Reviews (1,874)

Overall rating
4.6
Counts per rating level
  • 69% of ratings are 5 stars
  • 18% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its cost-effectiveness, especially appreciating the free plan for small businesses and solo entrepreneurs. They praise its user-friendly interface and seamless Shopify integration, which simplifies email campaign management. The app offers customizable email templates and valuable analytics to track delivery, open, and click-through rates, helping merchants refine their marketing strategies. It supports effective campaign automations and includes features for customer engagement, like easy inclusion of discounts and products in emails. Ideal for those new to email marketing or managing small to medium-sized businesses, it's noted for its comprehensive features and stable performance.

October 1, 2020

First of all, hats off to you guys for seeing the need for shop owners having mass email capabilities. I like the templates and how they automatically sync to my shop's colors and that the product images are all there. I'd like to see this app be more robust though. I've been using and still have a ConvertKit subscription. I'm use to a few more bells and whistles, like the ability to add the tag that personalizes each email with the customer's name, the ability to segment my subscriber list easily and tailor my content to my customer's preferences, etc. The app is off to a great start. It just needs more enhancing.

The Natural Skincare Queen
United States
About 2 years using the app
Shopify replied October 2, 2020

Hey there,

Charlotte here from Shopify Support. Thank you for taking the time to share your feedback with us! Our team is consistently working to improve the app and add functionality to suit our merchants needs. I think the features you have mentioned are really great suggestions. I'm going to follow up with you over email to open up the lines of communication, and so I can provide your feedback to my team

Best,
Charlotte | Shopify Support

June 21, 2022

Very easy to use email builder. Horrible customer segmentation. Can't email people based on collection they did/did not purchase. Also can't email multiple segments at the same time.

Wildlife Tree
United States
Almost 2 years using the app
Shopify replied July 15, 2022

Thank you for your review. I'm glad to hear that you find the email builder to be easy to use, and appreciate your other pieces of feedback here. I'll be sure to pass those on to the app's developers for you. Thank you! - Brie, Shopify Support

December 30, 2022

It is really basic. Does not offer proper statis. Does not allow to remail to unopened and very few templates.

Fine Art by Ane
United States
Over 1 year using the app
February 28, 2024

This email app is not for the faint of heart. if you know how to use liquid then you are good to go. otherwise you'll need to hire someone or learn it yourself.

A2Z Goods Store
United States
2 months using the app
Edited July 16, 2021

This app on the front in is very easy to create a nice customer email. But, on the back the analytics are not there -- delivered, opened, clicked is not what I would call analytics. Customer tracking of opens, not opens should be logged in the customer database so that you know who you should pay attention and who you should weed out. It doesn't even tell you which customer opened or clicked. Needs some work i.e. First Name fields should be available to insert to personalize.

GOVintage Jewelry and Collectibles
United States
Over 1 year using the app
Shopify replied July 30, 2021

Thank you for writing your review and for detailing your experience with Shopify Email thus far, and what improvements you'd like to see made. I can certainly appreciate that with email marketing campaigns, receiving data that pertains to the success of the campaign is key and that there is more that could be done here to make Shopify Email a better app from this stand point.

Shopify Email is still a relatively new app and I'm sure it will evolve over time as improvements are made. Merchant feedback has been welcomed by our development team since it launched and I will be sure to pass your comments and suggestions over to them. Thanks again for getting in touch. -Victor, Shopify Support

October 7, 2020

Good help but... you can't edit and use again an already sent out campaign. Sometimes a campaign has great results and you can't replicate it (you have to design from 0). It could use some more templates.

La Tienda Cervecera
United States
Over 1 year using the app
Shopify replied October 13, 2020

Hey there,

Claire here from Shopify. Thank you for taking the time to share your feedback with us. Our team are consistently working to improve the app and add functionality to suit our Merchants needs. I'm going to follow up with you with an email to open up the lines of communication here so I can provide your feedback to my team.

Claire l Shopify

January 31, 2023

Pretty basic email app. Does the job 80% of the time. Noticed that if you send an email to an app that supports dark mode on IOS your style is completely broken.

Mox Motors
United States
Over 1 year using the app
Shopify replied February 27, 2023

Thank you so much for taking the time and sharing this feedback with us. We will pass your feedback on optimizing for dark mode to the development team. - David, Shopify Email

Edited February 3, 2021

The app went into maintenance mode while I was writing the email and when it came back online the draft was gone, so that was not a good first impression. After it came back online and I started a new mail, it was smooth sailing.

Cupcake Buddy
Netherlands
About 1 year using the app
Shopify replied February 12, 2021

Hey there!

Amy here from Shopify Support. Thank you so much for taking the time to leave us a review. I'm really sorry to hear of the troubles you faced when you first got started, but glad that you are enjoying the app now!

Im going to send you an email, just to open up communication with you and see if there is anything you would like to share with our developers!

Amy l Shopify

December 20, 2021

This is the first time I have sent email. I don't know why. The email I sent only has the title and can't see any content. I want to recommend our new products to customers, but they can't see the picture and can't click the button. I don't know how to solve it, and I don't know how to contact your staff.

Ebazor
China
About 1 year using the app
Shopify replied December 21, 2021

Hi, there. Thank you so much for taking the time to leave this great review and provide us with your feedback. We are sorry to hear you are experiencing this issue and would be happy to help out. I would recommend reaching out to our support team directly, so we can take a closer look into this with you.

You mentioned having some issues reaching out to our support team, so I would be happy to walk you through the steps. You can do this by logging into your store through the Help Center https://bit.ly/2AWw5VA, searching your question/issue, then selecting "continue" at the bottom of the page that displays the search results. Thanks again for your feedback! -Marty, Shopify Support.

April 28, 2020

from the one hand? easy to use
from the other hand?
1. no automation
2. no option to import lists from different services
3. not feet for other languages than english (no option to translate some of the texts)
4. can't edit the footer text
5. no social media icons only links by text...
6. low amount of fonts

Zissu LTD
Israel
About 1 year using the app
Shopify replied April 28, 2020

Hey there!

Amy here from Shopify. I wanted to take a minute to follow up with you and thank you for your feedback. We love hearing from our Merchants with feedback that can help us to improve. I'm going to send you an email to open up the lines of communication here.

Amy l Shopify