CPB ‑ Custom Product Builder

Name: CPB ‑ Custom Product Builder
Brand: Custom Product Builder
Rating: 4.6 (96 reviews)

Pricing: Free to install. Additional charges may apply.
Rating: 4.6 (96)
Developer: Custom Product Builder

Sell custom built products with unlimited option permutations, conditional logic, text & artwork

The most powerful customization platform - complete ecosystem. Easy to use interface + AI assistant. Live preview drives 30-50% higher order value. Unmatched features: Text, images, colors, conditional logic, bundles, inventory tracking, price formulas etc. - all in one platform. Integrates with any ERP System. Perfect for jewelry, hardware, sports equipment, apparel, phone cases, home decoration. No risk. Install free. 24/7 support. Scalable infrastructure on Google Cloud.

Offer 'Build Your Own Product' Experience w/ Live Preview From Every Angle.
Upload Photos / Artwork / Logos / Monograms / Text & Almost Any Other File Type.
Unlimited Variant Permutations. Robust SKU Constructor & Inventory Tracking.
Interactive Printable Areas For Embroidery, Print On Demand & Neon Signs.
Customizable via CSS/JS to Match Brand Design. API For External Systems.

Languages

English

Works with

Shopify Admin
background removal service
chatgpt

Pricing

FREE

Free to install

30-day free trial included; Charge per custom product in fulfilled orders: 2% to 0.8%

Features

All features available
No recurring charges
Charge per fulfilled order. Max$3000
Use the calculator to estimate your fee

All charges are billed in USD. See all pricing options

Reviews (96)

Overall rating

4.6

Counts per rating level

85% of ratings are 5 stars
82
4% of ratings are 4 stars
4
2% of ratings are 3 stars
2
1% of ratings are 2 stars
1
7% of ratings are 1 stars
7

All reviews

What merchants think

This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.

Feedback submitted

Merchants highly recommend this app for enhancing customer experience with extensive product customization options. It offers a user-friendly interface, complex configuration capabilities, and features like color simulation and mockup generation. The responsive support team is praised for quick, effective solutions and continuous updates, ensuring smooth Shopify integration. This tool is valuable for businesses needing detailed customization, significantly enhancing e-commerce stores.

December 14, 2025

Fantastic app and exceptional support team!
Thanks to this app, I can offer a handcrafted product on my e-commerce that is fully customizable in every detail and variation.
I’ve been using it for several years now, and over time it has become increasingly powerful and reliable.
The support team is always helpful and quick to resolve any issue.
I highly recommend it to anyone looking to offer a truly professional customization experience.

Mamicuor

Italy

Over 2 years using the app

October 23, 2025

Great app and an amazing team!
Custom Product Builder (CPB) is perfect for complex configurations. The support is outstanding — every question gets resolved quickly and thoroughly.
A truly professional product that meets our needs 100%. Highly recommended for anyone looking for a reliable and well-designed configurator!

AlbumAtelier

Germany

5 months using the app

Edited December 13, 2024

I think this is the best customizer app out there! There's a bit of a learning curve, but it's super powerful and has a lot of great features, and the customer service has been excellent as well!

We make custom products with lots of different fabric and feature options - some of our products have over 50 million possible variants! CPB handles them with ease.

We had some issues with compatibility with Managed Markets and the buildateam developers were able to get that fixed promptly! (tldr: make sure to use "hybrid-generated price variants" if using Managed Markets).

If using Auto-generated variants, I highly recommend combining this with the Arigato Automation app, to set up a workflow to hide the auto-generated products from search and product recommendations, and also delete them after a specified amount of time so they don't clutter up your products as much.

RoguePandaDesigns

United States

Over 2 years using the app