Overall rating
4.4
Counts per rating level
  • 87% of ratings are 5 stars
  • 3% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this loyalty and marketing app for its user-friendly interface and seamless integration with Shopify POS. Its customizable features and automated email flows save time, while the analytics and customer data tracking inform business decisions. Merchants report significant ROI, increased sales, and improved customer retention. The VIP points system is a hit with customers, encouraging increased spending. The customer service is noted as responsive and helpful.

October 3, 2021

Easy to use - most templates and automations are already set up and ready to go. We will see how it goes.

The Pet Project
Australia
10 months using the app
Marsello replied October 3, 2021

Thank you for your review!

December 18, 2018

Very intuitive, very impactful, and great customer service on the few occasions you need it. Marsello ftw.

GRAV
United States
10 months using the app
December 9, 2018

I love this app, it's so user-friendly! It does a lot of the work for you! I highly recommend this app!

Legion of Dragons - Goth and Dragon inspired music and items
United States
10 months using the app
December 14, 2018

I did a ton of research on loyalty apps on Shopify, including taking the plunge with two others over a period of months. Both turned out to be challenging* or overpriced once additional features (like VIP tiers) were factored in.

Marsello was a breath of fresh air. Well-priced, a logical and elegant administrative UX and a rich set of features. Everything worked well and I can't recall a single negative issue. Support was also quick and effective. Highly recommended.

*Be careful about how shipping costs are handled (some apps do things in a way that just frustrate customers) and also whether a solution requires switching to another checkout component (this can have serious implications for others apps, like discounts/coupon apps, where conflicts may exist).

PerfectBee Store
United States
10 months using the app
Edited July 17, 2019

I love the ease this app provides in keeping up with customer spending and rewards in addition the segmenting and email options provided. This app saves so much time and research. It has been a game changer.

Pistols and Pearls
United States
10 months using the app
Edited April 21, 2020

The amount of sales this app has generated for my online store is beyond anything I could have imagined. It's email campaign builder has the most user friendly templates I've ever used (MUCH easier to build and customize than MailChimp.) My emails are beautiful and generate so much more revenue than before. The email automations are super quick and easy to set up and do all the work for you. The type of information it stores about your customer's spending habits is extremely helpful, too. I can't say enough great things about this app. The pro plan is worth every penny and more.

Adorabelles
United States
9 months using the app
August 16, 2017

Easy to instal and use. Team support is awesome. Great work. Translation could be made available to free plan. Will continue to use the app.

Kincostore
Mozambique
9 months using the app
Edited January 31, 2019

I initially got the app to help create loyalty among my customers. It not only did that, but gave me valuable insight into my customer base with frequent new features and awesome support staff. It increased my abandoned cart recovery rate from +- 6% (average over 6 months) to 30% once I turned on the email flow, it helped return lost customers as well with the email flows with clever marketing strategies. To top it all off the pricing structure is more than reasonable for the return on investment.

I can highly recommend this app, it's a must have, it has already paid for itself in the last 7 months.

The Vape Den
South Africa
9 months using the app
January 24, 2020

I use marsello to engage with new and continuing customers on my site and it has helped immensely with efficiency and growth. A great asset.

NCMPRBL
United States
9 months using the app
May 22, 2019

It was quite a jump in cost from our previous loyalty app. To be honest I would not have switched if they hadn't purchased the old app. We are a small business so this app, cost wise is a very heavy lift for us, so it needed to really perform.

So far it has replaced 2 paid apps and I see it replacing at least 1 more in a month or so; at the same time, the Marsello app offers more accessible targeted customer data. After the last app is replaced we will be even on our investment (budget balanced) plus I believe Marsello will allow us to better serve our customers than the 3 combined apps it is replacing.

The implementation had some rough patches but they never gave up until the issues were resolved. I have asked for some improvements to be added in the future and with their work history, I believe at some point I will see them.

The timing for this switch wasn't at an advantageous time for us, the initial investment for us was steep and implementation was a bit rough. With all of that said working with this company may have been one of the best moves I have made for our business. Stay tuned and I will keep you updated.

CraftChameleon
United States
9 months using the app