BOOSTER AI SEO + AEO OPTIMIZER
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Reviews (5,489)
What merchants think
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
This is generated by Shopify Magic. It's shown when an app has 100+ reviews and at least a 4.0 overall rating.
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Merchants describe this as an easy, beginner‑friendly SEO tool that automates key tasks like image ALT tags, compression, broken link fixes, and bulk optimizations, often completing image work in minutes. Many report faster load times, better rankings, and use it across multiple stores. The free plan is seen as genuinely useful, with some upgrading, and live chat support is frequently praised as fast, clear, and proactive.
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Strongly recommend avoiding this app if you use Shopify Markets or care about your SEO.
The app does not clearly explain that it is not properly designed for a multi-market setup, and the way it modifies theme code can create serious problems. In our case, after uninstalling the app, it left behind code overrides that continued interfering with Shopify’s native SEO.
Worse, the uninstall did not properly restore the original theme code. Our native page titles and meta descriptions had been commented out, which caused major SEO issues across product pages, collection pages, and other parts of the site. Titles were no longer being handled correctly, and in some cases URLs were effectively being used where proper titles should have been.
We had to manually go into the Shopify theme code, disable the leftover Booster SEO include, and remove the comment tags around Shopify’s original title and meta-description code just to get the store functioning normally again.
An app should never leave behind code that continues to override critical SEO settings after it has been uninstalled. At the very least, the developer should clearly warn merchants about this behavior and provide a proper cleanup process.
If you use Shopify Markets, multiple countries, languages, or domains, be extremely careful with this app. Uninstalling it does not necessarily undo the changes it made.
Hi there,
We’re saddened to hear about your experience and to see that it led to this review. We completely understand your frustration regarding missing titles and leftover settings, and we apologize for any inconvenience caused.
After reviewing your account, we confirmed that the missing page titles were caused by original theme title tags remaining commented out after the app was uninstalled. Due to Shopify API restrictions upon uninstallation, Shopify does not allow apps to automatically restore original theme code. Regarding the booster_apps_seo.config entry in Translate & Adapt, this is a cached database field retained on Shopify's side; once our Liquid files are removed from your theme, it is completely inactive and does not block localized translations.
Furthermore, our dev team recently deployed an update to our integration so Booster defers to Translate & Adapt translations across non-primary markets and 22 languages.
We know this doesn’t change the frustration you experienced while troubleshooting, and we appreciate you bringing these details to our attention.
Our team is actively standing by to perform a full manual theme cleanup across all 7 of your stores and restore your native theme structure as soon as collaborator access is granted.
We've also sent you an email to further discuss the next steps and coordinate the cleanup.
Cheers,
Pat
It's not ideal if you have markets in different languages. There needs to be a way to adjust the SEO, for example, the titles, etc., to be adapted to each market in language and not just be based off of the primary language or market.
Hi there,
Darrel here, from Booster SEO Support.
I just saw your review and wanted to reach out to apologize for the issue you encountered. I understand that the app is unable to translate the meta tags to the selected language of your site.
I reviewed the issue, and I can see that the app is able to adapt or translate the meta tags to whatever language is selected on your site. Just to clarify, the app doesn't have its own translation, but it should follow whatever language is displayed on the site itself. The app works fine and displays the meta tags in whatever language is selected on the home, product, and collection pages of your site, and it looks like it is only not working on your blog pages.
We'd be happy to look further into this and escalate it to our devs if needed. In order to do that, we’ll need collaborator access to your shop, so we’ve sent you a collaborator request to your Shopify admin.
We've sent you an email regarding the collab request, and we will wait for your response there so that we can proceed with the investigation.
Regards,
Darrel
I have not seen the traffic increase I hoped for but the AI tools are really helpful in cleaning up site and the fix for broken links is a big time saver
Hi there,
Thank you for sharing your feedback! We’re glad to hear that you’ve found our AI tools helpful and that the Broken Links Fixer has been a big time saver.
Regarding traffic growth, please note that SEO is a long-term strategy and initial meaningful results typically take around 4–6 months to develop, and sometimes longer depending on your industry and competition. Results can also fluctuate along the way, so it’s best to evaluate SEO performance over a longer period rather than short-term traffic changes.
That said, we also sent you an email so you can let us know what we can do to make your experience with Booster SEO even better in the meantime. We’d love the opportunity to help you get as much value from the app as possible.
Best regards,
Lester
Booster SEO Tier 2 Support
True review of the app, I have had it installed since July 2022. It has always been temperamental and was never sure it was really working. Since they updated the AI, it's been unstable. Over half of my products (883) show a long title error, such as [example of a long title], which affects my listings. When I open the app, they all show up fine and are within the 60-character limit. I have 331 images with no alt text, but again, they all show in the app with a title and fine. The past four months have been challenging; they've said they are fixing it, but it hasn't happened. Alternatively, they could resync the products, which would wipe out the data we entered, and use their AI info, which isn't very accurate and usually has errors we have to fix manually, like [specific error examples]. I've requested a refund of [specific amount] or a credit to my account for the unresolved issues and broken features. The response I received was that we'll try to fix it; however, you've had four months to address it. Just saying it is fixed, then I research those pages, and they are still broken, or new pages have issues since they resynced the app. When they resync the app, the problem moves to another product, so you're chasing it. When you contact support, they often resync without asking, which can hide the problem. I will update this review when I get a refund for my unused balance and a credit on my account!
The last thing I want to do right now is start all over with another app, but it is clear I am wasting money and losing sales on this one.
Hi there,
We’re saddened to hear about your experience and to see that it led to this review. We completely understand your frustration, especially after relying on the app for several years and we apologize for any inconvenience caused.
After reviewing your store, we confirmed that the recent AI generation issue was caused by a temporary issue with our OpenAI integration that only began within the last day, and our engineering team is already working on a fix. We also reviewed the other concerns you raised regarding Bing and Google Webmaster Tools. Many of the reported warnings, such as HTTP warnings, missing alt text on theme assets, long titles, and H1 notices, are informational reports generated by those platforms and are not necessarily an indication that the app has failed to optimize your store, as they do not take into account the purpose or context of the pages being analyzed. We’ve provided a more detailed explanation of these reports in our previous message. That said, if you could provide a few sample URLs for each type of warning, I'd be happy to review them individually and provide a more detailed explanation of what each report is referring to specifically.
Additionally, we checked your Google Search Console data and confirmed that your store continues to show healthy growth in search impressions over recent weeks, indicating that Google is continuing to crawl and surface your content in search results.
We know this doesn’t change the fact that you’ve experienced issues in the past few months, and we appreciate you bringing them to our attention. Our intention has never been to hide problems by running re-syncs, but rather to apply the safest troubleshooting steps available while we investigated the underlying cause. Your feedback has also helped us identify and escalate issues that have now been fixed by our engineering team; and one that is still currently being worked on.
We've also sent you an email to further discuss the next steps.
Cheers,
Darrel
Izzy was amazing and very helpful.
Super-easy setup and friendly customer support. The improvements are visible almost instantly. So far, we are happy with the app.
Izzy was informative and easy to understand. She also connected me improvements for Instagram
Jon was very helpful to clarify my queries quickly. Thanks Jon
Izzy was fantastic to chat with, very knowledgeable and answered all my questions. Thank you!
Jon and the Booster SEO team have been fantastic. They promptly respond to all my inquiries and resolve issues quickly. Their customer support and response time are truly second to none!
