Overall rating
4.8
Counts per rating level
  • 90% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly email and SMS campaigns, automation, customizable templates, and A/B testing features. Many have seen improved customer engagement and repeat business. The 24/7 chat support is often praised for its efficiency. However, some merchants criticize the pricing and report technical issues with automations, forms, and domain verification. Despite these issues, many recommend the app for its robust features and positive business impact.

May 17, 2019

I am not sure why all the hype. I personally had the worst experience ever after switching from MailChimp, or rather trying to switch. The customer service is nonexistent, that's how unresponsive they are. I had a simple problem and after their initial suggestion I had to wait for two days didn't work, the support simply disappeared - NO ANSWER at all. Basically the app is way worse than MailChimp, there is no obvious way to set up any other account access, every person on your store has their own account and can screw things up from their free account with no way to fix it from yours, you have to keep switching between to find out who did what if the staff is not admitting it. It's simply atrocious so far and ever so clunky. I haven't tried to send anything yet and not sure I want to, after this initial clusterwhatever.

Lifetime Jewelry
United States
5 months using the app
Omnisend replied May 20, 2019

So sorry to hear you feel this way. We could not locate your conversation, could you send us an email to support@omnisend.com and we will solve your problem immediately?
As for the user right management, we truly appreciate your feedback. The team is currently working on this feature to ensure you have a possibility to differentiate what information might be visible for a particular user and empower the right person for your account. We expect to release this new feature very soon, by the end of Q2!

Edited December 18, 2021

Cannot even get their own Reactivation Automated Reactivation Campaigns going. Two months and still not anywhere nearer getting this resolved....I cannot really recommend them and would actually move to Klaviyo. PLUS they themselves don't know how their system works AND even worse, they overcharge you so watch your bills!!! PS: And to answer to their reply - AFTER several months and continuous pushing they made it finally work. It is NOT beginner friendly, not logical at all and if you have one tag wrong the whole campaign isn't working. So thanks for your very useless reply to my review. totally appreciate you have wasted hours of my life I could have happily invested into something else more productive.

NAYA
United Kingdom
5 months using the app
Omnisend replied October 11, 2021

Hello there! Thank you for your review!

We are sorry you faced such issues with your automation. From the conversation you were having with support, we can see that your automations seem to be working fine after changing the setup a bit.

Please don't hesitate to contact our support whenever you see any issues with your email, we'll be glad to assist you. You can reach out to our support at support@omnisend.com or via chat in-app.

Thank you for your review once again!

Edited August 11, 2016

I just want to send a simple email to my clients. I started the process, but it is VERY complicated. Beware that this is not a simple way to just send your clients an email. Damn you shopify!
DAY 2 - ugh I just want to send an email to my clients. ABSOLUTELY IMPOSSIBLE. I have been on shopify support 4 times, and they do their best, but without support from Soundest, they can't do anything. Soundest support is NON-EXISTENT - I've sent them about 25 messages. If you want to send emails to your client base, DO NOT USE THIS APP.

Michael Stokes Photography
United States
4 months using the app
November 6, 2019

I was using Mailchimp and I decided to switch to Omnisend because I thought it was better for Shopify (note: and it's more expensive). For the past two or three months, my sales have dropped, half of my customers don't get the emails, I had problems with the sync between other small issues. The support changes all the time so you never speak with the same person and every new person answers you a random answer.
I asked to speak on the phone with someone in order to solve all this issues and they have no phone support.
This app was a very poor choice.

Maska
Canada
4 months using the app
Omnisend replied November 7, 2019

So sorry to hear you are experiencing issues with deliverability. We have just signed the domain records for you to help you improve deliverability. Katherine will reach out to you today with guidance on how to set those up and other recommendations to improve open rates. We will follow the progress with you, with the right means and actions we will get email deliverability back on track!

May 29, 2019

Non-existent support, in my case they have not answered me. The automation for abandoned carts is not working, the mails are not received

Sali Bazar
Spain
4 months using the app
Omnisend replied May 30, 2019

We apologize you did not get a response on time. Our service provider reported a problem where some of our emails were not delivered to our clients within the past few weeks. We can assure that the issue has been resolved as of 29th May. Our Customer Support Team reached out to you in a separate mail, please respond to us and we will find the best solution to your situation!

September 10, 2021

日本向けのアプリではありません。
日本のショップは使用しないことを強くお勧めします。
makeshopからshopifyに引っ越したのですがominisendではメルマガ読者の引継ぎは違反らしくメルマガを出すことができませんでした。
違反によるアカウントの停止を解除するのにメルマガ読者を削除してどのツールでどのように削除したか結果のスクリーンショットを要求されます。
結局1通もメルマガを出すこともなく返金もされませんでした。
残念です。

PWT トルクレンチ・ソケット工具などオリジナル工具専門店
Japan
4 months using the app
Omnisend replied September 15, 2021

Hello, thank you for taking the time to leave us a review, your feedback is very appreciated. Omnisend is a platform that is very precise about safety of our users and their sender's reputation. Sending an email to non-existent contacts, spam traps, or other potential bounces may cause severe harm to our sending servers, and future deliverability of our clients' campaigns. That is why whenever the system catches bad recipients, it automatically pauses the account, and a campaign until the issue is fixed.
Our support team reached out to you, but unfortunately did not get any reply from you. Your account was paused from sending, because too many contacts bounced from the email campaign you sent. In order to fix this, you need to review your contact list, and clean it. You can reach out to support@omnisend.com and our team would be happy to help you with cleaning.

