Shopify Collabs , 172 reviews

Overall rating
Counts per rating level
  • 31% of ratings are 5 stars
  • 9% of ratings are 4 stars
  • 13% of ratings are 3 stars
  • 14% of ratings are 2 stars
  • 34% of ratings are 1 stars
September 17, 2022

For a feature as highly touted as this has been you would think that Shopify would have taken the time to get it right. The entire app is riddled with bugs and pain points. The entire experience needs to be vetted and troubleshot. I don't need to go into detail because so many of the issues have been called out in other critical reviews. I'm just here to encourage Shopify to allocate the resources to get this back on track. Moderator - please escalate this to the decision makers. And decision makers - please get on top of this asap as the holiday sales season is soon approaching.
United States
About 1 year using the app
Shopify replied September 20, 2022

Hi there,

Nate here from Shopify. Thank you for taking the time to share your feedback regarding your experience with Shopify Collabs. We definitely want to make sure that your feedback is heard, as this helps make the app experience better for everyone. I'll be sending an email out to open up the lines of communication, gather feedback and help where I can.

- Nate | Shopify

August 16, 2022

Doesn't work with PayPal. Impossible to make a payment to influencers. It always returns with an error. This is unacceptable.

The Brew Company
12 months using the app
Shopify replied August 16, 2022

Hi there,

Ashley here from Shopify support, thank you for taking the time to install and use the Dovetale app on your store and leave a review. I understand that you are facing some issues when trying to pay Influencers via Paypal. I'm going to follow up with you over email to open up the lines of communication so we can work together and get this resolved.

Ashley | Shopify

Edited July 26, 2023

Update: 4 months later and new Collab members still have to create a Shopify account in order to onboard. A new feature lets brands manually add members, which sounded like it would be a great way to quickly onboard -- but turns out this feature STILL requires them to create an account in order to activate their affiliate code. Shopify, you're so great in other areas, this isn't you! Please make this app easier for our community to use!

Update 2: I really hope these reviews prevent others from having the negative experience with Collabs that we have had. We recently learned that creators are not paid by Shopify if they have made under $25 in commissions. How is this legal? Additionally, in order to get paid, creators must jump through multiple hoops, not only going through the sign-up process mentioned in my other Collabs reviews, but also by authorizing auto-payments in a very confusing process. This honestly seems designed to prevent creators from being paid. Again, this is not at all my general experience with Shopify, and I am so appalled by how Collabs/Dovetale has been run since the acquisition.


If you're thinking about switching your influencer platform because you've heard Shopify Collabs is great, be careful! This used to be a great app with an easy onboarding process (hence all the buzz). But Shopify recently changed the onboarding process, requiring the influencer to sign up for a Shopify account and verify their email before they even land on the brand's application page (and then they need to apply for the brand too!). This has led to a big drop in influencer signups for us, and it seems like the same thing is happening with other brands. We went through a big hassle to switch to Shopify Collabs because it was easier and less complex than Refersion. Now we might need to switch back. What a disappointment.

United States
12 months using the app
Shopify replied December 13, 2022

Hi there,

Vance here from Shopify. We appreciate you taking the time to leave feedback for the app. I'm sending you an email to open the lines of communication and offer further support.

Vance | Shopify

April 7, 2021

Awesome app! This blows every other affiliate software out of the water. We have tried a couple of other apps for this purpose and Dovetale is by far the best. It is the entire suit to not only let you find great partners but also help to track, communicate and nurture the relationship. Highly recommend!

Nourished Essentials
United States
About 1 year using the app
April 18, 2023

Collabs is a great system for influencer/affiliate marketing. We have used other apps before and this has really taken the stress and hassle out of everything.
They are constantly evolving and we cannot wait to see what they have in-store next!

Glisten Cosmetics
United Kingdom
About 1 year using the app
April 6, 2021

Have been using Dovetale for a few months now. Extremely user friendly and has helped our business find influencers easily. Priced great too!

United States
12 months using the app
November 14, 2022

1. Older signup process was better, I seem to remember it just had social handles to add?
2. The confirmation emails to applicants need to be able to be customised with a template. The default wording should be editable.
3. There should be an option to contact confirmed applicants, in segments/tiers, or send them newsletters or even contact them individually.

S.P.C.C Official Store
South Africa
9 months using the app
Shopify replied November 15, 2022


Ashley here from Shopify. Thanks for taking the time to submit your feedback. We're going to follow up with you over email to open up the lines of communication so that I can pass your suggestions along to our developers.

Ashley | Shopify

April 17, 2023

Shopify Collabs is a dream come true. It has helped us scale our Affiliate Program and increase overall sales. The automatic payments are convenient as well. I would definitely recommend this app!

United States
10 months using the app
April 7, 2021

I’ve worked with or evaluated almost all of the influencer marketing and affiliate platforms. Dovetale is by far the most aesthetically appealing and effective for my store. I love that they make the entire process on Shopify really easy and I especially love the name: Community. They are taking the transactional nature of influencer marketing away and I cannot wait to bring more people into my inner circle. All of this and more for a reasonable, affordable price makes Dovetale a no-brainer choice for me, my company, and future Shopify stores we build.

Charlie Bear
United States
10 months using the app
March 7, 2023

Seriously amazing. Can't believe this app is free. We were paying $10k per year for Sideqik before we found this. The "recruiting" features could be more robust but heck, it's free. I love that you can change the discount code but keep the same affiliate link. Everything tracks well too. Love how seamlessly this app works with Shopify's back end. It automatically applies the coupon code when someone visits an affiliate link too. Love the tier system as well. I'd love to see a direct deposit payout method added. Would also love to see the ability to create dynamic coupon codes that automatically change every so often but tie to the same affiliate link. That would prevent Honey and Capital One Shopping from snagging our influencers' codes. I'd give this app 10 stars if I could. Thank you so much for making this!!!!

United States
10 months using the app