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Google Shopping

Google Shopping

Developed by Shopify

340 reviews
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Price: Free More info
  • Connect with Google Merchant Center
  • Automatically sync your store with Google Merchant Center
  • Sync all of your products or only a collection

Sync your Shopify Store with Google Merchant Center, simply and easily using a direct, automatic API feed to keep your listings up to date.

Once your store is syncing with Google Merchant Center and you have a Google AdWords campaign set up, your store's products are more visible around the web.


View the Official Documentation

Features:


  • List products on Google Product Listing Ads - Paid AdWords product results on Google's main search engine.

  • List products on Google Shopping - A paid directory and search engine of products, based on your Google Product Listing Ads.

  • Update your Google Product listings directly from the Shopify Admin

Google Shopping reviews

340 reviews
  1. 5 stars (167 reviews)
  2. 4 stars (62 reviews)
  3. 3 stars (25 reviews)
  4. 2 stars (16 reviews)
  5. 1 star (70 reviews)

A convenient app to send your products to Google Merchant. Like a garden, it takes some weeding, though. You have to check AdWords and Merchant daily. Add negative keywords for things that don't apply to your store. For instance, I sell a pewter saltine cracker sculpture which is in Google's sculpture category. Google sent me several clicks for "Zesty saltine" at $2 a click -- driving expensive unqualified traffic to me for the wrong category and description. "Zesty saltine" was added to my negative keywords the next day. Be forewarned, Google will take your money faster than a casino if you don't manage your merchant center and AdWords accounts.

A feature I would like to see added to Shopify's app is the ability to exclude specific items from the merchant center feed. I have to manually delete items that I don't want to advertise so I don't get charged for ads that drive unqualified or expensive traffic to me. I sell some items that have "tool" in their description. That puts me in competition with deep pocket bidders like DeWalt, PorterCable, Lowe's, and Home Depot, which is a waste of money for me.

I would give the app 5 stars if I could exclude products from the Google Merchant feed because it would save me time and wasted ad dollars.

posted

works fine. I have not had any issues.

posted

Nice app but doesn't fill category, adwords labels of the item and age group,gender of the target audience. This makes it kind of manual. One by one every product. But faster than using google merchant anyway.

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This is great but seems we can only target one country (Australia) at a time and not multiple. If they can update it for multiple countries, that would be great. www.nimbleactivewear.com

posted

Its pretty good app and easy to use but not sure if we are actually getting any return on investment...

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A must have App for www.randomswag.com. It does require you to have variants when they are not needed. Over all it works like another sales channel so its worth adding variants to open up for more sales.

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Good app, except I had to enter in a lot of info by hand that did not pull from the listings. Listings without color options would not upload.

posted

Easy to use, works well. Not a lot of insight from the app or Google though.

posted

Nice addition. Not perfect, as it cannot cope with longer product descriptions, and is not setup to be used in the European market as you cannot tell the app to add VAT or not depending on the shop setup.

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Can be a bit buggy indicating unpublished products that are actually published. Nevertheless, it is much, much better than on our previous e-commerce platform and seems to work fine once it's set up.

Rex with Aqua Design https://aquadesign.com/

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