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AdRoll Marketing & Advertising

Ads on Google, Facebook, Instagram & TikTok + Unlimited Email

Shopify app insights
  • Popular with businesses in the United States

Free plan available. 30-day free trial. Additional charges may apply.

App highlights

  • Up-to-date tech: works with the latest themes

Key values section

Quick & easy setup

Connect your store to AdRoll in minutes. We import your product feed to create dynamic ads that reflect the interest of each shopper.

Fewer tools, more channels

Drive meaningful interactions with your shoppers — across display ads, social ads, and email — all from a single automation dashboard.

AI-optimized ads = higher ROI

Target audiences across millions of websites and mobile apps on the open web, as well as on Facebook, Instagram, Pinterest and TikTok.

App details

AdRoll Marketing & Advertising

AdRoll Marketing & Advertising

AdRoll is a Shopify Plus certified app that helps Shopify merchants attract and engage with customers across channels with our marketing and advertising platform. AdRoll simplifies marketing for you, so you can spend more time growing your business. Install AdRoll today.

Introducing your revenue-growing superpowers:

  • Retargeting: Create outcomes by bringing back the 97% of first-time site visitors who leave without converting. Capture where visitors left, what pages and products they viewed, then fast-forward them back to where they left off.
  • Brand awareness: Grow awareness of your brand and products by reaching new high-intent audiences.
  • Abandoned cart recovery: Use our marketing Recipes to quickly and easily set up automated ads AND targeted email sends to bring shoppers back and convert carts into cash.
  • Manage and measure your paid Facebook, Instagram, TikTok and Pinterest campaigns in one platform, alongside your display and native ad campaigns on the open-web. Say goodbye to wasting energy logging into too many ads managers and cobbling together reports. We make it easy to manage, measure, and analyze ads across web and social — all from one place.

AdRoll gives you the tools you need to streamline your marketing operation:

  • Automation studio: Create omnichannel marketing campaigns – across display ads, social ads, and email – that drive meaningful interactions with your shoppers and grow revenue for your business. All from a single dashboard.
  • Cross-Channel Campaign Performance Dashboard: Get a complete understanding of how all of your campaigns are working together to drive revenue. With a cross-channel view, you’ll find top conversion paths and other insights that will help you make faster budget adjustments.
  • AdRoll List Builder: customize your audience based on contact attributes and behaviors, using multiple inclusion and exclusion criteria. This will include both identified and anonymous contacts.
  • AdRoll Unified Contacts: centralize your contacts — both anonymous and identified — and enable personalized segmentation across channels. Get the right message to the right people at the right time.

The AdRoll Rewards Program, exclusively for Shopify merchants

When you sign up for AdRoll using our Shopify app, you are automatically enrolled in the AdRoll Rewards Program, a program that allows you to earn 10% back on your web advertising spend in the form of ad credits. Sign up for our Marketing and Ads+ package to receive these recurring credits indefinitely, or our Ads package to receive them for one year.

Launch date

Integrates with

  • Facebook Custom Audiences
  • Google AdWords
  • Instagram
  • Yotpo
  • Privy
  • TikTok
AdRoll Marketing & Advertising

AdRoll Marketing & Advertising

AdRoll is a Shopify Plus certified app that helps Shopify merchants attract and engage with customers across channels with our marketing and advertising platform. AdRoll simplifies marketing for you, so you can spend more time growing your business. Install AdRoll today.

Introducing your revenue-growing superpowers:

  • Retargeting: Create outcomes by bringing back the 97% of first-time site visitors who leave without converting. Capture where visitors left, what pages and products they viewed, then fast-forward them back to where they left off.
  • Brand awareness: Grow awareness of your brand and products by reaching new high-intent audiences.
  • Abandoned cart recovery: Use our marketing Recipes to quickly and easily set up automated ads AND targeted email sends to bring shoppers back and convert carts into cash.
  • Manage and measure your paid Facebook, Instagram, TikTok and Pinterest campaigns in one platform, alongside your display and native ad campaigns on the open-web. Say goodbye to wasting energy logging into too many ads managers and cobbling together reports. We make it easy to manage, measure, and analyze ads across web and social — all from one place.

AdRoll gives you the tools you need to streamline your marketing operation:

  • Automation studio: Create omnichannel marketing campaigns – across display ads, social ads, and email – that drive meaningful interactions with your shoppers and grow revenue for your business. All from a single dashboard.
  • Cross-Channel Campaign Performance Dashboard: Get a complete understanding of how all of your campaigns are working together to drive revenue. With a cross-channel view, you’ll find top conversion paths and other insights that will help you make faster budget adjustments.
  • AdRoll List Builder: customize your audience based on contact attributes and behaviors, using multiple inclusion and exclusion criteria. This will include both identified and anonymous contacts.
  • AdRoll Unified Contacts: centralize your contacts — both anonymous and identified — and enable personalized segmentation across channels. Get the right message to the right people at the right time.

The AdRoll Rewards Program, exclusively for Shopify merchants

When you sign up for AdRoll using our Shopify app, you are automatically enrolled in the AdRoll Rewards Program, a program that allows you to earn 10% back on your web advertising spend in the form of ad credits. Sign up for our Marketing and Ads+ package to receive these recurring credits indefinitely, or our Ads package to receive them for one year.

Launch date

Integrates with

  • Facebook Custom Audiences
  • Google AdWords
  • Instagram
  • Yotpo
  • Privy
  • TikTok

Pricing 30-day free trial

See all pricing options

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Ads

Free to install

Advertising cost is determined by you and your budget

  • Retargeting & Brand Awareness Ads
  • Web Native & Display Ads
  • Build & Segment Audiences
  • Performance Insights
  • Reporting & Measurement
  • Ad Credits

Marketing & Ads+

$40/month

or $36/month billed at $432 once per year

*Based on 1,000 MUV (Monthly Unique Visitors)

  • Everything in Ads
  • Omni-channel Automations
  • Connected Social Ads (FB, IG, TikTok, Pinterest)
  • Unlimited Email Marketing
  • Cross-Channel Reportin

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

4.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 71% of ratings are 5 stars
  • 7% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 18% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • Watch Sales Market

    Location Greece
    Time spent using app 5 days

    i'm a new to adroll and from my first experience the support it is very helpful and fast, with live chat they fix all my issues. The platform it is very easy to use and easy to create ads. Now i waiting to see my ads results.

  • Renegade Dog Lures

    Location United States
    Time spent using app About 2 hours

    Terrible app. I sign up, pixel gets loaded, then I leave the site. Once I come back in the whole process starts again, wanting me to sign-up and pay again!

    Developer reply
    November 28, 2022

    Hello there,

    This is Ewa from AdRoll's Customer Support Team.

    I am so sorry to hear that you have had such a poor experience and you no longer want to work with us.

    Customer satisfaction is always a number one priority for us. I'm deeply sorry that that wasn't clearly demonstrated to you. Earlier this week, we noticed an issue that affected our service and users' integrations. We are so sorry that you were affected.

    We have rectified the issue, and you should be able to log in to the account correctly. I see that you're in touch with my colleague, Michał; could you please try accessing the account again and let us know if the issue still persists?

    Thank you,
    Ewa

  • DARKCIRCLE®

    Location United Kingdom
    Time spent using app About 3 years

    I have had Adroll for around 6 months and not got around to fully utilizing it and taking advantage of all its functions. Rohini was super helpful and it really help me understand just how powerful of a tool this can be when used properly. We had great success with adroll when we started using it but we were just scratching the surface. Now thanks to their help and advice I feel we are ready to seriously step it up a notch. Looking forward to seeing where this takes us.

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