Custom Pricing: Wholesale B2B

We will be looking into other options as this app continues to crash and not work, while the "support" ignores us reaching out for assistance. This app was great until it wasn't. Why would we pay for something that hasn't been working properly for the last 3+ weeks?

Update Feb 12 2026: While trying to remove the traces their support folks messed up our order numbers sequence, we are reporting this to Shopify app support.

The Bold Custom Pricing app is in serious need of a revamp some features don't work and whole store slows down. To ensure better performance and reliability it really should be aiming for the 'Built for Shopify' badge. We eventually uninstalled the app with the assistance of Bold's support team, but unfortunately, it still left traces of code behind on our store. A cleaner, more complete uninstall process is essential.

Total disaster. It fails constantly and has ended up costing us far more money due to incorrect pricing, on top of the app’s own cost. Absolutely not worth it.

Our business has used BOLD App for nearly a decade. The mitigation and transition to the new Custom Pricing App has been horrible. Our customers have not been able to confidently place orders for going on 10 days because the quantities are arbitrarily changing in their carts and the pricing is incorrect. Customer support is slow to respond and have conflicting suggestions/fixes. We are extremely disappointed and have asked numerous times to switch back to the old app. Looking for help from anyone.

NOT COMPATIBLE WITH SHOPIFY POS! This app says it compatible but Shopify POS does not work with this app. No volume price breaks, no custom customer tags, nothing.

If I could give this app negative stars, I would. Perhaps it works fine if you have under 100 products OR if you just want to apply discounts based on amount spent.

However, if you are trying to set up pricing based on Customer Tags so they only see their pricing, this app is complete trash in that regard. It absolutely failed every step of the way. Not only does it take FOREVER for it to sync data, the logic is so poorly thought out that it has to RESYNC every time a price change is made to the shopify price.

ummm ever heard of a check? You know to check which data is updated and which is the same and then only sync the updated data? Apparently the team at BOLD has not figured that out. No, seriously they actually haven't considered it.

But then get this, even after it re-syncs EVERYTHING, it does not always update the pricing for every item. And to top it off they don't keep an error log for the SYNC you just spent hours waiting for to understand what the issue(s) were are.

Now, let's talk about their support. That is limited to 9am-5pm CST with NO OPTION for support outside of regular business hours. This means if you run into an issue with their app, they are non-existent after 5pm CST, and don't even try to get ahold of them on the weekends.

OH, did I mention that when the app is syncing parts of the app don't work? Yep, forget about reviewing products or anything else in the app while it's syncing because you can't access them... at all!

This app is so poorly coded, its logic was not thought out in the least, the UX is confusing and problematic and their support seems to have zero idea why things don't work and respond with... "It works for other people"...

If you are considering this app, RUN! DO NOT WALK AWAY. It is a complete waste of time and energy.

We are trying this app on a completely new theme, we have been trying to install it properly for the last 5 days but no luck. Their support is responsive, they are trying to help us install for the last 3 days but they break more than they fix. We will give it another day or two but if they cant install it we will quit. Never install this app on a live theme. If you cant handle 3-5 days downtime of your store, do not install this app. Auto install, easy install my aaa.

Wholesale prices on showin up at checkout.
I brought this to your attention a couple of weeks ago, and I thought it was fixed, but yesterday, a wholesale customer told us she sees regular pricing. I tested it and saw retail prices, not wholesale prices when I checked out.

I was hoping to use this app to sell to select customers (retailers) who had a retailer tag in Shopify. However, after I created a 50% retailer discount in this app, the discount was visible all over our webstore, and if anyone added more than 1 of any item to their cart, they received a 50% discount.

Now, perhaps I simply misunderstood the app. But this is when the bigger issue arose. When I discovered that the app wasn't doing what I thought it would, I deleted the setting I created in the Custom Pricing app. But nothing changed. So I deleted the entire app. STILL nothing changed. The app had made permanent changes in my Shopify theme. I'm lucky to have a designated customer service helper at Bold, but if I didn't, it may have been days before Bold's team could have weeded out the old code (fortunately it only took a few hours).

I had high hopes for this app. While I love and will continue to use other Bold Apps (Upsell, Recurring Memberships, Brain, Bundles, and Store Locator), I would not recommend Custom Pricing given the issues I described.

This app SUCKS! After this APP was expert installed, it created duplicate variants in all of our Google Shopping Campaigns, showing discounted prices to consumers. After I spoke with customer service, they had NO FIX FOR THIS! Additionally, it created an issue, where customers could not select different variants or flavors of products, and page descriptions would not scroll so that customers could read about the products. Tons of lost revenue. If you have a very ‘simple’ store then I suggest reading the tutorial on how to duplicate your theme and create your own wholesale customer store. Do not download this app.