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Product Options by Bold

Product Options by Bold

Developed by BOLD

1444 reviews
Price: $9.99 – $19.99 / month Free Trial: 30 days More info
  • Allow customers to choose options or customizations on their products! Use conditional logic to display different choices based on their selections!
  • Add File Uploads, Radio Buttons, Checkbox & Checkbox Groups, Text Boxes (Single & Multiple Line), Dropdown (Single and Multiple Select), and CUSTOMIZE Everything!
  • **NEW** With the Premium version, add colour/image swatches as options on products!

★★★ Drive sales and make more money by automatically cross-selling products that are often purchased together with
The Bold Brain! Make better decisions with advanced reporting and insights about your business!
The app is FREE. Try it today!★★★


Often imitated, but never duplicated! The #1 Rated, most reviewed, and most loved Options app on Shopify for 3 Years Running!

➮ New Feature Just Added! Editable Options in the Cart

There are a few clear distinctions between Product Options and other option apps out there on Shopify. Product Options:

  • Allows you to change prices with different options.

  • Allows Conditional Logic to be used to show or hide options based on what a user selects.

  • Allows Editable Options In Cart. Learn more about this here

  • Allows you to Bulk Apply options to more than one product at a time.

  • Allows you to Bulk Remove options from all your products rather than one at a time.

  • Allows you to add help Tooltips to options to help your customers.

  • Works with Quantity Breaks, Recurring Orders, Product Upsell... and many others!

Live Demo of some AMAZING options on a custom jersey!

Cool example of "upsell" options like gift wrapping.

** When looking at the demo be sure to click all the options to see how the conditional logic works and the prices change **

**NEW** Premium version is now available that has Adjustable Prices and Logic!

**NEW** This Product Options app now works with the Quantity Breaks app! This is the only options app that allows you to have Options and Quantity Breaks at the same time!

- - - - - - ☛ Click here to see a Live Demo!

** When looking at the demo be sure to click all the options to see how the conditional logic works and the prices change **

The #1 Options app in the Shopify app store and here's why:

✔ UNLIMITED Options in UNLIMITED Combinations.

There is NO limit to the amount of options you can add to a product and no limit of variations and types of selection tools you can use. Now you can have an item with 1,000 variations using only 1 Shopify variant! No more 3 option limits!

✓ Bulk apply options to thousands of products with one click.

✓ Apply option sets to a product, or a group like a collection, product type, brand or just a custom selected group!

✓ Save options AND options "Sets" for future use.

✓ The most variety of options types available. Drop-down single, Drop-down multiple, Single text entry, Multiple text entry, Calendar date picker (available add on), File uploads (Any type), Image uploads, Radio Buttons, Check boxes, Multiple select checkbox, Multiple text entry, and many more!

✓ The only option app all with built in style controls. No coding knowledge required!

Plus it gets even better! Upgrade to the Premium Version and get all of the above PLUS:

Adjustable Prices with different options. Options can change the price on the fly, or represent a variant (for example "Add Batteries")

Conditional Logic! Show or hide options based on the selection of a previous one.

✔ Adjust Prices with Options

(Available in Premium) This is totally unique in how it allows you to adjust prices with options. You have two methods you can use depending on the scenario:
  1. Method One Link an option to an existing product in your store. For example, if an option is "Add Batteries" you can link that option to batteries and when a customer selects "Yes" it will add the batteries to the cart and add the price of the batteries to the order.

  2. Method Two Create prices on the fly! You can just simply assign a price to an option. For, example if "Gift Wrapping?" is an option you can assign $5.00 (or whatever you like) to the 'Yes' selection.

✔ Conditional Logic - Add Smarts to your options!

(Available in Premium) Make your options look professional with logic! This is the only way you can add conditional logic to any type of options on Shopify, period! Logic allows you to hide or show options based on a selections. For example if you want to add a custom logo field you can add a checkbox that says "Custom Logo" and if the user selects "Yes" the fields for the custom logo appear, and if they select "No" they hide. You can see this in action on our live demo here.

✔ Create "Option Sets" and BATCH APPLY!

Now you don't have to create options for every product. When you create an option you can use it over and over. Then you can take those options and create "Sets" and use those over and over!

For example, create a Set called "Standard Size" with Small, Medium and Large and then with 1 Click apply it to every item in your store, or a brand, a product type, a collection or even a custom hand selected group of products. All this with just a click. Imagine the time this will save you!!

✔ Future Edits are a Breeze!

Not only does that save you time now BUT in a month when you wanna edit that Option Set and add another choice it's a piece of cake! Let's say you want to add a gift-wrapping check box. Just edit the Option Set, put that gift-wrapping checkbox in and BAM, you're done! Or maybe you want to add a new X-Large size: it's only one adjustment. It updates EVERY item for that Set! You just saved yourself precious time!

✔ Brand it to Your Store!

What good are options if they don't look pretty :-) Customize all your options styling with a user-friendly in-app editor. You can style your titles, text boxes, backgrounds, font sizes, spacing, borders, css... need we say more? Different language other than English? You can customize all the "Label" text to any language you like.

✔ Upload Files, Pictures and More

Add an option to allow your customers to upload pictures, files or heck, just about anything!

