Reviews (5,958)

Overall rating
4.7
Counts per rating level
  • 90% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 4% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly value the comprehensive free plan, ideal for startups and small businesses, noting increased customer engagement and repeat business due to effective email marketing tools and clear metrics. The platform is user-friendly with features like email automations, customizable templates, and seamless Shopify integration. Recent updates, such as the ability to delete invalid or spam emails, have been positively received. Merchants also praise the responsive and helpful customer support, which includes detailed Loom video tutorials and proactive issue resolution, enhancing the reliability and efficiency of managing email campaigns.

October 2, 2016

Really cool app. We love the experience and features so far and plan to continue using it in our store ChurchHouseWoodworks.com

Church House Woodworks Rustic Weddings
United States
About 20 hours using the app
Edited March 28, 2019

Very easy to use! First time using a Marketing Automation service and didn't run into any issues using this!

withSimplicity Beauty
United States
About 20 hours using the app
November 21, 2018

I have used other email marketing apps in the past and Omnisend has been the easiest to use by far!!

T-Shirt Quilt Cafe ~ sewing studio
United States
About 19 hours using the app
Edited October 29, 2020

We were considering omnisend to handle our emails but after downloading we discovered undemocratic and unethical business practices clear which we find unacceptable.
Firstly, they charge by user but do not allow you to upload a supression list which all other email providers allow. It's pretty standard in the industry.
Secondly, if you manually unsubscribe a set of users you don't wish to market to via omnisend, they will aggressively block you from marketing them via any other app by switching the accept marketing status to OFF on shopify. Imagine you have low open rates among a particular set of customers but they respond well to another channel, omnisend will not allow you to remove them unless you remove them fromm all other comms channels... except their own sms and push channels!!
I assume this is because they want total control on push and sms and are unwilling to sit along side other apps. But it's not ethical to force it on merchants.
Just to be super clear, on their site it says: "In Omnisend, the same contact may have different subscription statuses for each of the channels, Subscribed to Emails, and Unsubscribed from SMS or Push Notifications. For that reason, we don't keep a Suppression list"
But over email they will tell you "Contact unsubscribing from marketing = they're unsubscribing from Omnisend = they're unsubscribing from Shopify marketing as well."
I have now deleted the app.

Hippie Pants
United Kingdom
21 days using the app
Omnisend replied October 30, 2020

Thank you for your feedback.
Two-way Shopify sync was implemented more than a year back when we had to comply with Shopify's requirements. Suppression list feature was not considered then, since our customers never requested it. Nevertheless, your scenario proves that the suppression list is a huge feature request that we definitely should consider having. We have already passed your feedback to the product teams.
Jurate has already reached out to you to talk more about this, thanks!

March 31, 2022

The customer service sucks! They kept changing people to communicate with me, requiring me to repeat the problem every time. But no one could follow up the issue further. There miss some data of my contacts! They told me delete all the contacts on Omnisend, then it would sync back from shopify again. But NO!! It didn't. I try to get the support three times, finally, they sync back the contact list from shopify. But all contacts have no historical order records. Until now, there is no technician to solve my problem. The customer service just kept asking me to repeat my question.

SALEDRESS
United States
21 days using the app
Omnisend replied April 4, 2022

Hello and thank you for your review!

Accept our apologies for the experience you've had with the service. Our senior support representative has already contacted you with additional information regarding your issue.

Have a wonderful day!

January 29, 2016

not impressed. very slow in results as well

Metju
Spain
24 days using the app
November 14, 2022

Helpful & quick to respond. Highly recommend. There's a learning curve, but it is easy to use once you figure out how to work it. Nicholas was very supportive today on some issues and appreciate their time. Thanks for the great app.

Modest & Co
United States
About 19 hours using the app
Edited September 19, 2018

I just downloaded this app to help me with automated emails for my store, so far so good. Lets see how it goes.

iECHO
United States
About 18 hours using the app
September 1, 2022

I got in touch with the support team at Omisend for help with a query, Sanya was very quick to reply and her response was extremely helpful. Great service!

Bodysocks UK
United Kingdom
About 18 hours using the app
February 21, 2019

Gute Marketing App. Einfach verständlich und unkompliziert zu bedienen. Etwas teuer aber es ist ok.

KriVal4you
Germany
19 days using the app