Omnisend Email Marketing & SMS

Email Marketing, Newsletter, SMS, Abandoned Cart & Pop Up

Shopify app insights
  • Popular with businesses in the United States

Free plan available. Additional charges may apply.

App highlights

  • Up-to-date tech: works with the latest themes

Key values section

Grow subscriber sign up lists

Capture leads and build lists with signup forms, pop ups, email capture + more. Even recover carts and show offers just at the right time.

Email marketing + SMS & Push

Engage customers and convert leads with pre-made and automated emails + SMS flows: newsletters, welcome emails, abandoned cart recovery.

Ready-made email templates

Automatically brand or use pre-designed email templates. Plus, choose themed pop ups for website promotions & email capture. No-code needed.

App details

Omnisend Email Marketing & SMS

Omnisend Email Marketing & SMS

Omnisend is an Email & SMS marketing platform used by 70,000+ ecommerce merchants who want to increase sales, not the workload. Plus, our marketing automation platform has a G2 ease-of-use rating as high as 9.2, after all!

Our full Shopify integration, pre-built automation workflows and intuitive, no-code editing make it easy to get you up & running without diving into the smallest details.

Sell while you sleep with pre-built workflows

Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce:

  • Abandoned cart recovery emails
  • Post-sales & order follow-up emails
  • Product & Browse abandonment
  • New subscribers (welcome emails)
  • Customers likely to churn (winback, cross-sell & reactivation emails)
  • Customer feedback and product reviews

All Email and SMS messages, subject lines and workflow settings are pre-built, so you can get up and running in minutes.

Send stunning newsletters

Create beautiful, shoppable emails in minutes with:

  • A drag & drop email builder
  • Ready-made, responsive email templates on any device
  • Unique coupon codes
  • Automatic product picker listing
  • Product recommender (up to 8 products)

Plus, resend campaigns without any tedious manual work!

Grow your Email and SMS subscriber lists

Seamlessly collect email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, built-in Email List Cleaning tool to optimize your audience.

Improve your targeting with robust segmentation

Boost your conversions with well-targeted, personalized messages across email, SMS, push and use the audience sync for Facebook & Google ads.

Create segments for:

  • High-value (VIP) customers
  • Likely-to-churn customers
  • Specific category/product shoppers
  • First-time/repeat customers & many more data-driven types of audiences.

Combine email with SMS and push notifications

  • Send FREE SMS on any plan
  • SMS available worldwide
  • Push notifications and SMS can be used in campaigns & omnichannel workflows

No need to pay for multiple apps anymore!

Analyze your campaigns and your customers

  • Sales dashboard
  • Campaign, automation and form performance reports
  • Live view of store visitor activity
  • New Visitor to Buyer Journey funnel
  • Customer Lifecycle Stage breakdowns

Custom storefronts & single integration API

Contact us before installing.

24/7 Support

  • 24/7 live chat & email support
  • Dedicated customer success managers for Pro plan users w/27K+ subscribers
  • On-demand Omnisend Academy training & live webinars

Enjoy all features on any plan, even Free!

Upgrade your plan to suit your list size.

Launch date

Fits seamlessly into

  • Shopify Flow

Integrates with

  • Gorgias
  • Justuno
  • Recharge
  • Aftership
  • LoyaltyLion
  • Loox
Omnisend Email Marketing & SMS

Omnisend Email Marketing & SMS

Omnisend is an Email & SMS marketing platform used by 70,000+ ecommerce merchants who want to increase sales, not the workload. Plus, our marketing automation platform has a G2 ease-of-use rating as high as 9.2, after all!

Our full Shopify integration, pre-built automation workflows and intuitive, no-code editing make it easy to get you up & running without diving into the smallest details.

Sell while you sleep with pre-built workflows

Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce:

  • Abandoned cart recovery emails
  • Post-sales & order follow-up emails
  • Product & Browse abandonment
  • New subscribers (welcome emails)
  • Customers likely to churn (winback, cross-sell & reactivation emails)
  • Customer feedback and product reviews

All Email and SMS messages, subject lines and workflow settings are pre-built, so you can get up and running in minutes.

Send stunning newsletters

Create beautiful, shoppable emails in minutes with:

  • A drag & drop email builder
  • Ready-made, responsive email templates on any device
  • Unique coupon codes
  • Automatic product picker listing
  • Product recommender (up to 8 products)

Plus, resend campaigns without any tedious manual work!

Grow your Email and SMS subscriber lists

Seamlessly collect email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, built-in Email List Cleaning tool to optimize your audience.

Improve your targeting with robust segmentation

Boost your conversions with well-targeted, personalized messages across email, SMS, push and use the audience sync for Facebook & Google ads.

Create segments for:

  • High-value (VIP) customers
  • Likely-to-churn customers
  • Specific category/product shoppers
  • First-time/repeat customers & many more data-driven types of audiences.

Combine email with SMS and push notifications

  • Send FREE SMS on any plan
  • SMS available worldwide
  • Push notifications and SMS can be used in campaigns & omnichannel workflows

No need to pay for multiple apps anymore!

Analyze your campaigns and your customers

  • Sales dashboard
  • Campaign, automation and form performance reports
  • Live view of store visitor activity
  • New Visitor to Buyer Journey funnel
  • Customer Lifecycle Stage breakdowns

Custom storefronts & single integration API

Contact us before installing.

24/7 Support

  • 24/7 live chat & email support
  • Dedicated customer success managers for Pro plan users w/27K+ subscribers
  • On-demand Omnisend Academy training & live webinars

Enjoy all features on any plan, even Free!

Upgrade your plan to suit your list size.

Launch date

Fits seamlessly into

  • Shopify Flow

Integrates with

  • Gorgias
  • Justuno
  • Recharge
  • Aftership
  • LoyaltyLion
  • Loox

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

FREE

Free

Reach up to 250 contacts (unlimited list size) with the Free Plan.

  • 500 emails/mo & up to 60 International SMS
  • Professional Looking Email Templates
  • Pre-built Automations & Workflows
  • Popups & Signup Forms

STANDARD

$16/month

Reach up to 500 contacts (unlimited list size). Upgrade as you grow.

  • Includes EVERYTHING in Free
  • 6,000 emails/mo & up to 60 International SMS
  • Customer Success Manager from 60k Contacts
  • 24/7 Support

PRO

$59/month

Reach up to 500 contacts (unlimited list size). Upgrade as you grow.

  • Includes EVERYTHING in Standard
  • Unlimited Emails + Free International SMS/MMS
  • Customer Success Manager from 27k Contacts
  • Advanced Reporting

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

4.7 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 90% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • LL Collections

    Location United States

    This app has been helpful in getting my marketing started. The team behind the app is very attentive and always quick to respond. Haven't had an issue yet that they haven't solved.

  • Taskin

    Location United States

    I think most of these reviews are fake... what is the point in accumulating subscribers if you can't reach out to them in a timely fashion. The last time we sent out a campaign it was a year ago.. even then we got "Paused". We needed that email to go out at a particular time of day, and now that is not going to happen. Their customer service is worse, "we will get back to you in a few hours", this is early morning business hours. I advice find some other solution.

  • Spirit Magicka

    Location Cayman Islands

    By far the best email marketing company I have ever used, and I have used a lot. Support is insanely good, fast, friendly. Cost is very fair. Toolset is amazing.

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