✔ Get Access to ALL Styles of Choice

  • Dropdown

  • Dropdown (Select Multiple)

  • Checkbox

  • Checkbox Group (Select Multiples)

  • Text Box Single Line

  • Text Box Multiple Line

  • Radio Button

  • Image Uploads

  • File Uploads

✔ Set Certain Fields as Mandatory

You have full control over what fields are mandatory or not for your customers to fill out when they place an order. NOTE: You can have some fields mandatory and some fields not. It doesn't have to be all or the other. This was never before possible!

This is an exciting app that will add a lot of powerful ways you can offer your products in unlimited variations. It's extremely user-friendly and even FUN to use!

Have more questions that this page doesn't answer? Check out our support page with common questions people ask before installing.
Product Options Details

Plan Pricing Details:

When you install this app you will be placed on the standard plan. This plan has ALL the features mentioned above except two: adjustable prices and conditional logic. After you install the app you can upgrade to the premium version ($19.99) in the app that has these two features if you like. During the free trial you can use either the Standard or Premium version for free!

Start Your 30-Day Free Trial Today!

Common Questions

Q - Is there a liquid update to my store required?

Yes, for this app to work properly on your theme there will be a fair amount of liquid that needs to be updated. If you're comfortable with that kind of thing, there are instructions on the app. If you're not comfortable with code and would rather leave it to the pros, no problem :-) We can do it for you! There will be a button in the app to request us to do it for you. There's a one-time charge for the install but don't worry, if for any reason you uninstall the app during the trial period that is 100% refundable.

Q - Does this work with with Pinterest buyable pins?

Currently Pinterest does not support detailed product options and line item properties of Shopify products. So the options created with this app do not appear on the Pin. However, if they complete the purchase on your store they work as normal.

Q - Which payment gateways are supported?

Product Options should work flawlessly with almost every payment method on Shopify. Amazon Pay and Apple Pay are not currently supported and may cause issues with this app.


*** Don't have an awesome Shopify store already? Get started here!



Bold Brain Save time and make more money with the most powerful recommendation engine on Shopify

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Product Discount. Schedule Daily Deals with live countdowns!

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Sales Motivator. Increase your average order size!

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Xero. Sync your Shopify orders to your Xero account.

Do you need custom Shopify development or design? We Have an Experts Department That Can Help!

If you need some custom work done on your site, a custom app developed, design or theme modifications, SEO, or CRO services... WE CAN HELP! With a team of over 130, we're Shopify's largest development agency.

➝ Click here to learn more or even get a quote today!

Product Options by Bold reviews

1444 reviews
  1. 5 stars (1279 reviews)
  2. 4 stars (92 reviews)
  3. 3 stars (15 reviews)
  4. 2 stars (16 reviews)
  5. 1 star (42 reviews)

By far the best Product Options app available on Shopify! Customer service is second to none and the team was very patient with all of our requests for customizing the app to fit our store. The feedback from our customers has been amazing and we are extremely happy with all of the changes that we, at first, didn't think was possible with Shopify!


Poor Customer service and very complex to use. Still waiting assistance to install.. will definitely look for something else


The support team from Bold is really helpful!
Special thanks to Shubhneet for the prompt replies and she's really patient in explaining how to go about to resolve my issues with product options! Overall, the app is easy to navigate and the support team is efficient and friendly! :)


This is a must have App if you want options on your products. And if you are stuck on Installation I recommend that you look for no one Except LAWRENCE He is the best ! He sorted our our installation in few hours and our store was back up again ! Not that you need manual installation but our theme was froma third party and very complicated ! Again Thank you Guys and speacial thanks to lawrence the best ever !!!


Love the Product Options App by Bold. After starting the trial they were quick to set up the App for us to use and it was super intuitive to use once I had to get in and customise what I was after. Along the way Bold support staff are always there to guide you, to help solve problems and they do this with the greatest customer service. The team is super professional. They operate like a tag team with your requests to keep them moving along so there's always someone working on it and communicating back and forth with their progress. In terms of the App, I love it. I was able to present options for our custom patina shoes that are super visual. Customers will have a much better user experience now thanks to the many options we were able to put at their disposal (all very visual too).

The end result is sharp and clean looking, very professional. You can check out one of our Product pages that uses the Product Options App at the link below. You'll notice how visual the swatches are. The Bold team can make them magnify on hover over too. Very happy, out best App team to deal with so far and there are many good ones out there we've discovered along the way so this team is doing a sensational job.


The only improvement for a future edition I would like to see is the option to allow a customer to upload more than one file at a time.

Great work Bold!


I use Bold apps for my e-commerce clients and am very happy with how they work. The customer service is great and they've given me lots of assistance.


great application. Staff if very resourceful and helpful.


very useful app, easy to use and works!


The technical support has been superb! Lawrence fixed all my problems promptly and I can't be more grateful! I highly recommend this app!


Great plugin and tremendous support! Lawrence and MC went the extra mile to help us get setup with our branding.

$9.99 – $19.99 / month

★★★ FREE FOR 30 DAYS ★★★
Get the Premium version of Product Options free for 30 days!

Basic ($9.99/month)

  • Unlimited Options
  • File Uploads
  • Save Option Sets
  • Batch Apply
  • Full Design Customization
  • All Option Types (excluding swatches)

Premium ($19.99/month) includes all of the above and...
  • Adjustable Prices
  • Conditional Logic
  • Edit Options In Cart
  • Image and Color Swatches

This app is FREE for partners and merchants to install in your dev shop while you’re building your store, or just to see if it’s a good fit. Regular charges apply only once the store goes live.

30 days

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