Reviews (677)

Overall rating
5
Counts per rating level
  • 98% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its detailed profit analytics and user-friendly interface, which simplifies financial tracking and decision-making. It provides real-time insights into profits, ad spend, and expenses, including costs of goods, shipping, and refunds. The app is noted for its accuracy in cost tracking and handling complex setups. Customer support is also praised for being responsive and helpful in setup and troubleshooting.

November 11, 2025

Very nice and good experience using TrueProfit. Any problems, they will help you 24/7. Best platform for tracking my spend and profit. Durra was so helpfull and quick finding solution for my problems.

Fadeless.dk
Denmark
Almost 3 years using the app
TrueProfit Real-time Profit & LTV tracking replied November 11, 2025

Hello Fadeless.dk store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Durra
TrueProfit Support Team

January 13, 2026

Excellent experience with Vani, who helped me set up my account, particularly with regard to shipping and freight costs by country. Screen sharing and clear instructions helped me understand everything and set up my account correctly. Thank you for your support.

CARYLO
France
7 months using the app
TrueProfit Real-time Profit & LTV tracking replied January 13, 2026

Hello CARYLO store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Vani
TrueProfit Support Team

November 19, 2025

TrueProfit has genuinely transformed the way I run my business.
The app finally gives me accurate, real-time profit tracking without the guesswork. Being able to see detailed expense breakdowns — ad spend, COGS, shipping, fees, refunds — all in one clean dashboard has helped me make faster and much more confident decisions. The clarity in their analytics alone has paid for the subscription many times over.

I also want to mention the support team, especially Durra, who has been incredibly helpful. Every question I had was answered quickly and clearly, and the level of service made the whole setup process smooth.

If you care about understanding your true profitability and scaling based on real numbers, TrueProfit is a must-have. Highly recommended.

SmartPulse Store
United States
4 months using the app
TrueProfit Real-time Profit & LTV tracking replied November 19, 2025

Hello SmartPulse Store store admin,

Thank you so much for your kind words! We're glad to know about your positive experience with our app.

We also wanted to let you know about a helpful feature: Mobile app integration. This allows you to integrate our app on your mobile for easier checking of the data, and making quick decisions on the business plans.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11330581-using-the-trueprofit-mobile-app

Best regards,
Durra
TrueProfit Support Team

January 8, 2026

Had a great experience with customer support helping me set up a complex custom metric which was finding out the Average COG's profit margin on my Average Order Value

VENTEK
Australia
About 2 months using the app
TrueProfit Real-time Profit & LTV tracking replied January 8, 2026

Hello VENTEK store admin,

Thank you so much for your kind words! We're glad to know about your positive experience with our app.

We also wanted to let you know about a helpful feature: Mobile app integration. This allows you to integrate our app on your mobile for easier checking of the data, and making quick decisions on the business plans.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11330581-using-the-trueprofit-mobile-app

Best regards,
Grace
TrueProfit Support Team

December 23, 2025

I personally think the app is overpriced for what it offers. The integration with Shopify is great but if you have a decent amount of expenses outside of Shopify you have to enter all of those manually. There is no integration with Quick Books or a way to bulk import expenses.

That said they do have great customer service and are very responsive and helpful. Vani and Gabriel specifically have been great.

JAMIE ANNE
United States
About 1 month using the app
TrueProfit Real-time Profit & LTV tracking replied December 23, 2025

Hello JAMIE ANNE

Thank you so much for taking the time to share such detailed feedback.

You’re absolutely right that entering non-Shopify expenses manually can be time-consuming, and we understand how helpful integrations like QuickBooks or bulk import would be. This feedback has been noted and shared with our product team as we continue improving the app.

We’re also very happy to hear that you had a great experience with our customer support.

Thanks again for using the app and for helping us get better.

Best regards,
Harper
TrueProfit Team

December 17, 2025

Super important and helpful application if you're trying to properly track your profit and loss. Also amazing customer support! Grace was able to help me promptly with my issues and get it fixed instantly.

Kodami
Australia
About 1 month using the app
TrueProfit Real-time Profit & LTV tracking replied January 7, 2026

Hello Kodami store admin,

We appreciate your lovely feedback! It's truly great to know about your positive experience with our app so far.

By the way, we also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Grace
TrueProfit Support Team

December 1, 2025

Brilliant app and extraordinary support from Gabriel! Helped us with custom calculations which helped us so much. This is handsdown the best profit calculation app.

Aussie Glow
United States
24 days using the app
TrueProfit Real-time Profit & LTV tracking replied January 7, 2026

Hello Aussie Glow store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We'd also like to inform you about our Marketing Attribution feature, which records events and reports conversion data across multiple ad channels—a valuable tool for enhancing your performance marketing. This feature is available for Enterprise plan users, and you can learn more about it here.
https://help.trueprofit.io/en/article/marketing-attribution-overview-ng22xf/

If you have any further questions, please contact us via live chat or at support@trueprofit.io.

Best regards,
Gabriel
True Profit

October 18, 2025

Received helpful advice from Durra on tax set-up within TP. The app is proving very helpful to my business.

Niblick Manor
France
About 2 months using the app
TrueProfit Real-time Profit & LTV tracking replied October 18, 2025

Hello Niblick Manor store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Durra
TrueProfit Support Team

October 24, 2025

I've been using True Profit Analytics for a while, and I have to say it’s an amazing tool! It gives me a clear and accurate picture of my real profits, ad spend, and overall performance. The platform is super intuitive and saves me so much time managing my store finances.

But what truly stands out is their customer support especially Vani! She was incredibly helpful, patient, and knowledgeable. Every time I had a question, she went above and beyond to make sure I got the help I needed.

Highly recommend True Profit Analytics to any eCommerce business owner who wants to understand their

Dr Melaxin
United States
17 days using the app
TrueProfit Real-time Profit & LTV tracking replied December 31, 2025

Hello Dr Melaxin store admin,

Thank you so much for your kind words! We're thrilled to hear about your positive experience with TrueProfit.

We also wanted to share a feature you might find helpful: Shipping Cost by Quantity Based. This lets you set different shipping costs based on the number of items in an order, giving you more accurate profit calculations, especially if your shipping fees scale with quantity.

You can learn more about how it works here:
helpdesk.trueprofit.io/en/articles/11325209-set-up-quantity-based-and-weight-based-shipping-costs

Best regards,
Vani
TrueProfit Support Team

October 19, 2025

Shiro was honestly amazing — super patient and explained everything step by step until my shipping setup finally worked perfectly. I’ve tried a lot of similar apps before but this one is by far the easiest and most accurate when it comes to calculating real product costs and profits. The support team really knows what they’re doing and actually takes time to help you fix things properly. Definitely one of the best apps I’ve used so far

Aura Glow
Germany
17 days using the app
TrueProfit Real-time Profit & LTV tracking replied December 12, 2025

Hello Aura Glow store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We also wanted to let you know about a helpful feature: Ad Spend Sync by Campaigns using Custom Rules. This allows you to customize how your ad spend is tracked based on specific campaign rules, giving you more accurate performance insights.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11325240-set-up-ad-spend-sync-by-campaigns-using-custom-rules

Best regards,
Shiro
TrueProfit Support Team