Shopify Email

Shopify Email

Free to install. Additional charges may apply.
Rating (4.5)
Reviews
Developer

Highlights

Popular with businesses like yours
  • Based in United States
Built for your business
  • Use directly in Shopify admin

About this app

Launched

April 14, 2020

Languages

English, Chinese (Simplified), French, Dutch, German, Italian, Japanese, Portuguese (Brazil), Spanish, Chinese (Traditional), Czech, Danish, Finnish, Korean, Norwegian, Polish, Portuguese (Portugal), Swedish, Thai, Turkish, and Vietnamese

Works with

Shopify Flow, Shopify Forms

Connect with customers and build lasting relationships with email built for commerce, by Shopify.

Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business.

Create branded emails in minutes with our drag-and-drop editor, and use sales-focused templates that showcase products, prices, checkout links, and more, directly from your store. Use pre-built automation templates to send emails at the right times, and segment your customer list to reach just the right customers. Create, send, and track campaigns all within Shopify—the platform you trust to help you run your business. more
  • Send branded emails to segments of customers directly from Shopify.
  • Use email templates for products, sales, restock, holidays, events, and more.
  • AI-generated email subject lines, body copy, and optimized send times
  • Encourage customers to buy products directly from your emails.
  • Track results like click-through rates, products added to cart, and purchases.

Email marketing features

  • Campaign types: Abandoned cart, Browse abandonment, Cart emails, Checkout emails, Custom campaigns, Discounts, Drip campaigns, Email campaigns, Follow-up emails, Newsletters, Promotions, Upsell emails, Welcome emails, Win-back emails
  • Managing campaigns: AI generation, Analytics, Automations, Custom code, Editor tool, Email domains, Import and export, Insights and tips, Reporting, Segmentation, Tagging, Targeting, Templates, Tracking, Triggers and rules

Pricing

Free to install

Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month.

Free to install

Your first 10,000 emails each month are free. After, pricing starts at $1/1000 emails per month.

All charges are billed in USD.

1,502 reviews

Overall rating
4.5
Counts per rating level
  • 67% of ratings are 5 stars
  • 18% of ratings are 4 stars
  • 6% of ratings are 3 stars
  • 3% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly interface, simplicity, and cost-effectiveness, making it ideal for small businesses. They value its customizable email templates, mass emailing feature, and robust analytics capabilities. Additional features such as product insert, review feature, and easy addition of subscribers, products, and discounts to emails are also favored. The app's transparency in showing bounced or spam-reported emails is commended. It's seen as a cost-effective and efficient solution for basic email functions.

March 21, 2024

Super easy to use, delivers emails to my subscribers, running on the free plan currently.
Only 1 gripe with the system which is, when adding products to an email, if the product has more than 1 image, then the system uses the last image available, not the first (or main) product image as you would expect.
This can be edited to display your choice of image for the product, but IMO it should always load the first, main, default image for a product as standard IMO. This is why we set a default image for a product in Shopify product admin, right? - the first image a customer sees of a product!
Beyond that, it really is a super easy to use system that gets the job done!
And for lower volume email sending users, most likely free to use - and low cost when you start paying to send more.

Midland Helicopters
United Kingdom
Over 1 year using the app
April 15, 2024

I love this user-friendly app. It's a lot easier to navigate than some of the paid apps I have tried and has enough features for what I need.

As a small business we don't have a lot of spare $$ to spend and to find a free app that functions so well is an absolute bonus.

Saucy Ladies
Australia
Over 3 years using the app
April 25, 2024

I've been using this app to manage email campaigns for my online store, and it's been a mostly positive experience. The user-friendly interface makes it easy to navigate, and it's quite cost-effective. Integration with my store was seamless, and I particularly appreciate the diverse range of email templates and the valuable analytics it offers, like tracking delivery, open, and click-through rates.

The mass emailing feature stands out as a robust alternative to other more expensive services. However, there's definitely room for improvement. I would love to see more advanced features, a wider variety of templates, and additional font options to enhance our marketing emails further.

While the app's simplicity is one of its greatest strengths, making it accessible even to beginners, it can sometimes feel limiting when you're looking to create more complex, customized campaigns. Also, there have been a few instances where email delivery didn't go as smoothly as expected.

Overall, it's a solid choice for those starting out or running straightforward campaigns, but for those needing more depth, it might fall a bit short.

HORP
Australia
Over 2 years using the app

Data access

This app needs access to the following data to work on your store.

Learn why in the developer's privacy policy.

View personal data

Customers, store owner, content providers

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system

  • Store owner

    Name, email address, phone number, physical address

  • Content providers

    Email address, IP address, browser and operating system

View and edit store data

Customers, products, orders, discounts, marketing, Online Store, Shopify admin, other services

  • Edit customers

    Customer data

  • View products

    Products or collections

  • View orders

    All order details for the last 60 days

  • View and Sync Discounts

    Discount codes and promotions

  • Edit marketing

    Marketing events

  • View your Online Store

    Pages on your Online Store, checking for web cookies and conversion tracking pixels, Online Store pages, or theme

  • Edit Shopify admin

    Email sender configuration, files, legal policies, or Shopify Home

  • View other services

    Apps

  • Edit other data

    Brand settings, checkout settings, locales, price rules, or billing

About this app

Launched

April 14, 2020

Languages

English, Chinese (Simplified), French, Dutch, German, Italian, Japanese, Portuguese (Brazil), Spanish, Chinese (Traditional), Czech, Danish, Finnish, Korean, Norwegian, Polish, Portuguese (Portugal), Swedish, Thai, Turkish, and Vietnamese

Works with

Shopify Flow, Shopify Forms

Built by Shopify

About Shopify

4.3 average rating

15 years building apps for the Shopify App Store

151 O’Connor St, Ottawa, ON, ON, CA

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