Klaviyo: Email Marketing & SMS

We have been using Klaviyo for several years for email marketing and automation in our Shopify store, and overall we are very happy with it.

The platform is intuitive and easy to work with, and as a Shopify user I especially like that the structure and interface feel familiar. Even as a small business without a dedicated marketing team, I’m able to create campaigns, segments and automated flows myself.

There are lots of possibilities as you get deeper into the platform, and we continue to discover features that can make a real difference for our business. Most recently, we implemented Back in Stock notifications, which has already given us valuable insight into customer demand.

Klaviyo is a powerful tool, while still being manageable for a small webshop like ours