APO Product Options, Variants

APO Product Options, Variants

Reviews (453)

Overall rating
4.6
Counts per rating level
  • 86% of ratings are 5 stars
  • 4% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 6% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly recommend this app for its advanced product customization and variant options, which significantly boost sales and customer satisfaction. It integrates seamlessly with Shopify themes and features user-friendly conditional logic. The support team is praised for their quick and effective problem resolution, often within a day. Continuous updates enhance its functionality and user experience, making it essential for businesses needing detailed product customization.

November 4, 2025

Fantastic app, we've been using it since 2020. The integration with Shopify themes is smooth. Any nuances between shopfront aesthetics, user interface, and app setup are all handled quickly and seamlessly by the team at APO.
Customer service is second to none; they've always had the answers to my queries (and always replied quickly). Highly recommend.

WattShop
United Kingdom
Over 5 years using the app
Mageworx replied November 4, 2025

Thank you so much for the wonderful review - and for being with us since 2020! 🙌
We’re thrilled to hear the theme integration has been smooth and that our team could quickly handle the finer details between storefront design, UI, and setup. Knowing our replies and solutions hit the mark means a lot.

If you ever have new ideas or need help fine-tuning anything, we’re always here. Thanks again for the recommendation! 💙

December 2, 2025

Every time I’ve had an issue they’ve been helpful, found a solution, and exceeded my expectations. With my “site host” crashing during Cyber Monday it caused a new product to not be recognized in the cart with the variants but they FIXED EVERYTHING for me.

Luxe Aligned Beauty
United States
About 1 year using the app
Mageworx replied December 3, 2025

Thank you so much for the amazing review! 🌟
We’re really glad we managed to sort everything out for you, especially during such a hectic time like BFCM.

If you ever run into anything else or need a hand with future setups, we’re always here and happy to help!

December 18, 2025

Very satisfied with the APO app that covers all of our needs for complex options.

Even more satisfied about the technical support. Mageworx support team is very responsive and efficient.

Doric Neuro NEW
Canada
5 months using the app
Mageworx replied December 18, 2025

Thank you so much for the 5-star review! ⭐️

We’re really happy to hear that APO covers all your needs for complex options, and it means a lot that you’re also satisfied with our support team’s responsiveness and efficiency.

If you ever need help fine-tuning your setup, feel free to reach out anytime - we’ll be glad to assist!

December 8, 2025

When I have them organized by name have filters and I go to one option and come back, I filters are reset. If I go to page 2, I have to again filter again as going to the next page resets filters. Just an annoyance. More complicated to use than the Magento version I used to have as well. Not as intuitive.

A Sight for Sport Eyes
United States
5 months using the app
Mageworx replied December 8, 2025

Thank you so much for your feedback! 🙏
We’re glad to hear you’re using the app, and we appreciate you pointing out the issue with filters resetting when navigating between pages or going back - we understand how annoying that can be. I’ve shared this with our team so we can look into improving the filter behavior to make the workflow smoother.

October 28, 2025

A lot of really good functionality has been added recently. We have been using for 3 years as it was the only app which met our requirements. Its not always been perfect but support is brilliant and some really good new additions to start using

Bingley Fencing
United Kingdom
Over 3 years using the app
Mageworx replied October 28, 2025

Thank you so much for the 5-star review - and for sticking with us for 3 years! 🙌
We really appreciate your candid note: it hasn’t always been perfect, and that’s exactly why your feedback has been so valuable in shaping the recent improvements.

Thanks again for the trust - and please keep the suggestions coming. We’re here whenever you need us!

January 6, 2026

I tried a few of these apps before concluding that APO would be the best choice. It has integrated very well for what we wanted, with an easy to use interface (even for a novice like me!). The team at APO always respond quickly and are extremely helpful, so I am very pleased with the whole experience.

Beds4Us
United Kingdom
3 months using the app
Mageworx replied January 6, 2026

Thank you so much for the 5-star review! 🙏

We’re really happy to hear APO integrated smoothly for your setup and that the interface felt easy to use - even as a beginner. And it means a lot to know our support has been quick and helpful throughout.

If you ever need our assistance, just reach out - we’re always here to help!

