ActiveCampaign Email Marketing

I'm sad to say: the "deep integration" with Shopify doesn't work. I did 1:1's, classes, everything - in a year on the $300/mo plan, I couldn't get one bit of Shopify data to come across. That makes Active Campaign not useful as a CRM for us. I invested a lot of time, and $3,500, to get it set up. And it just didn't work.

Great service up to the point when you commit to the paid plan... after that my account manager disappeared, passed on from one rep to the next. Ended up costing us $600 USD and we didn't send a single e-mail or gain any insight. This app is definitely not for small businesses trying to simplify. It needs a lot of your time and has a steep learning curve.

We had an initial review of 5 stars and now we are revising it to 2 stars and here is why -> we chose Active Campaign (over Klaviyo) over a year ago and used Active Campaign considerably during the time. We were quite satisfied until we started running into regular issues related to fonts / design and lately integration issues (with pop ups, etc.) to the point where we could not send emails, which obviously defeated the whole purpose of using Active Campaign as an email automation and of course lost sales. I must say the Product & Technical support was also quite ordinary - no real urgency or genuine attempt to actually fix our recent issues. On a side note, we were never really convinced with the ease of reporting / performance via AC but that wasn't a showstopper - sure, everything was possible to analyse, just in a very clunky way.

So, recently we migrated to Klaviyo (price wise its the same BTW) and wow, we are thinking why didn't we do this earlier? Of course both platforms can do pretty much all of what is generally required, but if you are an eCommerce brand I would recommend Klaviyo for sure. It's always hard to explain until you use both but basically all the issues I mentioned above are a non factor when it comes to Klaviyo, the analytics and reporting is simply amazing and it has a nice clean modern feel to it, particularly for setting up flows & reporting and above all no technical issues yet (fingers crossed!) - as in, we can actually send emails when we want and how we want and analyse the performance quite easily.

Hope the above helps in making a decision for ecommerce stores and brand owners.

We have been waiting 4 months for our SMS Registration... 6 customer service later we are left with no choice but to switch our provider back to Klavio. If your company name is a DBA, then this tool is not for you. You will be required to advertise your business as your parent company.

Very bad. Abd. Cart is not working and customer service is very slow. I have also tried to contact an account with many contacts and they do respond quickly.