Reviews (2,037)

Overall rating
4.6
Counts per rating level
  • 70% of ratings are 5 stars
  • 17% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its user-friendly interface and seamless Shopify integration. They value its cost-effectiveness, customization options, and built-in analytics, which enhance email campaign effectiveness. Features like email automation and support for large volumes are also praised for saving time and boosting sales, improving engagement and conversions efficiently.

April 15, 2020

Similar to other review Installed it on 4 different stores and have followed the just met with the same message "Shopify email will be available soon". Why announce that it's released to everyone if it's not?

Gladiator Fitness
Australia
9 months using the app
Shopify replied April 17, 2020

Hey there!

Amy here from Shopify. I wanted to take a minute to follow up with you and thank you for your feedback. Its feedback like this that helps us to improve! I'm going to send you an email to open up the lines of communication and see what I can do for you.

Amy l Shopify

July 8, 2020

Not sure if I'm using the app wrong, but it only imports 690 of the 2200 people on the customer list, despite stating that there is no limitation on the number of subscribers.

Alpine Princess
Slovenia
8 months using the app
Shopify replied July 20, 2020

Hey there,

Claire here from Shopify. Thank you for taking the time to share your feedback with us. Our team are consistently working to improve the app and add functionality to suit our Merchants needs. The app should allow you to email all of the customers who have subscribed to your email list. I'm going to follow up with you with an email to open up the lines of communication here so I can help you further here.

Claire l Shopify

April 11, 2021

Do not work with ICloud, mails do no get sent to customers. I contacted shopify for that but no answer ...

Madame Orgasme
France
8 months using the app
Shopify replied April 21, 2021

Hey there,

Claire here from Shopify. Thank you for taking the time to share your review of the Shopify Email app with us. I'm going to follow up with you in an email to open up the lines of communication here so I can see if I can help you any further with getting the app set up and working for your store.

Claire l Shopify

October 26, 2020

There is potential here but it's a little bit too basic. They have literally a handful of templates and right now they're all about Black Friday. Small business owners like me like to have some content already created (welcoming new subscribers, product launch etc ) to take the guess work away because I don't have time to exist already. This is an app with good intentions but it has a long way to go.

GIOIELLINI DESIGNS
United States
8 months using the app
Shopify replied October 27, 2020

Hey there,

Charlotte here from Shopify Support. Thank you for taking the time to share your feedback with us. At the moment, there are options for Black Friday email templates, and some without any Black Friday branding. You can find these by scrolling further down the email templates list. These non-Black Friday templates also include a blank template for you to create your own email design!

Additionally, there is an option to customize your New Subscribers email within the Settings > Notifications area of your admin. This can be found by scrolling down on this page, and is under the "Email marketing" section - the email that is sent out to customers when they sign up for your newsletter can be found on this list and is called "Confirmation email."

I would be happy to follow up with you and help you through these features. I will send you an email so that we can chat further and you can provide us with more feedback! Our team is consistently working to improve the app and add functionality to suit our merchants needs, so any additional feedback you may have would be great to hear.

Best,
Charlotte | Shopify Support

June 2, 2020

Very basic email app. It's fairly easy to use but wish there were more tools like automating welcome emails or scheduling them.

Annie and Sisters
United States
9 months using the app
Shopify replied June 9, 2020

Hey there,

Claire here from Shopify. Thank you for taking the time leave us a detailed review. I'm a glad to hear you found it easy to use, but can totally understand wanting more functionality for your business. Our team are working to improve the app and add functionality to suit our merchants needs, so I will be sure to pass on this feedback to our team for future updates. I'm going to follow up with you in an email so if there is any further feedback on features you would love to see I can pass this on to our developers too.

Claire l Shopify

January 30, 2021

I used this app to begin my marketing emails. It's so convenient to have this service built in (as it wasn't offered before). I just scheduled my first campaign and look forward to see how it performs. I would like to see more editing features offered in this service. Currently I can only make simple layouts with little editing abilities, but hope to cancel my other email marketing service and just all my marketing consolidated in my shopify account.. which I think is a HUGE plus.

ShopKalenas.com
United States
4 months using the app
September 22, 2023

I have been using this for 6 months now and it has NEVER sent more than a handful of emails despite lots of unuseful techno wizard explanations from shopify help. I have a list that is 98% opted in and their solution is to segment the list further. This is not something my business naturally does as it is very niche and there is no key data in which to do this other than alphabetically.

I discover from the help that although the app allows you to send 10,000 emails a month, you cannot send more than 1,000 per day. So if you have a list of 7,000 and want to send one email to all per month, you have to import seven different lists as the shopify app doesn't allow segmentation into groups of 1000.

Definitely something to be aware of.

Stickers4Walls
United Kingdom
8 months using the app
Shopify replied September 26, 2023

Hi there. Thank you for taking the time to leave your feedback, we truly appreciate it. We can completely understand the benefit of having that as a feature for the app. I've gone ahead and shared your feedback with our developers to consider in future updates. - Blair, Shopify Support

Edited December 15, 2020

I would strongly advice AGAINST using this app, especially if you're coming from another email marketing service. It lacks basic features and is unreliable. As a backstory - we do not require registrations on our website to place an order and sometimes people misspell their email addresses. This will result in hard/soft bounces from this app. If you reach the limit of 5% bounce rate (which if you have used another marketing service before and have a substantial subscriber base is almost guaranteed) the campaign will FAIL. What that means is that a small portion of the subscribers will receive the email and the rest will not. This happened to us and we only had 5000 subscribers of which just the first 950 emails were delivered. We contacted support and there was nothing they could or wanted do about it. That lead to lost revenue, because we expect 6-8% conversion rate from those emails. We can't even use our previous marketing service since the people who already got the email (those 950 subscribers) or their mail services are highly likely to mark it as spam now if we try to resend. So we're stuck in limbo and our holiday sale campaign (at least as long as email marketing is concerned) is ruined.

KLIN.BG
Bulgaria
8 months using the app
Shopify replied December 17, 2020

Hey there,

Amy here from Shopify Support. Thank you for taking the time to share your feedback with us. Our team is consistently working to improve the app and it’s feedback like this that helps us do that. I’m going to follow up with you with an email, to open up the lines of communication here, so I can provide your feedback to my team.


Amy | Shopify Support

November 21, 2020

The app is great for emailing customers and keeping them posted about your stock. The only thing it lacks is you can't share a collection link within the email.

RydHub
Kenya
8 months using the app
Shopify replied November 24, 2020

Hey there!

Amy here from Shopify. I just wanted to take a minute to thank you for taking the time to leave us a review. I also wanted to let you know that it is actually possible to add a collection link to your email. Im going to email you and show you how!

Amy l Shopify

Edited April 24, 2020

Great app, more improvement could be implemented, like more templates to chose from. But overall amazing. Great to see shopify finally implement more things that we can actually utilize for a benefit. We sent a special discount, and already made our first sale! :) Shoutout to Amy from shopify for the help!!

ANTISOCIALCASE
United Kingdom
4 months using the app
Shopify replied April 23, 2020

Hey there!

Amy here from Shopify. I wanted to take a minute to follow up with you and thank you for your feedback. I'm going to send you an email to open up the lines of communication and see what I can do for you.

Amy l Shopify