Reviews (2,383)

Overall rating
4.6
Counts per rating level
  • 71% of ratings are 5 stars
  • 17% of ratings are 4 stars
  • 5% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 5% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly interface that simplifies creating and managing email campaigns. It integrates seamlessly with Shopify, allowing for personalized emails using customer data. The app is affordable, with a free tier ideal for small businesses, and offers customizable templates and essential automation features. Built-in analytics and supportive customer service further enhance its value, making it a solid choice for basic email marketing needs.

September 1, 2023

I truly stood by Shopify emails vs an email app. I would even refer our friends to Shopify emails instead privy or klaviyo. Since the 4th of July all of my emails have been failing. I have followed every step Shopify customer service has asked me to do and it still does not work. Because of this our sales have decreased and it has been a headache.

I feel like shopify made a ton of updates this summer to the interface and email sales channel and I just wish it would go back to normal.

Unfortunately I am going to be switching to a third party for our email campaigns.

Sunkissedcoconut
United States
Over 3 years using the app
Shopify replied September 8, 2023

Thank you for taking the time and writing this review. I can certainly appreciate how frustrating issues with your email deliverability can be. We took a closer look into your account and previous support interactions with our deliverability specialists in order to troubleshoot the issue and have detailed next steps. I'll reach out with an email directly to summarize in case you have any follow up questions! - Clare, Shopify Email

October 13, 2023

What is happening with Shopify Email? All test emails look horrible- they are either with extremely small text compared to what I set up, or some photos slip away from where it's supposed to stay, or some texts stick too close to other texts. I contacted their online support, but not very helpful. Very frustrating.

EART-GUITAR
China
Over 2 years using the app
Shopify replied October 17, 2023

Hi there. Thank you for taking the time to leave your feedback. I'm sorry to hear that you're experiencing some trouble with the Shopify Email app. Could you please share a bit more information on what was advised to you? If you haven't done so already, I'd encourage you to follow up with us directly (https://bit.ly/2AWw5VA) for further investigation. - Blair, Shopify Support

May 16, 2023

1 major flaw - you cannot translate the content. For stores that sell across the world in multiple languages it doesn't help if you can only serve 1 language. Hopefully this will change and than it will be awesome!

Portable Winch CA
Canada
About 2 years using the app
Shopify replied May 16, 2023

Thank you for writing your review and letting us know how you believe Shopify Email can be improved. I can certainly see why more translation options would be beneficial for your email marketing and I'll be sure to pass your feedback onto our development team. -Victor, Shopify Support

August 29, 2022

App is really easy to use and really convenient since it was in the Shopify marketing. BUT it is an awful app to use if you have timed email exclusive sales with limited quantities and a high volume of customers. We launched our email at 10 AM and 1 hour later it notified us that it failed to email 95% of our customers 'due to a high bounce rate, usually because subscriber email addresses were not valid.' Out of nearly 10,000 email subscribers. We do not have this issue with our current emailing app. If you have multiple variants, you are unable to change the price to the correct variant in stock. Also the emails are very bland, but that wasn't a main issue.

Tropiflora
United States
Over 1 year using the app
Shopify replied September 20, 2022

Thank you for writing your review and for outlining the issues you've had with Shopify Email when using it for a significant marketing campaign. If you're still interested in using Shopify Email moving forward, I would recommend contacting our support team directly about this matter so we can investigate further and try to help prevent this from happening in future: https://bit.ly/2AWw5VA. -Victor, Shopify Support

June 14, 2020

It seems functional enough, but the editability of the email body is subpar. I would love to be able to use it but I do not want to sacrifice the look of the email for something a bit more integrated. I cannot even add 2 columns to the thing. Using it would make my life so much easier seeing as we send out weekly emails updating customers on what products got moved into the sale collection. But we sell small products and having 7 big images that take up the full width is beyond excessive.

D20 Collective
United States
Over 1 year using the app
Shopify replied June 22, 2020

Hey there,

Claire here from Shopify. Thank you for taking the time to share your detailed review and for the feedback on how the app could work better for your business. It is very much appreciated and super helpful to other merchants as well as our team. I'm going to follow up with you in an email to open up the lines of communication here so I can provide your feedback to my team, as well as anything else you may want to add.

Claire l Shopify

March 2, 2024

bof, beaucoup trop de mail arrive dans les spam

TECIN HOLDING
France
Over 1 year using the app
July 10, 2023

I just started looking into the email app and I setup the New Arrivals template. Looks fine on PC, but the mobile version is really bad. Narrow columns of text with words broken up. How can a seller be expected to send that to a customer?

Am I missing something?

Pulsewidth Faucets
United States
About 1 year using the app
Shopify replied July 28, 2023

Thank you for taking the time and writing this review. We certainly appreciate how it can feel to discover issues using the app. We’re happy to report that we isolated the bug that was causing formatting issues on mobile and have now fixed it. - Clare, Shopify Email

November 7, 2022

Easy to use, but I'm not gonna lie, the customization options are horrible and very limited. There's no way to make your campaigns eye-catching, and they always turn out looking incredibly dull because of the rigid personalization features. It's very blocky. It kind of defeats the purpose of having a newsletter, especially when it's supposed to draw customers in. It just comes off looking very cheap.

Sugoi Styles
United States
About 1 year using the app
Shopify replied December 28, 2022

Hey there, Sugoi Styles. Thanks for taking the time to leave us a review for Shopify Email. We appreciate the feedback you've provided us here. We're always looking to improve our product offerings, and we're always updating Shopify Email to make it a great option for folks looking to create effective marketing campaigns. Feedback like yours helps us achieve a better product - so I'm happy to share your review with the team so they can consider the sentiment you've shared. Regardless of what option you decide to go with for email marketing, I wanted to provide you with a resource on building great newsletters for your customers. You can access that resource using this link here: https://bit.ly/3YSlAJx. Thanks again! -Imogen, Shopify Support

February 26, 2023

This app integrates well with shopify and my store and has an easy to use editor. However, after using this app for the past year, it has suddenly gotten VERY buggy. It shuts down multiple times while I am editing my emails and no longer lets Grammarly review the text content - so I have to export it to another screen outside of the app to even spellcheck an email. It is extremely frustrating. I am looking at other options since I have really hit my max of dealing with frustrations on this. Also, tech help did not even respond to my request.

Happy Hen Farm
United States
About 1 year using the app
Shopify replied February 27, 2023

Thanks for your review. This is something we'd like to help you with, so if you're still experiencing glitches and crashes, please contact us at https://bit.ly/2AWw5VA - Felipe, Shopify Email team

November 4, 2023

Emails getting send out late.. up to 24hrs of delay.. horrible. Not only useless, it's actively frustrating customers. Fix this people!

Percalada
Germany
About 1 year using the app
Shopify replied November 6, 2023

Hi there. Thank you for taking the time to leave your feedback, we truly appreciate it. I understand you have some concerns about delays in your emails being sent out when using the Shopify Email app. If you are sending more than 1000 emails out, then your emails may be sent in batches. This is to help reduce the risk of the emails being flagged as spam. If this isn't the case however, I'd encourage you to connect with our Live Support: https://bit.ly/2AWw5VA. - Blair, Shopify Support