Instagram channel

Instagram channel

by Shopify

Sell on Instagram by tagging products in your posts & stories.

1.5 of 5 stars(234 reviews)

Tag your posts & stories

Let people discover your products while they browse their Instagram feed.

Sell on Instagram

Let customers check out from your posts & stories without leaving Instagram.

Highlight your shoppable posts

Add a shop tab to your profile and let shoppers browse your tagged products.


About Instagram channel

Sell on Instagram

Give shoppers a way to buy from your store on Instagram by tagging products in your photos. Use the Instagram channel to connect your Facebook products to your Instagram account. Tag up to 5 products per photo and let customers check out without leaving Instagram. Once you’ve tagged products in 9 posts, a shop tab will show up on your profile that lets shoppers browse your shoppable posts—all in one place. You can also choose to further the reach of your tagged posts using Instagram's sponsored post ads.

With Shopify and the Instagram channel, you can:

  • add Instagram product tagging to your Instagram business profile
  • connect your store’s Facebook product catalog to your Instagram business profile
  • add shopping tags to your posts & stories and let customers purchase from your online store without leaving Instagram.
  • fulfill orders placed on Instagram

Eligibility requirements

To use the Instagram channel, you need to:

  • have the Facebook channel
  • be an admin for a Facebook Page approved to sell on Facebook
  • have the online store channel
  • have an Instagram business profile
  • be located in one of the eligible countries

Media gallery

Support

Pricing

Free

Overall rating
1.5 of 5 stars
Based on 234 reviews

  • 5 of 5 stars
    9% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
    (7)
  • 3 of 5 stars
    3% of ratings are 3 stars
    (8)
  • 2 of 5 stars
    1% of ratings are 2 stars
    (2)
  • 1 of 5 stars
    83% of ratings are 1 stars

Most recent reviews

ASSEMBLE BY KALOPSIA COLLECTIVE

Took me ages to figure out how to get this to work. I keep getting the same rejection message as everyone else.

However after a lot of digging in different threads I found one where someone send if you check the instagram 'sale channel' page on shopify before you shop is reviewed it insta-rejects your store.

What you need to do is just set everything up, then leave the page and wait for a confirmation email. Just tried it and it worked first time. Took 2/3 days for the confirmation but now it’s up and running.

Golden Hill Studio

To all of the Shopify stores scratching their heads [like we did] wondering why they can't tag their products after installing the Instagram Sales Channel... follow these steps. Make sure your business and account setup fulfills the following requirements:

  1. Your business must sell physical goods that comply with their merchant agreement and commerce policies [check]

  2. You Instagram account must be converted into a Business Profile [check]

  3. Your Business Profile must be connected to a Facebook Catalog. This can be created and managed on Business Manager, through Shopify or BigCommerce platforms or directly on your Business's Page on Facebook. [check]

Now, if it's still not working, go to https://www.facebook.com/business/resources and click "Additional Support". Choose an option and then you'll see a Chat with Representative button. The approval process should go much faster once you start communicating directly with them. Also, make sure you ask them to convert your Facebook Ads Manager account to a business/corporate account, not a personal account. I believe that was also a factor.

Woodenshoefactory Marken

This app is terible, or i should say the instagram policy is terible. Im selling perfect legit items on shopify, but IG says that my store is not eligible for product tagging because i didn't follow the IG commerce policy. No reason why excactly, just a no. Contacting IG is not possible, so I'm stuck