on the fly all within the Shopify platform.


About Microsoft Advertising

Reach more shoppers with Microsoft Advertising.

Microsoft has developed Microsoft Advertising for Shopify to make it easy for Shopify merchants to reach new audiences by integrating their online store with shopping campaigns that appear across the entire Microsoft Search Network.

What is the Microsoft Search Network?

The Microsoft Search Network reaches nearly fifty million PC searchers you cannot reach on other major search engines. In the US, the Microsoft Search Network reaches over one hundred million unique searchers each month who conduct billions of searches. In addition, the people searching on the Microsoft Search Network spend more online than the average Internet Searcher. With Microsoft Advertising, when you create a campaign you are automatically opted-in to our owned-and-operated sites, and to those of some of our key partners, such as Yahoo and AOL. High quality, brand-safe sites.

How does the Microsoft Advertising on Shopify App work?

The app enables you to quickly and easily connect your Shopify account with your new or existing Microsoft Advertising account to streamline the set-up and optimization of Shopping Campaigns. The app will allow you to set up your Shopping Campaigns and track performance without having to login to the Microsoft Advertising platform. Once your Microsoft Advertising account is set up, use the Microsoft Advertising for Shopify app to manage your account set-up, campaigns and track your success. Easy and streamlined, all in one place.

What does a shopping campaign on Microsoft Advertising cost?

You have flexibility to set your own daily budget, based on seasonality, your own goals, etc. The minimum recommended budget is $10 per day.

Shopping Campaigns Overview:

Visually engaging ad format You can stand out from the crowd and attract attention by sharing images, product ratings, and promotions of the products you’re selling.

More real estate Shopping Campaigns enable you to highlight more than one product on the same search results page and can appear next to your text ads.

Easy setup It’s easy to import your products from Shopify into your Microsoft Advertising account.

Integrates with Microsoft Merchant Center

Media gallery

Support

Pricing

Free to install

You set your daily campaign budget. Ad spend is billed directly through your Microsoft Advertising account.

Overall rating
1.3 of 5 stars
Based on 6 reviews

  • 5 of 5 stars
    0% of ratings are 5 stars
    (0)
  • 4 of 5 stars
    0% of ratings are 4 stars
    (0)
  • 3 of 5 stars
    0% of ratings are 3 stars
    (0)
  • 2 of 5 stars
    33% of ratings are 2 stars
    (2)
  • 1 of 5 stars
    67% of ratings are 1 stars
    (4)

Most recent reviews

Super Cichlids

So far it's been a bust. The one star review reflects that I can't get the app to actually working. Every-time I hit the product tab I get a "Failed to Loads Product Data" error.

Lord and Lady M

Encouraged to set it up via marketing in my shopify store only to find it impossible to set up despite me already having a Microsoft advertising account. After a lot of button clicking I discovered it was not for UK use so a complete waste of my time. Ideally should not be told to set it up if it's then incompatible.

H-Bomb Ties Ltd

Getting products approved is a nightmare. The app does not correctly map all of the Shopify data. No support for SEO Title/Desc. To be fair, at the time of writing this review, the app is brand new, so there's like still a lot of work to be done.