AdRoll Marketing & Advertising

AdRoll Marketing & Advertising

Pricing
Free to install
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes
Rating
4.3 (324)
Developer
AdRoll

Reach your customers wherever they go with retargeting campaigns across display, social & mobile.

The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll retargeting ads find those shoppers and bring them back to purchase again and again. Using a decade of data and machine learning, we retarget your future and current customers on their favorite websites, mobile apps, and social platforms — personalizing your message with dynamic images of the products they’ve already engaged with. Install the AdRoll app to create your first campaign in minutes.

The majority of shoppers don’t make a purchase on the first visit to your store. AdRoll retargeting ads find those shoppers and bring them back to purchase again and again. Using a decade of data and machine learning, we retarget your future and current customers on their favorite websites, mobile apps, and social platforms — personalizing your message with dynamic images of the products they’ve already engaged with. Install the AdRoll app to create your first campaign in minutes. more
  • Display Ads: Use dynamic ads featuring your products on millions of sites & apps
  • Social Ad Integrations: Create social ads campaigns on TikTok, Meta & Pinterest
  • Automations: Run pre-optimized retargeting campaigns across display & social
  • Reporting & Analytics: Achieve ROAS with performance insights & benchmarking
  • Programmatic Predictions: Place optimal bids with our AI-powered bidding engine
Popular with stores like yours
Based in United States
Highlights
Works with the latest themes

Languages

English

Works with

  • Checkout
  • Facebook Custom Audiences
  • Google AdWords
  • Instagram
  • Yotpo
  • TikTok
  • Klaviyo

Pricing

External charges may be billed by AdRoll separately from your Shopify invoice. Learn more

Ads

Free to install

Minimum budget of $5/day required for ad campaigns.

  • Access to Display, Native and Video Ads
  • Reporting & Insights
  • Audience Segmentation
  • AdRoll Rewards Program (Free Ad Credits)

Marketing & Ads+ 1

$40 / month

or $432/year and save 10%

$40 monthly fee for stores with 1-1000 monthly visitors. Add'l minimum budget of $5/day required for ad campaigns.

  • All Free Features Plus:
  • Marketing Automations/Recipes
  • Social Ad Integrations:TikTok, Meta, Pin
  • Unlimited Email Sends

Marketing & Ads+ 2

$80 / month

or $864/year and save 10%

$80 monthly fee for stores with 1001-5000 monthly visitors. Add'l minimum budget of $5/day required for ad campaigns.

  • All Free Features Plus:
  • Marketing Automations/Recipes
  • Social Ad Integrations:TikTok, Meta, Pin
  • Unlimited Email Sends

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (324)

Overall rating
4.3
Counts per rating level
  • 76% of ratings are 5 stars
  • 6% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 14% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly interface and effective retargeting tools that boost conversions and repeat purchases. They value the seamless Shopify integration, multi-channel retargeting across display ads, social media, and email, and dynamic product ads that increase engagement. The robust analytics, detailed reporting, responsive customer support, and automation features are also highlighted, with competitive pricing providing a solid return on investment.

June 30, 2025

Works well to run Meta ads. The campaign builder is pretty straight forward. Also, If you happen to also use Klaviyo, there's a connector that allows you to synch your Klaviyo audiences for easy custom targeting. Support works quick to resolve issues, too.

Last Bubbles
United States
Almost 2 years using the app
June 25, 2025

We've been using AdRoll to help drive customer retention and scale our remarketing efforts across web and social platforms. The setup was straightforward, and the integration with Shopify makes syncing audiences and tracking performance seamless.

The dashboard provides clear insights into campaign performance, ROAS, and customer journey metrics. We've especially appreciated the ability to run both retargeting and prospecting campaigns from one platform.

Their support team has also been responsive and helpful in optimizing our campaigns and providing best practices.

If you're a growing eCommerce brand looking for an easy-to-use remarketing solution with solid customer support, AdRoll is definitely worth considering.

Lawrence K

JLUXLABEL
United States
4 months using the app
Edited May 16, 2025

DO NOT USE!!!

UPDATE: they have confirmed the issue is present, their responsibility and they have overcharged by more than $4000, its been almost a week and they are still refusing to process the refund. Paypal has reached out to them with a refund request which they are ignoring. The excuse they're using is that they need to go through and investigate the cause. As if it's our companies responsibility to be out of pocket while they investigate their issue without processing the refund. I cannot stress this enough, DO NOT USE THIS BUSINESS!!

We used AdRoll to gauge what type of traffic comes through. We opened a contextual ad campaign with a budget of $4.00 per day, over the course of two days. The AdRoll spent $4276.00

I reached out to the company to point out the error and they confirmed it was an issue. A few days later they still charged it.

I reached out again and raised a dispute through Paypal business but they refuse to process the refund. Paypal have sent the refund request and they are using excuses like our engineers need to look into the issue etc.

It seems they have done this before to others and will use any means necessary to scam you.

Kaspar Sovrano
Australia
11 days using the app
AdRoll replied May 15, 2025

Hi Kaspar, thank you for sharing your feedback.

I want to start by sincerely apologizing for the experience you’ve had.

I’ve reviewed the latest status, and I can confirm that our Finance team processed refund on May 16th. If you haven't seen the funds yet, we recommend reaching out to your bank provider for more information on the transaction status.

We understand that this situation has caused inconvenience, and we're fully committed to making it right. To help ensure smooth communication, I’ve also sent you an email directly. I’d be happy to hear from you and assist further whenever you're ready.

Sincerely,
Tatiana

Support

App support provided by AdRoll.

Developer

AdRoll

2300 Harrison Street, San Francisco, CA, 94110, US

Launched

August 19, 2015

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