Reviews (3,995)

Overall rating
4.8
Counts per rating level
  • 80% of ratings are 5 stars
  • 13% of ratings are 4 stars
  • 2% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
July 9, 2026

Good tool to help a business. We had a 20% conversion on the emails.

MagPlay
Australia
Over 2 years using the app
July 1, 2026

It's simple and fairly versatile. One thing that would make it 5 stars for me would be to make it easy to convert the newsletter into a blogpost to have on the website

Sublime Pottery
United States
About 3 years using the app
July 2, 2026

Easy to use, sometimes it gets a little glitchy - I wasnt able to change an image on one of the images, so I used the default image that was already there. Other than that, it works fine, especially for a small business that is just starting out.

Scents Of Worth
United States
8 months using the app
July 1, 2026

I love the email campaigns (although I wish they were prettier). However, the SMS feature should've gone through more rounds of testing before being shared with the public. I've been using a 3rd party text application for two years. When Shopify announced their messaging platform, I was elated because I could keep everything in one place. Well, my happiness quickly flatlined after being approved for messaging and sending my first message to a test group of 8 subscribers. The message took about 13 HOURS to completely send TO 8 SUBSCRIBERS. I was mortified and decided to test my entire sms list (imported from my 3rd party application). The message was time-sensitive. All of my messages are because my store is open once a month for 24 hours. The message had only been delivered to 30 of the near 5000 subscribers by 10 AM the NEXT day after sending it. By noon, it had only been sent to 94 of them. I ended up canceling the second message and have officially deemed the SMS feature USELESS. So much work needs to be completed before giving stores access to this feature. With my 3rd party app, my messages (all of them) are delivered within 1-4 minutes of sending them. I understand Shopify wants everything in-house (because I would love that), but some things just aren't working well enough yet and should be left to the pros until it's ready. It's unfair to the shop owners to get their hopes up and present something so wonky. It's not the well-oiled machines I'm used to dealing with in Shopify.

G. Huffington
United States
Almost 4 years using the app
June 21, 2026

Easy to segment customers, use and build email templates - works best when combined with designs from canva or other design tool. Once design elements are finished can build an email in minutes.

Reporting very helpful. Much more cost effective than sending from other bespoke email platforms.

Clementinesuds
United Kingdom
Almost 3 years using the app
June 15, 2026

Приложение простое, как дверь, мало функциональности, гибкости 0, да еще и периодически что-то ломается, о чем платформа не предупреджает, а просто делает вид, будто так и было.

Белая Ворона - ваш книжный в Сербии!
Serbia
7 months using the app
June 15, 2026

Doesn't work. Says my toll free number request was rejected, click to fix errors, none shown but I added more info, and then re-submit but no way to re-submit, no re-submit button. Dead end. Program not functional.

Strain Envy
United States
Over 2 years using the app
June 13, 2026

I've been testing Shopify Messaging and abandoned checkout automations for my store, and I wanted to share some feedback.

Overall, the experience has been excellent. The interface is clean, modern, and much easier to use than many third-party email automation tools. Setting up abandoned checkout recovery emails, monitoring workflow activity, and reviewing performance data is straightforward even for store owners without advanced technical knowledge.

What I especially like:

* Clean and intuitive user interface
* Easy automation setup
* Clear workflow activity logs
* Good integration with Shopify checkout and customer data
* Reliable performance once configured correctly

One improvement I would suggest:
When an email fails to send because a customer is not subscribed to marketing, it would be helpful if the error message were displayed more prominently in the main workflow summary. This could save store owners time when troubleshooting.

Overall, Shopify Messaging is a very useful tool for recovering abandoned checkouts and engaging customers. It feels well integrated into the Shopify ecosystem and is much easier to manage than many external solutions.

Great work by the Shopify team.

MMRK UAE
United Arab Emirates
9 months using the app
June 12, 2026

"Easy to use email builder with great templates. Built and sent a loyalty program launch email in minutes. Highly recommend for Shopify store owners."

Prime Trend Market
United States
3 months using the app
June 10, 2026

Content calendar is amazing. SMS and emailing for small business made easy. It's user-friendly and I have noticed several improvements recently to email templates and automation creation. If you are an SB, this is a great starting point!

Sol-Mere Collective
United States
About 1 year using the app