Marsello | Email & Loyalty

Marsello | Email & Loyalty

by Marsello

Grow sales with loyalty and email marketing automation

4.8 of 5 stars(269 reviews)

Automate Retention Marketing

Segment your eCommerce & POS customers automatically. Send targeted & automated emails for more relevant marketing at every lifecycle stage.

Approve or Customize

Use proven best-practice designs & settings, optimized by Marsello's AI and marketing experts, or customize to suit your brand.

Increase Loyalty & Sales

Keep customers coming back and buying more with smartly targeted retention marketing that gets results.


About Marsello | Email & Loyalty

Grow sales with loyalty marketing automation for Shopify eCommerce & POS

Marsello combines data-powered automation & real human experts to run targeted retention marketing that gets results for fast-growing Shopify brands. From email marketing to loyalty & VIP programs, Marsello helps you target the right customer at the right time, with the right message.

Retain loyal customers with a loyalty rewards program

Keep your customers coming back with a custom loyalty program that automatically rewards loyalty points for spend, referrals, product reviews, social media engagement and more.

Automate emails when it counts

Start with pre-designed email flows using optimal automation settings and customize to suit your business. Welcome first-time shoppers, win back at-risk customers, reward your best customers, recover abandoned carts, and say happy birthday!

Send one-off Email Campaigns

Create & send one-off emails, like newsletters, promotions, new stock emails & more. Create campaigns with an easy-to-use builder. Personalize with product recommendations, loyalty program status & merge tags.

Why Marsello works to deliver real results:

Segmentation that delivers conversions

Broadcasting an irrelevant message to your valuable customer database doesn't work. Marsello crunches your customer data straight from your Shopify store to segment customers into lifecycle stages based on their buying behavior.

Customization that strengthens your brand

Whether it's an email arriving in customers' inboxes or your loyalty program on your Shopify store, you can customize designs & messaging to make your marketing your own.

Automation meets human expertise

Marsello's AI works out top performing automation flows & settings for your business, while our marketing & data experts check in with you to deliver suggestions for you to approve & optimize your campaigns for better results.

Integrations for smarter marketing

  • POS: As well as Shopify eCommerce & POS, Marsello integrates with other leading Point-of-Sale platforms, like Vend POS, so you can run smarter loyalty marketing across your entire business.
  • Mailchimp: Marsello is a Mailchimp alternative. But, if you have emails you want to send outside of Marsello, you can automatically sync your customers & their loyalty & segmentation data to your Mailchimp lists (available on the Free plan).

Integrates with

  • Vend,
  • mailchimp,
  • Kounta

See the app in action

Explore how the app works in an example store.

View example store

Media gallery

Support

Free

Free

  • Up to 1000 customers

  • Basic Loyalty Program

  • Customer Segmentation

  • 1 POS or eCommerce site

  • Mailchimp Integration

Pro

$49/month

+$10/additional block of 1000 customers +$50/additional site.

  • 14-Day Free Trial

  • 1000 customers free

  • Free features +

  • Customization

  • Automated Emails

  • Campaigns

  • Advanced Loyalty Program

  • Priority support

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.8 of 5 stars
Based on 269 reviews

  • 5 of 5 stars
    92% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
    (8)
  • 3 of 5 stars
    1% of ratings are 3 stars
    (4)
  • 2 of 5 stars
    1% of ratings are 2 stars
    (4)
  • 1 of 5 stars
    2% of ratings are 1 stars
    (6)

Most recent reviews

Plus Minus Co.

i am still ne to this app, but its very misleading, there is nothing in the free version of this app? i don't know why they are claiming that with free you can do so and so, unless i don't know how to use it

Developer reply

September 15, 2019

Thanks for getting in touch. You can see accurate information about our pricing on our Shopify listing and at marsello.com/pricing

On our free plan, you can create a custom loyalty program to start rewarding your customers for ordering, giving you their information, referring friends, etc. This is a great place to start your retention marketing strategy.

Our Pro plan offers more advanced features, including email marketing, extra customization, and feedback collection to take your retention marketing to the next level. We have a 14-day free trial so you can see if this is right for you.

I’ve sent you an email with some suggestions on ways you can make more use of our free features and some things to try on our free trial if you decide to give Pro a try.

CastleWare Baby

I use this app. for automated e-mail campaigns, triggered e-mails and the loyalty program. So far I'm very satisfied with all of the features. Everything is working smoothly and I've had really good response to the 'recover abandoned carts' and 'win back lapsed customers' e-mail triggers. I've tried quite a few different automated marketing platforms and I'm the happiest with this one as it works well and is affordable.

Iain Miki

I think I'm onto a winner with this app. My rewards program and all my emails are looking really slick. I've only just setup and within a day, i've already seen a couple of sales come through from my win-back email.