Smile: Loyalty Rewards Program

I've been using Smile for 9 years. Support is very helpful and easy to contact when needed. Thanks, Erin!

A great app which is working great for our small UK business, we initially were after a points based system to change from our current discount loyalty reward. We had great initial info from Ben, who was very helpful answering and guiding us on the best plan for our business. Once set up, we had a few delay glitches which were quickly responded by Angie & Ezra, both very helpful and made understanding the app and technical side very easy. Thank you for all your help.

Smile has integrated really nicely with our website and it has been a pretty seamless set up. When required, the support team answered clearly and took the time to ensure that I had all I needed.

Not recommended at all. This app is just such a "pay-to-win" app type.. They have a really basic personalised points program, which does not allow you to make any little modification.

In my case, I reached out the max capacity of the starter plan and started considering upgrading to the 199€ / month, but wanted to see how a couple of new things would work inside of the app first. I found out you can't even access your app with all your customers points and information if you don't pay the upgraded plan in advance. I talked with customer support but, in their words: "they cannot do anything bc I maxed it out my plan"

I am very disappointed with this greedy policy they work with, and now I am looking for another options.

Very intuitive app, works from day 1 with no friction. Its very user friendly but most importantly, I had a few doubts to resolve and in a world right now where you only get answers from faulty AI assistance, their customer service was on spot, fast and most importantly... HUMAN! Shout out to Erin for being a wonderful help for us

Good for point tracking and rewards as long as you have everything set up exactly as needed before issuing any points or rewards. Many limitations with rewards that support did not have a solution for. Hard to make any adjustments or updates to rewards once they are in place and running.

This app is decent, but too many issues make it grossly overpriced for what it provides.

Customers are constantly being rewarded duplicate discounts for reaching tiered levels. I have had this issue several times now with support telling me it was fixed when it clearly has not been.

Also, if you refund orders, rewards then do not get credited back to the user, so it must be done manually. This will always be a headache if you cancel any orders.

Great app with excellent support!

We’ve been using Smile.io for our store’s loyalty program and have had a great experience so far. The app is easy to use, integrates well with Shopify, and offers exactly what we need to keep customers engaged and coming back.

A special thanks to Lisa from the support team — she was incredibly helpful and quick to respond when we had questions about point eligibility for guest customers. She provided clear guidance and even offered to connect us with the Merchant Success team for further optimization tips.

Highly recommend Smile.io if you’re looking to build a solid rewards program with top-notch support!

I’ve been using Smile.io for a while now and it’s been an excellent experience. The platform is user-friendly, well-integrated with Shopify, and offers a variety of customization options to create a rewarding loyalty program. What really stands out is the exceptional support from the team—responsive, helpful, and genuinely invested in our success. Highly recommended for any growing store looking to build strong customer relationships.

This is my first loyalty app to try out, trying to increase the LTV of our customers. Integration was a breeze and their customer service is top notch. Really excited to see how our customers engage with the loyalty app. Highly recommended.