Marketing | Reporting
Google Tag Manager Suite

Google Tag Manager Suite

by Elevar

Complete GTM data layer for Google Analytics and AdWords

5.0 of 5 stars(8 reviews)
$99 one-time charge
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GTM Data Layer

Automate the creation of the GTM data layer for use in Google Analytics and marketing tags.

Prevent PII and Bad Data

Put foundation in place that prevents inaccurate or sensitive data sent to your Google Analytics.

Automate Marketing Tags

Save time from having to manually create variables and tags for your AdWords and marketing tags.

About Google Tag Manager Suite

Who is Elevar?

Elevar is an eCommerce analytics platform that helps brands of any size optimize their store through automated data analysis, insight curation, and forecasting. It helps scale more efficiently, and ensure a solid data foundation across all marketing channels.

Elevar and Shopify

Elevar has helped Shopify store owners through our how-to articles on GTM, Google Analytics, Data Layer, Google AdWords, Google Optimize, and more.

Use Cases for this App

We’ve packaged our GTM, Data Layer, and Google Adwords implementations that can take days to implement (and weeks of frustration!) into this simple app install.

  1. Gtag.js: Sitewide gtag.js implementation for Google AdWords.
  2. Dynamic Remarketing: Full retail events w/product data for use in AdWords.
  3. Google Analytics: Complete deployment via Google Tag Manager w/Data Layer, including checkout pages (for Shopify Plus stores).
  4. Enhanced eCommerce: Complete implementation including fixes for common reports missing in the native integration.
  5. Thank You Page: Transaction variables for use in 3rd party tags like Google Adwords, Facebook, Twitter, Affiliates, Snapchat, and more.
  6. Shopify Liquid Variables: Translated to dataLayer variables.
  7. Advanced Analytics: Automated variables for customer lifetime value, stock status on product pages, customer ID & email, and much more.

Common Analytics Issues Fixed with this App

  1. Redacting Personally Identifiable Information (PII) in pageview hits sent to Google Analytics
  2. Enhanced eCommerce merchandising report data sent to Google Analytics such as category impressions, click-thru rate %, and product position performance
  3. Inaccurate Enhanced eCommerce product performance data such as add to cart %, product detail views, and cart to detail %
  4. Enhanced eCommerce checkout behavior events for full funnel reporting
  5. Shopify liquid variables translated to dataLayer variables for use in GTM

What Does This App Include?

  1. One-click GTM installation into your theme
  2. One-click GTM installation into your checkout.liquid template (Shopify Plus only)
  3. Thank You page script for all dataLayer variable and analytics tracking
  4. Pre-Built GTM container for complete Google Analytics Enhanced eCommerce tracking
  5. Optional GTM tags for AdWords, Remarketing, and sitewide gtag.js
  6. Customer support

Why Choose Elevar?

Our experts have helped Shopify stores in virtually every industry properly implement Google Tag Manager, Google Analytics, and common marketing tags like Google AdWords, Facebook, and more. We can help you too!

Shopify Plus stores can completely switch their Google Analytics implementation to Google Tag Manager so you have complete control over enhanced ecommerce, PII, and leveraging the dataLayer throughout checkout.

Integrates with

  • Google Analytics,
  • Google Tag Manager,
  • Google AdWords

See the app in action

Explore how the app works in an example store.

View example store

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Pricing

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$99 one time charge

* All charges are billed in USD.

Overall rating
5.0 of 5 stars
 Based on 8 reviews

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Most recent reviews

Ladyloved - Sublime Skincare for Natural Beauty

Rating
5 of 5 stars
Posted
December 06, 2018

Brad is the ultimate in customer support. I had some issues with my Adwords and Analytics accounts that I needed to clarify, and he QA'd everything I needed help with. I often work on ads and related issues in the evenings, and Brad would respond to questions immediately at all hours of the night (not something I ever expect from a company). Incredible service. The one time fee is the icing on the cake. My only initial hesitation with purchasing was that a one time fee often means no support (what's in it for them?). Not this time. And most importantly of all: my remarketing campaigns are actually working.

Michael Angels

Rating
5 of 5 stars
Last edited
November 30, 2018

This App saved me a lot of work and time. It would take me much longer to implement everything by myself. Brad is super responsive and helped me to setup and test everything properly. I highly recommend this App.

語時設計

Rating
5 of 5 stars
Posted
October 25, 2018

Every online store owner should well manage data with google tag, Brad's app save me from dynamic re-marketing tag nightmare. The cost is very affordable and easy setup. Highly recommend and I believe this app is the best way to deal with dynamic re-marketing setting.

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