Reviews (67)

Overall rating
4.4
Counts per rating level
  • 79% of ratings are 5 stars
  • 6% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 9% of ratings are 1 stars
All reviews
September 21, 2026

Selfnamed makes it very easy to start up your business with their integration to Shopify - good choice of products for any kind of line you'd like to set up. The only 'down' side I can name so far is that the cost of goods is relatively high which can make margins a bit tough.
Lead times are decent, once your designs are approved it's usually between 4-7 working days when using D2C.

Overall lately, I noticed Selfnamed is also expanding their services, or at least investigating if it's worth it (like custom bundles, etc) I am curious how this will develop as that's of course a neat feature to offer back to your customers.

Product wise I can say most of my customers enjoy the fact that a few of the serums are more like a creme instead of a liquid, due to this some like vitamin c serum and retinol alternative serum also immediately hydrate the skin quite well.

VEYRAH
Netherlands
7 months using the app
Selfnamed replied September 22, 2026

Thank you for sharing!