Subi: Subscriptions & Loyalty

Name: Subi: Subscriptions & Loyalty
Brand: Subi (formerly Subify)
Rating: 4.9 (813 reviews)

Pricing: Free plan available. Free trial available.
Rating: 4.9 (813)
Developer: Subi (formerly Subify)

Subscriptions & loyalty app for recurring payments, memberships, boxes and abonnements, without code

Subi is an all-in-one subscription & loyalty app to create subscribe & save plans, membership, loyalty programs and bundles or boxes. Offer recurring physical or digital products, services, and memberships to turn buyers into loyal subscribers with flexible billing, discounts, delivery, and loyalty points & rewards. Includes a self-service portal, widget customization, smart dunning, and analytics to grow and retain subscribers. Build sustainable recurring revenue with the right model.

Quick setup and Auto-adding widget. Embed app to use directly in Shopify admin.
Seamless subscriber portal to manage their subscriptions. Skip, pause & cancel.
Flexible membership tiers offering multiple perks and member-only benefits
Flexible subscription and mystery boxes that elevate AOV and customer experience
Loyalty programs with points and rewards that drive repeat customer visits

Popular with stores like yours: Based in United States

Languages

English, French, Spanish, German, Chinese (Simplified), Italian, Chinese (Traditional), Dutch, Japanese, Portuguese (Brazil), Danish, Finnish, Norwegian (Bokmål), Czech, Swedish, Polish, Portuguese (Portugal), Korean, and Thai

Works with

Checkout
Customer accounts
Shopify Admin
Klaviyo
Mailchimp
Fast Bundle
Stripe, Paypal, Authorize
Translate & Adapt
Checkout

Pricing

Free

Up to $300 subscriptions revenue/month
Memberships Management and Perks
Automatic recurring payments
Easy to use customer portal
Subscription bundles and box
Overview and analytics
Option to sell only as subscription
Live chat support

Growth

$19 / month

2.95% + 29¢ per subscription transaction • Start at $9 for the first month with a 3-month money-back guarantee

All benefits in Free plan +
Unlimited Subscriptions revenue
Widget, portal and emails customization
Prepaid subscription
Minimum/Maximum number of billings
4 Widget Templates
Full subscription-contract management
Live chat and email Support

7-day free trial

Subi

$69 / month

1.95% + 19¢ per subscription transaction • Start at $29 for the first month with a 3-month money-back guarantee

All benefits in Growth plan +
Failed Payment Retry (Billing management
Quick Checkout Link + Free shipping
Cancelling management tools
Loyalty programs and rewards
Bulk edits & customer permission control
Tag management and integrations
Priority live chat and email Support

7-day free trial

Subi Plus

$299 / month

0.95% + 9¢ per subscription transaction • Start at $199 for the first month with a 3-month money-back guarantee

All benefits in Subi plan +
Dedicated customer success manager
Advanced analytics dashboard
Priority feature requests
Fast-track priority support
Private Slack channel with the Subi team
Regular 1-on-1 meetings with your CSM
Enterprise-grade 99.998% uptime

7-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (813)

Overall rating

4.9

Counts per rating level

94% of ratings are 5 stars
762
4% of ratings are 4 stars
30
1% of ratings are 3 stars
7
1% of ratings are 2 stars
7
1% of ratings are 1 stars
7

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.

Feedback submitted

Merchants appreciate this app for its seamless Shopify integration and user-friendly interface, enhancing both management and design of subscription-based products. They value the customization options, such as adjustable widget colors and subscription buttons, supported by a responsive and effective support team. Features like payment links for specific business models, like rentals, are also highlighted. The support team is praised for their real-time assistance and clear communication.

January 20, 2026

We’ve had a great experience with Subí so far. The pricing is very fair, the app works nicely with Shopify subscriptions, and it fits our needs well.

A special thank you to Nilou from support, she has been extremely kind, responsive, and open to following up until everything was fully resolved. Her help made a big difference, and we really appreciated the hands-on support throughout the process.

Overall, very happy with the app and the team behind it. Highly recommended!

Heimgard EntryFlex

Norway

Over 1 year using the app

December 2, 2025

I am happy with the help i have recieved. Dela was great at answering all my questions. Unfortunately, the app is not able to automatically send digital downloads each month for my subscription. But Dela was helpful in suggesting other email automation apps that could tie into the subscription to do this for me.

The Painted Moth

United States

About 2 years using the app

November 27, 2025

META AD USERS BEWARE! IT WILL MESS UP YOUR SALES! Worst app ever. So so so disappointed with the customer service i received. Cost me lots of sales leading up to black friday as their stupid subscription widget does not allow for a sale price to be shown on the product page, so anyone directed to the product page will not be able to see it's even on sale. Stella from customer service was absolutely useless, she removed the pricing altogether so when customers select a subscription, they cannot see the subscription price.

Miriam's Collection

United Kingdom

Over 1 year using the app