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Loyalty, rewards and referrals by LoyaltyLion

Loyalty, rewards and referrals by LoyaltyLion

Developed by LoyaltyLion

166 reviews
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Price: From $0.00 / month Free Trial: 14 days More info
  • Increase customer retention, referrals and spend with one complete, customizable loyalty solution
  • Gain deeper insights and engage customers with loyalty emails that have an average click through rate of 35%
  • LoyaltyLion is a Shopify Plus featured loyalty app, supported on all Shopify plans

LoyaltyLion is an award winning loyalty program company that is trusted by thousands of ecommerce brands and millions of customers worldwide. We're a Shopify Plus technology partner and work with ecommerce stores of all sizes.

Increase customer engagement, retention and lifetime value


Use LoyaltyLion to add your own loyalty program in minutes and gain valuable customer insights. Increase activity and customer happiness by offering points any activity including signups, purchases, birthdays, Facebook Likes, social referrals and more. Your customers will collect points and redeem them for rewards to use at your store, which encourages long term loyalty and increases revenue.

Shopify Plus plan - a plan specifically for Plus merchants that integrates with every exclusive Plus feature to bring you the most advanced loyalty program - view our Shopify Plus page


FREE plan - if you have under 400 orders on average per month you can use LoyaltyLion for free, with no charge if you periodically exceed that number. This plan gives you access to the basic features required to launch a customized loyalty program. Additional paid enhancements can be trialled at no cost during your first 14 days - free plan features

Stores choose LoyaltyLion because we increase revenue from existing customers and referrals




  • One of Shopify's largest stores, theCHIVE, generates 6% of their revenue from LoyaltyLion

  • Dr Axe increased customer spend 36% using our instant point feature

  • 100% Pure generates over $7,800 from LoyaltyLion referrals every week

See more client results

Create and customize your own seamless loyalty program

LoyaltyLion fully integrates within the shopping cart and checkout on Shopify meaning your shoppers get a seamless loyalty experience. They can claim rewards directly from the cart or checkout without needing to copy and paste vouchers like other loyalty programs.

  • Reward a surprising amount of activities - offer your customers points for any activity including account creation, social referrals, Facebook Likes, Twitter Follows, Instagram Follows, birthdays, visiting your store, signing up to your newsletter, buying products, buying specific products and more!
  • Offer 5+ different rewards - you decide what your customers can use their points on - money off, percentage discounts, free products, free shipping and discounts off product categories

  • Encourage reviews - LoyaltyLion integrates with Yotpo, Shopify and Stamped.io so you can encourage more reviews with points

  • Advanced loyalty tiers - add tiers to your loyalty program, for example silver, gold and platinum and reward your top customers more whilst encouraging others to reach the highest tier

  • Email integrations - LoyaltyLion integrates with your favourite email providers including, Bronto, Mailchimp, Klaviyo and Dotmailer
  • Fully supports Shopify POS - reward your customers online and in-store seamlessly


  • Social referrals - acquire new customers by rewarding successful referrals via Facebook, Twitter or email - solution included on all plans

  • Advanced customer insights - Loyalty programs are built on data, LoyaltyLion automatically processes 12 months of store data to show you your most loyal customers, those at risk and those who need winning back
  • Any currency or language - choose your own

View all the LoyaltyLion features


See LoyaltyLion in action

Does your store do more than 400 orders a month and you'd like to know more about LoyaltyLion? Book a personalised demo with our team

LoyaltyLion programs use every exclusive Shopify Plus feature

LoyaltyLion provides the scale and stability larger stores need, which is one of the reasons LoyaltyLion is the Shopify Plus Approved Technology Partner.


Shopify Plus stores benefit from exclusive features, including:

  • Custom rules - ability to reward any customer activity, for example photo uploads, reviews, comments, shares etc.
  • Gift Card API - ability to include gift cards within your loyalty program

  • Multipass - gamify your blog and connect it to your ecommerce store to monetise traffic, like theCHIVE


  • More on Shopify Plus exclusive features, pricing and FAQs - view our Shopify Plus page

    What's different about LoyaltyLion?

    LoyaltyLion is used by millions of shoppers around the world. The largest and smallest retailers trust LoyaltyLion and both see fantastic results - on average a retailer will earn $8 - $32 for every $1 spent on LoyaltyLion.

    New features monthly


    We have a dedicated team of developers who constantly add features. LoyaltyLion was the first to reward more than purchases, the first to offer loyalty emails and the first to support Shopify POS (among many other firsts). We are proud of our innovations and will continue to be the first on Shopify.

    Industry leaders


    Our advisors are responsible for building one of the biggest ecommerce stores in the world, ASOS, and the world's largest loyalty program, PAYBACK (now owned by American Express). Why is this good for you? We get them to share their insights exclusively with you to help you grow your business.

    Customise everything


    We know how important your brand is to your success, which why you can customise everything to match your brand - change the text, colours, fonts and images. See examples below.

    Leading brands trust LoyaltyLion with their loyalty programs

    A selection of the leading brands working with LoyaltyLion:

  • Beauty: 100% Pure, Peach & Lily, dr. brandt and Fendrihan

  • Apparel: theCHIVE, LIVELY and Hazel & Olive
  • Nutrition: Dr. Axe
  • Sport: Function18
  • Luxury: feuille
  • Food and drink: Perfect Cellar
  • To see more visit our customer page.

    Getting started with LoyaltyLion is quick and easy

    Install LoyaltyLion with one click and you can start customizing your loyalty program, awarding points and integrating with your favourite Shopify tools straight away. If you have any questions, please don't hesitate to get in touch via support@loyaltylion.com.

    Loyalty, rewards and referrals by LoyaltyLion reviews

    166 reviews
    1. 5 stars (134 reviews)
    2. 4 stars (23 reviews)
    3. 3 stars (1 review)
    4. 2 stars (4 reviews)
    5. 1 star (4 reviews)

    It makes what it says. Super cool program to engage with my clients

    posted

    Our team at Dachshund Lovers Online found it easy to install and navigation was great experience Encountered no issues during installation.

    posted

    We test drove several (really good) loyalty apps for our Shopify store, and hands down Loyalty Lion IS THE BEST ONE for us. We love it and highly recommend it.

    posted

    Best loyalty app! Helps startup stores with a free plan.

    posted

    Great customer service. Support responds quickly and is very knowledgeable.

    posted

    Very helpful customer service, fairly easy to implement and use

    posted

    Ottima app. Per i clienti italiani informo che tutte le scritte che volete far apparire sul vostro sito o le email sono modificabili e in italiano. Il pannello amministrativo rimane in inglese ma è semplice da utilizzare. Se avete bisogno di aiuto, grazie alla chat, avrete tutte le info possibili. Molto attenti e disponibili. Grazie Lottie per la tua assistenza ;)

    posted

    App is easy to use and can be very customizable! If you need any assistance with it, support is more than happy to help. Lottie does an amazing job with support and knows the in's and out's of the app. Would definitely recommend this app for anyone looking into rewards program.

    posted

    This app is easy to install and use. It also able to track and include customers who had signed up before this app is installed. One suggestion I could give is allowing expiry date to the points. This will encourage customers to have the urgency to use the points.

    posted

    So far we are absolutely loving the customer service with Loyalty Lion. I hope once we launch we can continue to get the support . So far I am extremely impressed and excited to launch this. Once it gets going we will definitely update our review.

    posted

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