Reviews (2,037)

Overall rating
4.6
Counts per rating level
  • 70% of ratings are 5 stars
  • 17% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its user-friendly interface and seamless Shopify integration. They value its cost-effectiveness, customization options, and built-in analytics, which enhance email campaign effectiveness. Features like email automation and support for large volumes are also praised for saving time and boosting sales, improving engagement and conversions efficiently.

May 13, 2021

This app has potential to be so much better than it actually is, given it is made by Shopify for Shopify merchants - it should be so much more powerful and integrated than what it actualy is. I do like how easy it is to select products from my store to promote in an email, however I cannot believe that Shopify do not make First Name fields available to personalise each email to my loyal customer base - why would I send out an email that is not addressed personally to them? There is very little in the back end to support refining customer lists and segmentation within shopify also, more work needs to occur with this app to make it worthwhile to use.

Seven Horizons
Australia
11 months using the app
Edited April 23, 2020

It doesn't work. We're getting a white screen of death when trying to create a new email campaign. Frankly, not surprised. It's somehow in the Shopify's DNA to blow feature launches :)

UPDATE: Seems to work. Looks good so far.

Black Alice Lingerie
United Kingdom
4 months using the app
Shopify replied April 22, 2020

Hey there!

Amy here from Shopify. I wanted to take a minute to follow up with you and thank you for your feedback. I'm sorry to hear of the trouble you are having with our new app. I would be more than happy to dig into this with you and get you all sorted. I'm going to send you an email so we can open up the lines of communication here and get this up and running for you.

Amy l Shopify

December 2, 2021

Email automations aren't available for this app? How can I sent an email to a certain customer? Or it's not possible?

Sleep&Go
Ukraine
9 months using the app
Shopify replied December 6, 2021

Hi there. Thank you for taking the time to leave this review and share your feedback. Shopify Email is primarily intended to create email marketing campaigns and send them from Shopify directly. That said, if you are looking to send a specific customer an email, I would recommend simply doing so from the "Customers" section of your Shopify admin. Here is a guide https://bit.ly/3qmlEQR that will walk you through how to do this. Thanks again! -Marty, Shopify Support.

September 3, 2020

It is easy to use. I do wish there were more features to it though. I would like to have more control of products in a row rather than just down only. Thank you

Pink Aviator
United States
4 months using the app
Edited June 12, 2021

This app divides emails into batches so that they might take up to 72 hours for all of them to be sent out. It completely ruined my product launch because my email subscribers were expecting to receive an email at a certain time to order one of my limited edition items. Now half of them haven't even received the email, and they've been waiting for weeks.

Maarit Hänninen
Netherlands
9 months using the app
February 5, 2021

Design options or templates are very very limited. Difficult to make changes to the way the email looks.

espeyewear
United States
9 months using the app
Shopify replied February 12, 2021

Hey!

Amy here from Shopify. I appreciate you taking the time to leave us a review. Im going to send you an email so we can chat further and I can gather information to send to my developers.

Amy l Shopify

July 27, 2021

I used this to send out a marketing email to my customers. It was fine to set up although I needed help to add something to my DNS setting because test emails weren't going through which is weird because Shopify is my host. Unlike Mailchimp though you can't do anything more after sending it. You can't see who opened the email and send them further marketing, nothing. I'll continue using Mailchimp until Shopify actually starts to take this seriously because right now it's just not very good.

Catherine Iskiw Designs
United States
11 months using the app
Shopify replied August 10, 2021

I'm glad to hear that you were able to get Shopify Email set up despite the issue with your DNS settings, and thank you for sharing your experience using the app with us here.

Shopify Email is still a relatively new app and our development team continue to build it over time. However, I can see why being able to view open rates and other analytics would be helpful in terms of evaluating your marketing strategy, so I will be sure to pass your feedback onto them for their consideration. -Victor, Shopify Support

September 9, 2020

I think that we need more options for templates - as in instead of just stacking pictures or products they should have an option for tiles (i.e. featuring a collection in your email)

The Knit Kit
United States
4 months using the app
March 5, 2023

The app keeps shutting down while using the editor. This app is nog usable for me. I haven't even started an emailcampaign because of the bugs

Rokket
Netherlands
9 months using the app
Shopify replied March 9, 2023

Hey, there. I'm sorry to hear that the app keeps crashing for you. I'd recommend starting with some troubleshooting steps to rule out any local errors: please trying clearing your browser's cache (https://nr.tn/3Yyrz4U), and making sure your browser is updated. If you're using a mobile device, please make sure both the app and your device are on their latest version updates as well. If you're still encountering errors with the app, please reach out to our Support team for further troubleshooting: https://bit.ly/2AWw5VA. Thank you! - Brie, Shopify Support

October 31, 2020

It's a GREAT app to send basic newsletters, however, for 5 stars it would need to have additional features like i.e. the option to insert responsive grids, more fonts and custom fonts. Other than that we are very happy that we can use a stable and safe app that is very easy to use. Thank you Shopify for enabling us to not have to use 3rd party apps.

Danny Albu
Ireland
4 months using the app