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You had clearly stated that the cost was a one-off payment of $350. Now it’s $99 a month!?!?!
The app works perfectly, all data is correctly sent to the data layer, even on the checkout and thank you pages.
It has one of the best customer support services we've found.
App doesn't work. I followed instruction carefully and then tested the website using Google Tag Assistant and the site failed the Google Tag Assistant test. I manually entered the Google Tag and only then did my site pass the Google Tag Assistant test.
I purchased this app for two separate Shopify stores under the original one-time lifetime licence model. I paid a substantial upfront fee for both stores because the app was advertised as a one-time purchase.
I recently came back to use the app and discovered that my lifetime licences are effectively worthless. To continue using the app, I'm now expected to pay around US$99 per month despite already paying for lifetime licences.
Changing your pricing model is one thing, but abandoning customers who supported your app early is another. Most reputable software companies grandfather existing customers onto a legacy plan or provide a fair upgrade path. This app does neither.
I feel completely let down as an early customer. I certainly wouldn't trust the licensing terms again.
I initially purchased it because it was advertised as a one-off payment - which, by the way, was quite expensive. Now, they're shifting to a subscription model, and the new pricing is far from affordable. This sudden change feels misleading and unfair. I genuinely feel scammed. If I had known this was coming, I never would have made the purchase.
We're truly sorry to hear that you're disappointed, and we appreciate you taking the time to share your feedback.
We understand how frustrating it can be when pricing models change. Our shift to a subscription model was not a decision made lightly—it was necessary to ensure we can continue delivering a quality service, updates, improvements, and support in a sustainable way.
That said, we completely understand your concern about fairness. We are currently exploring options to better support early adopters like you—whether through extra features, discounts, or other ways to recognize your loyalty and investment.
Please reach out to us directly, so we can look into your situation specifically and do our best to make things right.
Thank you again for your honest feedback—it helps us grow and improve.
Excellent support. The team at Easy Tag know their stuff and helped me install and test GA4 + Consent Mode + CookieBot. Very professional and helpful.
Saved me a lot time and hassle!
Great app! The support is fantastic and they really make the effort to ensure that everything is set up correctly. Would recommend :-)
Awesome app and great support; The app is easy enough to figure out and their support is prompt and professional. This app is a game changer for our team! I highly recommend.
We would 100% recommend this app and the team behind it, experts in their field and very friendly to deal with, highly recommend to anyone wishing to install their GTM and GA4 correctly to look at Easy Tag.
This app and Radi are excellent. Not only does it come with a bunch of useful built-in data layers and custom JS, but the support is beyond amazing. He basically supported us every step of the way and it's absolutely worth every penny.