December 15, 2021

Not beginner friendly AT ALL! I couldn't access the full visual of what I was editing. It's not clearly simple to send to one subscriber as oppose to ALL subscribers.

A Fresh Start New beginnings
United States
4 months using the app
Omnisend replied December 15, 2021

Hi there, thank you for your review!

We're sorry to hear you faced difficulties while working on the email. Our support team representative has reached out to you to walk you through the process.

Feel free to contact us at support@omnisend.com whenever you need a helping hand. We are here 24/7 for you!

Edited October 31, 2016

Updated review 10/31/2016:

I am sorry to have revise this review but we wasted so much time and money I want to make other shop owners aware. It all started very well, we had conversions and it is very easy to set up. The app is nice, the marketing plan is very good. However, and this is a big issue, it does not provide double opt in! THIS IS A SERIOUS PROBLEM! Who at this day and age, doesn't have a double opt in option?! Please read on.

Our shop has been hit with a huge number of bot/fake customer subscriptions. It's nearly impossible to tell which is real and which is not inside the app, the emails are real but they are not subscribed by the address owners. We paid another service to have the email list checked, many of the fake subscriptions returned valid email addresses. The only clue is the subscriber name, which is not visible on the dashboard. Actually, very little information is available on the app dashboard.

We had our account suspended 3 times and were on the verge of being blacklisted with high percentages of bounces and complaints. Although the rep is excellent, they seemed to not think this was a big deal.

I personally spent 2 weeks trying to figure out what was going on. Waste of my very scarce time, and money.

We have our own domain, they told me that DNS records were not necessary at the beginning. Not knowing why we had such problems with our list's deliverability, I asked for the records to change the settings with the Registrar in hopes this would help. All other email marketing companies we worked with in the past (we've been on line since 1998) will provide this for free. They charged us an extra $59.00 for it and obviously, it doesn't solve the problem.

We had to move our list to another provider with the holiday season just starting. Spent hours manually cleaning it up as we don't send unsolicited emails. We LOST OVER 500 legitimate SUBSCRIBERS when we moved to another service, which requires double opt in. Since I had just sent a newsletter days before, guess they thought confirming was not necessary. These were actual returning customers, some had been with us for years.

It's a shame because the marketing plan is good, but the email list managing is very lacking and the support seems to think nothing is a real issue. It hasn't stopped the bots but at least those subscriptions don't get confirmed and are not sent emails.

We had just paid for the monthly app charge and the DNS records. When I asked for a partial refund (it was just a gesture after this mess), they denied it.

It took me almost a week to complete the move because of the outage, otherwise we would have uninstalled immediately. Yes, all this went down during the big outage in October 2016. It was a nightmare.
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I love this app! It does everything you need for ideal email marketing. Great customer support, super easy to set up and run, easy to create campaigns, automated flows that bring results. Reasonably priced too! Only wish there was a bit more customization to the sign up forms (pop up and page) but I'm pretty sure it won't be long before these are added. If you know a bit of code you can do it, I just don't know enough to do it on my own. Other than that it's perfect. Try it out - I'm pretty sure you will love it too. Thanks, Soundest, I see great results everyday!

Bijouxbela
United States
3 months using the app
October 12, 2019

I tried to send my first email campaign today - which is time critical - and when I tried to send it, it suddenly said my account is suspended. No information on that during the two hours I worked on the campaign. Also, no way to resolve this except email support. My emails were collected via opt-in, my store is GDPR compliant and running well. What else do they want? No idea. But my campaign for today seems ruined. Can't recommend this business. If you suspend people's accounts, you need better notification and resolution options. This isn't good enough.

Positive Science People
United Kingdom
3 months using the app
Omnisend replied October 14, 2019

Hi,

Please accept our sincere apologies for the delayed campaign. Usually, verification of the first campaign takes up to 30min, to ensure your sender reputation is kept intact in case too many inactive emails are spotted on the contacts list.
We made a mistake this time and your campaign was stuck for a much longer period of time. Unfortunately, we cannot undo the campaign sent and can only apologize that you were affected by this issue. We promise better care next time and longer trial period for you to feel the benefits of Omnisend.
Katherine is reaching out to you with more statistics on the campaign sent and our proposal.

We hope to win back your trust!

Edited August 11, 2022

Unfortunately terrible customer service. Have contacted them 5 times via email and chat with no reply. We build stores for a range of clients and need support across all of our clients email accounts. DO NOT USE - Klaviyo support is a million times more helpful. Although Klaviyo may be missing a few features we wanted for our clients, support is essential for any business and Omnisend has zero.

Cafe Racer Club
Australia
3 months using the app
Omnisend replied June 22, 2022

Hello there, and thank you for taking the time to provide feedback!

We're sorry about your experience with our customer support team. We do our best to resolve issues in a timely manner, and we do take customer service very seriously. Your feedback is taken into consideration, it has been communicated to our team.

Our support representative has already reached out to you with more details.

Have a fantastic day!