Klaviyo: Email Marketing & SMS

This is about day 90 of a switch from Mailchimp. While Klaviyo appears to have more long term potential and a more transparent (but more expensive) pricing structure, it also appears that some functionality is still in beta. For example, I continue to struggle with abandoned and add to cart flows triggering properly. We are a SMB and my sense is that this product may be best suited from larger firms with dedicated marketing teams. I will remain with them for now simply that the cost of switching back to the Chimp is high. Then again, it might just be me.