November 15, 2025

DO NOT USE THIS APP
Critical bugs that cost me thousands in lost sales:
Major Issues:

"Default Title #MWS Options XX" bug at checkout
Customers see confusing variant names like "Default Title #MWS Options 33" instead of their actual selections. This looks unprofessional and causes massive cart abandonment.
Creates duplicate products with every order
The app automatically generates duplicate products in your catalog that you have to manually delete daily. This clutters your store and creates inventory chaos. Even when you switch duplication off in the settings, it will stll duplicate in Shopify products when a customer adds this product into the cart.
Support refuses to fix known bugs
When I reported these issues, support acknowledged they exist but refused to fix them.
92% checkout abandonment rate
My checkout conversion dropped to 6% because customers don't trust the confusing "Default Title" names at checkout.
Conditional logic doesn't work properly
The app claims to support conditional logic, but it's extremely limited and buggy.
Poor value for money
Paying €14.99/month for an app that actively hurts your conversion rate is unacceptable.

My experience:
I lost a lot off money each month in sales due to APO's bugs. After switching to another app, my checkout immediately looked professional again, no more duplicate products, and no more "Default Title" confusion.
Final verdict:
Save yourself the headache and money. Don't install this app. The developers know about these critical bugs but won't fix them. There are much better alternatives available.
Would I recommend this app? Absolutely not!!!

Capilli Extensions
Netherlands
6 months using the app
Mageworx replied November 16, 2025

Hi there!

I’m really sorry to read about your experience and even more sorry that it reached this level. 🙏

I’m Vitali, the co-founder of Mageworx, and I personally reviewed your support tickets after seeing your review.

What happened is entirely on us. The issues you faced come from our older mode, which behaved that way only because, at the time, Shopify didn’t provide any native way for apps to add paid product options to checkout. We should have switched your store to the new mode during your support conversation, and I apologize that this didn’t happen. That was our mistake.

We’ve released a newer option - CTA Mode (powered by Shopify native Cart Transform API), which works completely differently and avoids all the problems you described.

More benefits of CTA mode:
- Full support for discounts, markets, and Shopify promotions
- Faster storefront performance and much cleaner order data
- Better compatibility with 3rd-party apps

We truly appreciate you sharing your experience, even though it’s tough to read - it helps us improve.

January 21, 2026

Highest recommendation for this product and its support staff. Our Shopify stores have unusual and complex needs for combining products--far more complex than "what four cookies do you want in your custom box?" APO Product Options is the only app we found that could deliver on the complicated rules necessary for some of our products.

Best of all, the support team is extremely responsive to questions and requests. They walked me through every step of setting up options and rules. Whenever we needed tweaks or fixes, they would deliver by next business day, and they would check back to make sure everything was right. I can't say enough good things about this app.

Schacht Dealers B2B
United States
About 1 month using the app
Mageworx replied January 21, 2026

Thank you so much for this amazing review!

We won’t lie - your setup really was quite a challenge on our side too, but in the best possible way. We’re genuinely happy we were able to figure it out with you and get everything working the way your products require.

Thanks again for your trust and great collaboration. If you ever need adjustments or have new ideas to implement, we’re always here to help. 💜

November 19, 2025

Has been the best money spent! The team, shoutout to Maggie & Polina, for doing what I though impossible. My website has been converting more sales since adding APO Product Options. Thank you all so much, keep up the amazing work!

Iggi
United States
4 months using the app
Mageworx replied November 19, 2025

Thank you so much for this amazing review! 💛
We’re really happy to hear that APO Product Options has been the best money spent and that you’re seeing more conversions since installing it - that’s exactly what we aim for.

If you ever need help, we’re always here for you.

December 29, 2025

We’re very happy with this app. It allows us to clearly present specific product variations, making it much easier for customers to select the correct option for their exact model year. The tech support team is outstanding—responsive, knowledgeable, and quick to deliver effective solutions. Overall, a great experience.

Starkey Products, Inc.
United States
About 1 month using the app
Mageworx replied December 29, 2025

Thank you so much for the wonderful 5-star review! ⭐

We’re really happy to hear that the app helps you clearly present product variations and makes it easier for your customers to select the right option for their model year - that’s exactly what we aim for.

A special thank you as well for your kind words about our support team. Providing responsive, knowledgeable, and effective assistance is very important to us, so your feedback truly means a lot.

If you ever have questions, ideas, or need help with anything in the future, we’re always here. Wishing you continued success with your store! 😊