Bold Custom Pricing: Wholesale

Bold Custom Pricing: Wholesale


Wholesale Pricing, Member & VIP with Tiered Discounts! NEW

4.6 of 5 stars(791 reviews)

Custom Pricing Levels

Offer multiple wholesale pricing and tiered pricing on your products. Set automated rules, or simply tag customers wholesale, and that's it!

Wholesale & VIP automation

Multiple levels of wholesale B2B pricing? Use our auto-tagging feature to automatically move dealers up wholesale levels as they spend more.

Wholesale "Power Features"

Use pricing rules, upload wholesale prices by spreadsheet, or use the detailed grid to assign each product's wholesale price & bulk discount

About Bold Custom Pricing: Wholesale

Wholesale B2B & Tiered Pricing - In a Nutshell:

Seamlessly use the SAME store to offer Wholesale B2B or Custom Pricing to premium customers (VIP, Gold, Silver, Platinum, etc.).

Simply create tags for specific groups of customers and set price levels for that customer group. When customers log in, the app changes pricing automatically.

Discounts can be as simple as 10% off the entire store for VIP customers or 30% off for Wholesale B2B customers. Or, you can upload detailed pricing spreadsheets, or use our powerful pricing tool and set each individual product what you want it to be for each customer.

With the new Quantity Breaks module available, you can also offer bulk discounts to any of your customers, so they can save more when they buy larger quantities.. Apply/exclude discounts to any of your product’s variants, without needing to duplicate them (avoiding headaches with your inventory/ERP system)!

How is it different than other wholesale apps?

  • Manage wholesale pricing and quantity discounts in ONE APP.
  • This app DOES NOT rely on coupon codes.
  • This app DOES NOT DUPLICATE VARIANTS or HIDE products.
  • Create wholesale or bulk discounts per INDIVIDUAL product variant.
  • Works with ALL channels, product feeds, ERP's and 3rd party integrations.
  • The ONLY app that allows you to auto-tag customers by HOW MUCH they spend.
  • The ONLY app that allows you to auto-tag customers based on HOW MANY TIMES they order.
  • The ONLY app that allows you to auto-tag customers based on WHAT COUNTRY they're from.
  • The ONLY app that allows you to auto-tag customers based off WHAT PRODUCTS they buy.

Sophisticated filters for pricing

With our app, you can do it all! Offer wholesale B2B or VIP pricing store-wide, or just specify a certain Collection, Product Type, Brand, or hand select products and price them as you wish!

Email marketing

Create personal, customized emails that automatically get sent to a customer when a customer gets auto-tagged into a new pricing group.

Automate the process with auto-tagging (Premium)

Set both simple or complex rules and then let the app do the work for you! For example, * Spend more than $500 to reach GOLD Status for 10% off * Repeat Customers Receive 5% off after two orders * After your 15th order and a $3,000 LTV reach PLATINUM status AND get 25% off your order plus 10% off the Elite product line

Detailed pricing grid (Premium)

With the detailed pricing grid you can price each individual product OR each individual variant!

Bulk imports & exports (Premium)

Import/Export .csv files of detailed pricing by group (wholesale account, customer tier, etc) and variant

Bulk discounts & tiered pricing (Quantity Breaks module)

Add quantity breaks (bulk discounts) to any number of customer groups. There are no limits.

Integrates with

  • Bold Discounts,
  • Bold Memberships,
  • Bold Cashier,
  • Bold Loyalties,
  • Bold Multi-Currency,
  • Bold Bundles

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 14-day free trial



Offer quantity-based discount to any customer: add $20/month

  • Create different pricing levels

  • Tag customers in Shopify to give them different pricing

  • Different discounts for different groups of products



Offer quantity-based discount to any customer: add $20/month

  • Auto-tag customers based on what they buy

  • Detailed pricing: Set different prices for specific products or variants

  • Bulk import from CSV file

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.6 of 5 stars
Based on 791 reviews

  • 5 of 5 stars
    82% of ratings are 5 stars
  • 4 of 5 stars
    7% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    7% of ratings are 1 stars

Most recent reviews

Hit Kings Sports Cards

We added this app to Shopify to provide our best customers with additional discounts. Unfortunately the app stopped functioning properly. Without a request, it looks like Bold Support logged into our website, created custom orders, but nothing was communicated. Called Support, waited for 15 minutes and then robot told me to call back later.

Support contacted me very quickly to help resolve the issue. Will update once issue is resolved.

Death By Audio

We use Bold Custom pricing to make different prices for products on our page and it works great! Rahul helped make it all possible and the whole Bold team is very knowledgable and excellent to work with! You should use Bold if you need to come up with different pricing tiers.

Developer reply

September 20, 2019

Hi there. Thanks so much for the review - we're really happy to hear that you're loving our Custom Pricing app to make different-tired pricing for each of your products!

Thanks again for the recommendation. By the way, your pedals look really cool!


I was so lost. I wanted Quantity breaks. You seemed to have removed the ability to get the standalone app anymore and because of this I was so lost. However your live chat op REGINA helped me out and seriously solved all my issues so quickly. Thank you REGINA you ledge! I appreciate great customer service. And the bundled app is easy to understand once it was explained to me. Quick tip for Bold, maybe a small disclaimer about this new bundled app you have so that we don't get lost using I am rarely disoriented in a tech app....that's saying something to me that you need more instructions about how to get JUST Quantity breaks within this new setup.

REGINA you are a lifesaver.

Developer reply

September 18, 2019

Hi there! Thank you so much for your feedback; I'll definitely share that with our team so we can make sure it's more clear that the Quantity Breaks app can no longer be downloaded on its own - although it can be used on its own.

So sorry for the confusion you ran into with this! I'll be sure to look into our documentation to see how we can make this more clear for our customers. We appreciate you bringing this to our attention! However, I'm very glad that Regina was able to help you understand how to get it functioning on its own, and explain it a bit!