It means that you can forget the classic annoying exit pop-ups, that offer you worthless 10% coupons in exchange for your email. What do you mean worthless? Its simple, do you use them on other sites? Not really, right?
Well, in the eyes of visitors, a free coupon is the same as no coupon. Interaction equals engagement and engagement is key to a happy customer. If a customer feels special, the customer is more likely to make a purchase. Its simple psychology. If someone stops you on the street and gives you a free pamphlet with 10% off if you buy on stand, you arent really attracted to that offer. But what if someone gave you a chance to win the discount? The perception of the coupon suddenly becomes more appealing.
Because acquisition of users is expensive and getting more expensive by the day. It doesn't matter if you use Google Adwords, Facebook, Instagram, Bing, Yahoo,… you pay for a user to visit your site. Your end goal is not the visit, but an actual purchase. And if your end goal doesn't happen in the first visit, you are throwing your money away.
We had more than 100 beta testers and the results were amazing. More than amazing.
Industry average capture rates are from 0.5% - 2%. Our beta testers had an average capture rate of 12% across the board. Some of them even hit 30% capture rate, which is more than amazing.
This is were it gets even better. Wheelio generates an incentive to buy, the customer perception of the coupon is different from a standard pop-up. Customer feels like he won the coupon, and his perception of the coupon is much higher than normal, so is his usage rate of the coupon itself. Simple, right?
No, not really. The whole point of the gathered emails is to be used. The best sales are the one that happen on the backend. With all the emails you capture with Wheelio, you can use them in your weekly email offers and convert them over and over again.
Free product giveaway. A lot of users are giving away free products and Wheelio can do just that. You can now select if your winning slice is a coupon or a product. Simply select the product you want to giveaway for free and upload an image you want to show on the winning side of Wheelio. When a user wins the product and Clicks on the button, he will be redirected to the URL you provided (product).
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Well, the power of Wheel of fortune tool is well known among old marketers and so is the power of (exit) pop-ups. When you merge something good together, it usually ends up even better. This was also the case for Wheelio. By combining two very powerful marketing tools, we created an even better one.
You can place the Wheelio site-wide or on a specific URL. This enables you to do different kind of promotions on your site. You can even exclude certain URLs, where you dont want Wheelio to be shown. (cart, special promotions,…)
You can chose between exit intent trigger (desktop), scroll intent trigger (mobile), time on site (seconds) trigger and also the NEW TAB trigger. You can even use the combination of different triggers for maximum exposure.
Exit intent: When the visitor tries to leave your site.
Scroll exit intent (mobile): When a user scrolls down on the mobile device and suddenly scrolls back up.
Time on site: Select a timer on each visit. NEW - Tab trigger: A small button like tab on the left part of your site, that wiggles and alerts a user that something special is in line, if only he clicks on the tab. When he does, Wheelio appears.
Analytics. You can see the stats in your backend and stats never lie. Stats are connected to your site and they are shown live.
Yes, fully responsive. It looks great on any device.
Absolutely, Wheelio works also on mobile (scroll) intent.
Yes, Wheelio works with all themes.
You can customise the Wheelio to reflect your web-shop look.
You can enable a floating bottom bar with the coupon code that will appear after Wheelio has been closed. There is also a countdown timer for the coupon duration, so we create subtle pressure on the customer (urgency).
No, you have a cookie duration setting and can enter the duration you wish. We recommend 30 days or more. But you can also at any time clear all the cookies related to Wheelio.
Yes, you can translate all the texts on the Wheelio to your desired language.
If a user is on your page for longer time periods (time on site) he is interested in something and if a pop-up appears in that time and looks totally random, there is a very high chance that the user will engage with it and use the coupon afterwards.
We tested this theory on sites and had more than 50% capture rates. For maximum performance use both exit intent and time on site (check Google Analytics for your average bounce time and set a few seconds before that happens).