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Connect with customers and build lasting relationships with email built for commerce, by Shopify.
Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business.
- Send branded emails to segments of customers directly from Shopify.
- Use email templates for products, sales, restock, holidays, events, and more.
- AI-generated email subject lines, body copy, and optimized send times
- Encourage customers to buy products directly from your emails.
- Track results like click-through rates, products added to cart, and purchases.
- Highlights
- Popular with businesses in United States
- Use directly in Shopify admin
Languages
English, Chinese (Simplified), French, Dutch, German, Italian, Japanese, Portuguese (Brazil), Spanish, Chinese (Traditional), Czech, Danish, Finnish, Korean, Norwegian, Polish, Portuguese (Portugal), Swedish, Thai, Turkish, and Vietnamese
Works with
Shopify Flow, Shopify FormsCategories
Campaign types
Managing campaigns
Pricing
Free to install
Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month.
All charges are billed in USD.
Reviews (1,869)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and a 4.0 overall rating.
Feedback submitted
Merchants highly recommend this app for its cost-effectiveness, especially appreciating the free plan for small businesses and solo entrepreneurs. They praise its user-friendly interface and seamless Shopify integration, which simplifies email campaign management. The app offers customizable email templates and valuable analytics to track delivery, open, and click-through rates, helping merchants refine their marketing strategies. It supports effective campaign automations and includes features for customer engagement, like easy inclusion of discounts and products in emails. Ideal for those new to email marketing or managing small to medium-sized businesses, it's noted for its comprehensive features and stable performance.
It does what it says on the tin, its easy to use and change the templates. I have set up several automatic workflows as well as sending out newsletters.
I'm not always sure it picks up all of the purchases created by the emails though but that could be the customers journey. Either way I'm getting more sales using this app and its easy to use
As a new shop owner, I don't have time to sort out all the email marketing plans, etc. Flow and Shopify Email automations working together have made my life a lot easier. It takes a lot off my plate. By easily pulling in discounts, products, etc. I don't have to overthink reaching out to customers to get them to engage, etc. And it's working! I also appreciate all the insights and analysis. Plus, the heads up on things I might need to rethink in my email marketing approach. I've used the other big email marketing companies before, and you can truly go down a rabbit hole with them. Shopify emails are straight forward and to the point, which is what people want.
So far it's helped me do the most of what i needed to inform clients or subscribers about news, updates, store changes etc
It has left me unsatisfied concerning the segregation i need to do on clients who haven't subscribed and need to be informed as a group urgently about something on their order, since their emails are not included in any list, but this is also a matter of GPDR and other terms and regulations. I hope they find a way to help us contact people in groups.
Overall it's super smooth!
Support
Shopify can answer any questions you have about Shopify Email.
Resources
Launched
April 14, 2020
Data access
This app needs access to the following data to work on your store. Learn why in the developer's privacy policy.
View personal data:
Customers, store owner, content providers
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Customers
Name, email address, phone number, physical address, geolocation, IP address, browser and operating system
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Store owner
Name, email address, phone number, physical address
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Content providers
Email address, IP address, browser and operating system
View and edit store data:
Customers, products, orders, discounts, marketing, store analytics, Online Store, Shopify admin, other services
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Edit customers
Customer data
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View products
Products or collections
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View orders
All order details for the last 60 days
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View and Sync Discounts
Discount codes and promotions
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Edit marketing
Marketing events
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View store analytics
Analytics
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View your Online Store
Pages on your Online Store, checking for web cookies and conversion tracking pixels, Online Store pages, or theme
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Edit Shopify admin
Email sender configuration, files, legal policies, or Shopify Home
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View other services
Apps
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Edit other data
Brand settings, checkout settings, locales, price rules, or billing