Overall rating
4.8
Counts per rating level
  • 90% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants find this app user-friendly, offering a range of features such as email and SMS campaigns, automation, and customizable forms. It integrates well with Shopify, enabling direct management of email marketing from the store. Merchants value the A/B testing, automation, and segmentation capabilities. The customer support is praised for its responsiveness and problem-solving skills. The reporting and analytics features are appreciated for their role in understanding customer behavior and enhancing marketing strategies. The app is seen as affordable and good value for its features.

November 9, 2022

Had a rocky road with Omnisend and despite all their preferred tools to get audience lists squeaky clean, their system has killed our eMarketing newsletter to thousands of original subscribers. This we cannot resolve however, that's only a fraction of what Omnisend can do, and we've still made ample use of more targeted user automations rather than the mass mailout. Customer service has always been fast if not completely helpful. My most recent experience with Salma proved both fast and most helpful, problem solved and back in business! If they fixed our email audience issues they might get a 4.25

Abantu
Canada
About 1 year using the app
March 23, 2016

Great App got used to it thanks ...........

Trduk1
United Kingdom
10 months using the app
Edited December 15, 2016

Update: Paulius, Customer Success Manage got in contact with me and explained that since I asked for a refund the next day I can actually get one. I have updated to 3 stars since Paulius restored my faith in soundest and made me reconsider maybe giving them another shot later. If the things I mentioned are fixed I will also consider giving the full 5 stars since overall the app has very nice features.

I would have given the 3 stars they deserve but they decided not to refund me because I asked for the refund the day after they charged me for a service I haven't used. So keep in mind if one month you decide to stop using the app and you get charged they will tell you tough luck, we don't care that you won't be using the app so no refund.

Now the app has many flaws. One of the flaws that I disliked the most was that many times you can't center certain content. To give an example, if you use the product picker and you ask the app to center the "buy now" button then some of the details like the description won't center so basically it will look out of place.

They also have a "handy" discount widget in which you have a section to give a discount to customers. Now the app will create some random discount code to send to customers and that is what I hate. Why can't I choose a specific code such as "Holidays2016"? Even if Shopify doesn't allow this then let me create the discount and have the widget show whatever code I want. But nope you must use whatever code is created such as "hja67pou" pretty right?

The boost campaign is kind of handy but their plan allows only 60,000 thousand emails so basically boosting a campaign will make you consume about 1.75 times the amount of subs you have.

With the email limitation and the other issues I would just recommend you to use a service like mailchimp that at least has unlimited emails so you can send as much as you want without worrying about the cap. Also I just can't trust a company that won't refund you because you did not stop the charges before the due date. I haven't received a service and I won't use it but you want to keep my money? I guess they don't have many customer and must keep as much money as they can.

IMO stay away from this company.

Evideoclub 2
United States
9 months using the app
September 20, 2016

Some features are great like the discount function integrating directly into Shopify discounts. Other features are not so good. I cant set up automation which is very important for our store so we switched. Would reconsider if more features are added.

Spice Quarter Subscriptions
Australia
9 months using the app
December 13, 2020

The WYSWYG editor interface is kind of simple to use but lack some interesting features. Customisation is also a bit restricted.

RunSociety
Singapore
6 months using the app
April 19, 2019

Really easy to use and navigate, however would be great if the emails from campaigns wouldn't end up in spam...

nyufashion
Latvia
4 months using the app
Omnisend replied April 23, 2019

We are happy you like Omnisend, our teams are working really hard to make the tool user-friendly and to add new features constantly.
Sorry, that you had issues with your campaigns. Emails might land in spam if you are just switching the service providers. Please reach out to support@omnisend.com and we will share our recommendations and find a solution for you!
Customer Success Team

April 7, 2018

Could have been better...............

Okyf
India
3 months using the app
Edited December 30, 2018

Nice workflow. However, I struggled with coupon codes and I am not sure I have done it right.

Bobby Bambuhu
United Kingdom
3 months using the app
May 11, 2022

i am just got started with this so i have to come back and give a better review once i see how it work for my business

Babies Escape In Style
United States
3 months using the app
Omnisend replied May 13, 2022

Hello, and thank you for taking the time to leave a review!

We're happy to see you've chosen Omnisend as a marketing tool for your business, and we'd love to hear additional feedback in the future!

Hopefully, you'll feel right at home with Omnisend, and if you have any questions, feel free to drop us an email at support@omnisend.com. We will gladly assist you!

Have a fantastic day!

Edited May 18, 2019

I used this app to help me automate adding people to my mailing lists and segment my list. I really like the layouts it gives and the formats. I absolutely love the sleek designs for pop-ups and the ease of use. I chose it over another popular CRM because of its wheel of fortune option and so far I have no regrets.

I wish it had inline newsletter forms I could make without having to write the custom HTML myself. I loved how easy it was to create different inline forms for my different pages and just copy and paste it into the blog post exactly where I wanted it. I may end up switching after the launch because of that fact as I love to make my landing pages in a blog post and just copy and paste the inline forms. I like the landing page options they have and the scheduling but I much prefer to keep people in my site then use an outside page.

Ministarfire
United States
2 months using the app
Omnisend replied May 20, 2019

Thank you for taking the time to share your honest review. Your feedback is much appreciated, our product team will look into how we could make this area better for our customers. We are sorry, that the only option, for now, is to have your form as a custom HTML form. Feel free to reach out to support@omnisend.com if you need guidance.