Klaviyo: Email Marketing & SMS

Klaviyo is likely the best email-focused CRM available today. If you aren't tech-savvy then you will struggle to use it. It is a deeply complex, and deeply powerful, software. Your business will benefit massively, but only if you dedicate an employee time to understand and use it well. They do, sadly, use generative AI. If they committed to ditching generative AI, as all companies should, then they would get 5 stars.